Sat.Mar 23, 2024 - Fri.Mar 29, 2024

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10 Insider Tips for Freelance Writers from Those Who Hire Them

Elna Cain

Want to know EXACTLY what you need to gain a writing job from the people that ACTUALLY hire writers? These freelance writing tips are invaluable information for you. If you’re a new freelance writer and struggling to find clients, find writing gigs, and impress clients so that they give you glowing testimonials, then learn these tips. These are insider tips from the mouths of content marketers, directors of content, communication leaders, VPs of marketing, and more.

Freelance 147
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Beginner’s Guide to Content Marketing Reporting

Ahrefs

In this guide, you’ll learn the three best practices of reporting and eight types of information that make a solid content report, including the actual KPIs used by content marketers.

Insiders

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The Biggest AI Insights from Hubspot’s 2024 State of Marketing Report

Jasper

Learn how AI is revolutionizing marketing strategies and productivity in our roundup of the biggest AI insights Hubspot's big report.

Marketing 100
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How To Produce a Podcast in 2024 (From Someone Who’s Done 400+ Episodes)

Content Marketing Institute

This Old Marketing has produced over 400 podcast episodes since 2013. Learn how they do it in 2024, from the process to the equipment and the one big thing every successful podcast requires.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Using Beat Sheets to Slant Your Memoir’s Scenes

Jane Friedman

Today’s post is by writer and editor Lisa Cooper Ellison. Join her on Wednesday, April 3, for the online class Craft Your Memoir’s Beat Sheet. Most memoirs involve some kind of loss—a breakup, a displacement, a dismantled dream, the death of someone dearly loved. The more painful the event, the more you’ll want to write about it. But as you revise, you’ll discover that some (or many) of your scenes aren’t needed.

Concept 69
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What Is Enterprise Content Marketing? Strategies You Need To Be Successful

Ahrefs

When enterprise content marketing is done well, it can drive tons of leads, conversions, and, ultimately, revenue. In addition, it can help with things like brand perception and awareness. There’s a misconception that big enterprise websites rank for everything.

More Trending

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Enhance Your Content’s Power With a Performance-Centric AI Plan [Sponsored]

Content Marketing Institute

AI tools can handle a wide range of helpful tasks. But they won’t deliver optimal content performance unless you apply them strategically. Here are some top-recommended implementations — and their real-world implications.

Content 72
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Pay Attention to the Obsessive Workings of Your Mind

Jane Friedman

Photo by Ian Noble on Unsplash Today’s post is by author and editor Lynn Schmeidler ( @lynnschmeidler ). On New Year’s Day, during my senior year of college, a gruesome double murder took place in my hometown. The couple stabbed to death in their sleep lived across the street from my aunt and uncle, around the corner from my childhood best friend, doors down from where another old friend grew up.

Writer 74
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Content Pruning: Why It Works, and How to Do It

Ahrefs

Content pruning sounds pretty appealing: delete a ton of content and see your organic traffic improve. But pruning has risks (like deleting useful pages and useful backlinks), and benefits are not guaranteed: So how does pruning actually work?

IT 77
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Grammarly’s Strategic Suggestions Help Teams Avoid Miscommunication With Ease

Grammarly

Your team is moving fast and hustling to meet customer needs and hit company goals. With this fast pace, it’s easy to overlook that much of the work taking place along the way is done through our daily communication (we spend 88% of the workweek communicating, in fact). Between progress-update emails, strategy documents, and back-and-forth message threads, both the frequency and variety of workplace communication are on the rise.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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How To Survive 3 New Threats to Your SEO Strategy

Content Marketing Institute

Three cataclysmic forces are shaking the search landscape – Google's Search Generative Experience, the flood of AI content, and the growth of social search. It’s time to see the threats and figure out what to do. Here’s some help.

SEO 67
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The Most Interesting Marketing Insights from Hubspot’s 2024 State of Marketing Report

Jasper

Marketing is changing and this survey sheds light on how from professionals in the field.

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7 Content Marketing Reporting Tools for Data That Matters

Ahrefs

This article lists a complete tool stack that will allow you to track all the metrics that matter in content marketing, such as traffic, keywords, and audience growth.

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How to Summarize a Report: Expert Techniques and Methods

Grammarly

Being able to summarize reports is a valuable skill, whether you’re at work or school. Reports are filled with essential details that can help us make better decisions or understand complex topics. But let’s be honest—they can also be pretty dense and hard to get through. That’s why learning to pick out and share the main points can be a game-changer.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Using Over-the-Counter Allergy Medicines

Freelance Union

This post is provided by our partner, MetroPlusHealth. Find affordable health plans for New Yorkers of all ages from  MetroPlusHealth. Keep the following guidelines in mind when looking for allergy relief.  Antihistamines Some over-the-counter (OTC) allergy medicines will make you drowsy. They may contain antihistamines, decongestants, or both.

