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Are You Ready for Content Marketing in 2018? 60+ Predictions

Content Marketing Institute

In 2018, at least two major Fortune 500 brands will hire former publishers and/or media executives to serve as their chief marketing officers. Take a look at a few more highlights from our new e-book: In 2018, I expect to see more diversification of content formats. Apple will buy Disney in a few years, says @JoePulizzi.

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Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Books published in 2018 tended to have better designed covers and short, punchy titles coupled with longer subtitles that described the benefits to readers. And what books should be added to the 2018 list?

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Sample 11 of the Best B2B and B2C Content Marketing Ideas of 2018

Content Marketing Institute

Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). Country Time’s Legal-Ade paid for permits and fines up to $300 for stands that were fined in 2017 or 2018, or for permits purchased in 2018. Don’t write “velcro.” Register by Dec.

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6 Great Email Lessons From the GDPR Deluge of 2018

Content Marketing Institute

The post 6 Great Email Lessons From the GDPR Deluge of 2018 appeared first on Content Marketing Institute. Register today for Content Marketing World Sept. 4-7 using code BLOG100 to save $100. Cover image by Joseph Kalinowski/Content Marketing Institute.

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Smartphone Usage Statistics

Backlinko

billion 2018 1.94 hours per day in 2023. Here’s a table with a number of smartphone users worldwide over time since 2014: Note: Data includes forecasts. Year Smartphone Users Worldwide 2014 1 billion 2015 1.22 billion 2016 1.43 billion 2017 1.66 billion 2019 2.27 billion 2020 2.67 billion 2021 3.01 billion 2022 3.62 billion 2023 4.25

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International Start a Blog Day Class of 2018

ProBlogger

Congratulations to the Class of 2018! Class of 2018 Scholarship Winners We selected five scholarship winners who caught our attention and imagination with their new blogs. The post International Start a Blog Day Class of 2018 appeared first on ProBlogger. We’ll be bringing you updates on them throughout the year. Technology.

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Announcing the 2018 Local Search Ranking Factors Survey

Moz

For a more in-depth discussion of review strategy, please see the blog post version of my 2018 MozCon presentation, “ How to Convert Local Searchers Into Customers with Reviews.” Once you’re killing it on Google, diversify and get reviews on the other important review sites for your industry (but also continue to send customers to Google).