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Customer Testimonials Are Not Effective Storytelling

David Meerman Scott

Marketers are ineffective when they use the classic "customer testimonial" format and pop that onto their blog or make it into a video. "Here’s our product. It is great. Here are customers who say it is great. Now buy some of our product.

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6 SEO Experiments That Help Reveal How Google Works

Ahrefs

In this article, I’ll share my favorite Ahrefs’ SEO experiments we’ve run over the years and what they show us about how Google really works.

SEO 75
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How to Summarize an Article: Techniques & Tips

Grammarly

When you don’t have time to read a full article, an article summary can give you the information you’re looking for. You’ve probably read lots of article summaries, but have you ever tried your hand at writing one? If not, don’t fret. Read on to learn how to summarize an article like a pro. What is an article summary? An article summary is an overview of an article that highlights its key points.

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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Troubling Concerns Autonomous Cars Will Bring to the Road

Blogtrepreneur

As autonomous vehicles inch closer to becoming a reality on our roads, with experts saying it is likely that 70% of new cars will have some degree of automation by 2040, it’s essential to consider the potential challenges and concerns that come with this technological advancement. [link] 94% of car accidents are caused by human error. That said, National Highway Traffic Safety Administration data show there were 392 crashes involving vehicles with advanced driver assistance systems in 2022

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Nine Years In: Nine things I would tell myself if I was launching my freelance consultant career now

Freelance Union

This month, I’m celebrating the start of my 9 th year in business as a solopreneur. And, as anniversaries tend to do, that’s caused me to look back and take a moment to reflect on all my accomplishments, missteps, and lessons learned along the way.  If I was starting out in the freelance world today, this is the advice I would give myself: 1.

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Automated SEO Reporting (The Easy Way)

Ahrefs

In this article, I’ll share how you can automate your SEO reporting easily using just two tools: Ahrefs and Google Looker Studio (GLS).

SEO 71
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How to Summarize a Story: A Step-by-Step Guide

Grammarly

Whether you’re a student tackling reading assignments or a book lover wanting to share your latest read with friends, mastering the art of story summarization is a critical skill. This guide will equip you with practical strategies for breaking down narratives, identifying key elements, and weaving them into a coherent and engaging summary, all while ensuring that you capture the heart of any story you choose to summarize.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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How to Unlock iPhone without Passcode?

Blogtrepreneur

Unlocking an iPhone without a passcode can be a lifesaver when you find yourself locked out of your device. Whether you’ve forgotten your passcode or simply want to access your phone quickly, there are various methods available to help you regain access to your precious device. In this blog post, we will explore the importance of having a passcode on your iPhone, common reasons why people forget their passcodes, and effective ways to unlock an iPhone without a passcode.

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How I get more work done in 3 hours than most people do in a month

Ben Settle

An excellent question that came in a while back: “Quick question (feel free to use for future content): how do you get so much done on your walks? Are you reading/responding to emails on your phone while walking? Taking voice notes? I know you do some great content creation while walking (as per your awesome YouTube vids) but wanted to get an idea for what else you do to make those walks more productive.

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How To Stand Out in an Ocean of AI Content

Ahrefs

Very few blog posts create new information. Most serve to remix, curate, and copycat existing content, transferring the same core information from one website to another.

Content 72
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How to Summarize a Book: Expert Advice and Guided Tips

Grammarly

Book summaries play a crucial role in guiding our reading choices. The saying goes that one shouldn’t judge a book by its cover, but the reality is that the brief paragraphs found on a book’s back cover often influence our decisions as we browse library shelves. These summaries help us to identify books that capture our interest, understand their content, and facilitate discussions about them.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Danglers

Grammar Underground

Danglers, including dangling participles, are phrases that apply to your main clause in a way that doesn't make logical sense, like "Walking down the beach, my shoulders got sunburned," which seems to say your shoulders were walking. Here's how to avoid them. The post Danglers first appeared on Grammar Underground with June Casagrande.

Copy 52
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Neuralink’s Breakthrough: Elon Musk Reveals Successful Human-Patient Trial with Brain Chip

DienyeDiri.Com

The post Neuralink’s Breakthrough: Elon Musk Reveals Successful Human-Patient Trial with Brain Chip was written by Dienye Diri on the website Dienye Diri Elon Musk just dropped a mind-blowing video on X, straight from the labs of his brain-interface venture Neuralink. And guess what? It features a groundbreaking moment – the debut of the ‘first-ever’ human recipient of its brain implant.

Website 52
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8 Free SEO Reporting Tools

Ahrefs

In this article, I’ll share eight of my favorite SEO reporting tools to help you create a comprehensive SEO report for free.

SEO 70
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Grammarly’s Strategic Suggestions Help You Anticipate Feedback Before You Hit Send

Grammarly

Much of our work today involves writing—whether it’s creating a strategy document, sending a project-update email, or making progress through myriad daily chat threads. But for all of this writing to be truly effective, it needs to be more than polished and mistake-free. Our writing needs to establish a clear purpose and resonate with our audience. Have you ever spent hours drafting a project proposal or presentation only to hear it didn’t hit the mark?

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha