Rachelle Gardner

APRIL 16, 2024

Happy release day to author Cara Putman! In this suspenseful novel, Janae Simmons left the small town of Kedgewick, Virginia, ten years ago to pursue her legal career and never looked back –until a professional mistake leads her to her grandmother’s historic carriage house and to the town where her past threatens to find her. Carter Montgomery, director of the local art museum, is embroiled in a scandal involving stolen paintings.

Post 173

Post 173

Grammarly

APRIL 16, 2024

You’re writing a note to a colleague asking to have a “quick sync” to make a “game-time decision” on a “rock star” candidate you’re sure will “give 110 percent” to the job. Few things are as potentially confusing (or grating) as jargon in business writing. It’s true that jargon can sometimes be a convenient shorthand when you’re communicating quickly to someone you’re pretty sure will understand you.

Writing 113

Writing Communication Concept Collaboration 113

Elna Cain

APRIL 15, 2024

Have you been on LinkedIn lately? I’ve been hearing a lot of stories about ultra-long job interview process steps, multiple people involved, and at the end of all the hoops candidates go through, they are told they didn’t get the job. Wh-what? I find this crazy. I mean, I haven’t had a traditional job for about eleven years, but still, I don’t recall a job interview going like that.

Freelance 195

Freelance Recruitment Healthcare Portfolio 195

Neal Schaffer

APRIL 15, 2024

You already know that WordPress is the biggest, most popular content management system in the world. You should also know that there are many tools that exist specifically to increase its basic functionality that we call plugins. What you might not know is that there has been an explosion in the number and functionality of […] 15 Exceptional WordPress AI Plugins to Grow Your Business appeared first on NealSchaffer.

Content Management System 123

Content Management System Content Management Management Social Media 123

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Content Hacker

APRIL 14, 2024

You’ve got a blog, but you’re stuck on what to write about. Sound familiar? Coming up with fresh, engaging blog topics can feel like pulling teeth sometimes. But it doesn’t have to be that way. What if I told you there’s a treasure trove of blog post ideas just waiting to be uncovered? Ideas that your audience will love, share, and keep coming back for more?

Writing 104

Writing Blog Blogging Food 104

Content Marketing Institute

APRIL 12, 2024

Google’s may buy HubSpot. But how likely is it the deal will get done? Why would Google want HubSpot? What would it mean for HubSpot customers? Understand the possibilities and take away the one reality for every marketer.

Marketing 109

Marketing IT 109

Ahrefs

APRIL 17, 2024

I know nothing about the new tool. I haven’t tried it. But after trying to use HARO recently, I can’t say I’m surprised or saddened by its death. It’s been a walking corpse for a while.

IT 91

IT SEO 91

Grammarly

APRIL 17, 2024

Paraphrasing a paragraph is different than paraphrasing a sentence or phrase. In some ways, it’s more difficult, but in others, it’s easier. Knowing how to paraphrase a paragraph takes more than just changing a few words; you need to rewrite multiple sentences and understand the rules for citation, syntax, and avoiding plagiarism. In this guide, we explain everything you need to know about paraphrasing a paragraph.

Text 88

Text Writing Style Writing Ads 88

BKA Content

APRIL 18, 2024

Content Marketing Vs. SEO: Is There a Difference? For many people, search engine optimization (SEO) is a somewhat mysterious concept. You hear big promises of its ability to use content to help your business grow, but what is it really all about? You may also have heard of content marketing – a strategy where you build your brand authority by building valuable content.

Content Marketing 74

Content Marketing SEO Search Engine Optimization Marketing 74

Content Marketing Institute

APRIL 17, 2024

Knowing which creative assets compel your audience to act can bring big success for marketers. But how do you figure that out? You must start testing, and here’s some help to get going today.

Creativity 89

Creativity Audience Marketing 89

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Jane Friedman

APRIL 16, 2024

Photo by Eduardo Sánchez on Unsplash Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join her for the three-part online class Mastering Backstory for Novelists. Like a genie in a bottle, flashbacks can be wonderful and terrible things. They can grant you phenomenal power—painting in backstory other characters may not know or may be concealing, offering character motivation, raising stakes, creating deeper reader investment, heightening suspense, and more.

Post 82

Post IT 82

Freelance Union

APRIL 16, 2024

What is your work worth? In traditional wage-labor relationships (aka “normal jobs”), your work is worth whatever your boss says it is worth. In most instances, you’re compensated for your time, which means efficiency and growth are disincentivized. If you’re hourly, you make more if you work slower. If you’re salaried, the more efficient you are, the more work is assigned.

Projects 74

Projects Freelance Engagement Marketing 74

Grammarly

APRIL 15, 2024

When you think about generative AI models, you probably think about the large language models (LLMs) that have made such a splash in recent years. However, generative AI itself dates back many decades, and LLMs are just the latest evolution. And alongside LLMs, many different kinds of generative AI models are used for different generative AI tools and use cases , such as diffusion models that are used for image generation.

Architecture 85

Architecture Text Creativity Projects 85

Blogging From Paradise

APRIL 16, 2024

Consider a typical strategy to attract loyal readers: publish targeted, long form content consistently build an email list employ a pop-up form to […]

Long Form Content 79

Long Form Content Blog Blogging Publisher 79

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Content Marketing Institute

APRIL 18, 2024

Next to the headline, the lede is everything. It must complete many tasks — hook the reader, indicate the subject matter, set the tone, etc. To help your intros live up to those weighty responsibilities, read on for real-life critiques.

IT 81

IT 81

CopyBlogger

APRIL 18, 2024

The drawback of freelancing is that you’re trading your time for money, so you have to raise your prices or. Continue Reading The post 10 Profitable Solopreneur Business Ideas Anyone Can Start appeared first on Copyblogger.

Freelance 61

Freelance Post 61

ContentWriters

APRIL 17, 2024

You’ve successfully hired a new writer or content writing service to create content for your business. However, before they can dive in, an external writer needs to understand your company’s goals and audience to write impactful content. That’s where writer onboarding comes in. In this blog, we’ll discuss how to onboard external writers in a way that ensures the long-term success of your content strategy.

Writer 64

Writer Construction Communication Editorial 64

Grammarly

APRIL 12, 2024

Chatbots have emerged as one of the most common forms of generative AI. Claude AI is a chatbot built with ethics and safety in mind. Here’s an overview of what Claude AI is, how to use it, and which limitations you should be mindful of. Table of contents What is Claude AI? How Claude AI works Who created Claude AI? Claude AI vs. ChatGPT Is Claude AI free to use?

IT 86

IT Architecture Text Banking 86

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

Make a Living Writing

APRIL 15, 2024

Writing and editing are one of those great fields where you have the option of remote work. Unlike other professions which require people to be in the office, there’s a lot of flexibility that comes with this option. We will dive into some of the best remote freelance jobs along with tips to find them. In this article, we explore some of the best remote freelance jobs for writers and editors, along with tips on how to thrive in these roles.

Freelance 69

Freelance Proofreader Portfolio Persuasion 69

Backlinko

APRIL 12, 2024

Local keyword research is the process of finding the keywords people use when they’re searching for locations, products, or services in their area. Like this: Why are local keywords useful to know? Keywords are a fundamental element of search engine optimization (SEO). Search engine algorithms, like Google, consider many factors when deciding which pages to rank highly in the results for any given search.

Keywords 75

Keywords SEO Search Engine Optimization Engineering 75

Blogging From Paradise

APRIL 12, 2024

Control. You own the blog since you paid for the domain and hosting. You call the shots. You set the rules.

Blog 96

Blog Blogging 96

David Meerman Scott

APRIL 15, 2024

Charity auctions are a way for people to support a cause that speaks to them, gain status, and have some fun too. My friend Seth Godin and a team of ruckus-makers just introduced GOODBIDS - a new way to create charity auctions.

Advertising 65

Advertising Marketing 65

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

Engineering

Grammarly

APRIL 17, 2024

Does the term “public speaking” make your palms sweat or heart race? While it remains a top source of anxiety for many, public speaking is an inescapable part of thriving in the workplace. After all, effectively talking to others is essential to communicating your ideas, vouch for your initiatives, or leading a team. Speaking publicly at work doesn’t necessarily mean getting up on a stage in front of thousands of people.

Script 70

Script Writing Storytelling Communication 70

Ahrefs

APRIL 12, 2024

If you’re not one of our 280,000 subscribers, you’ve missed out on some great reads!

SEO 99

SEO 99

Jasper

APRIL 17, 2024

Content marketing has an exciting future ahead—if we can all just agree to get back to basics.

Content 75

Content Content Marketing Marketing 75

Blogging From Paradise

APRIL 18, 2024

Being a digital nomad for 13 years broadened my perspective.

Post 93

Post 93

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

Content

Ben Settle

APRIL 17, 2024

The short answer: Take a market-first and not a marketing-first I’ll use all the scamps spanking out cold and canned messages to randos as an example of what market first vs marketing first looks like. A market first approach would not include haunting DMs on social media like you’re sending dikc pix on grindr to strangers hoping to score.

Persuasion 52

Persuasion Social Media Media Marketing 52

Content Marketing Institute

APRIL 19, 2024

To use AI or not — it's the question on every marketer's mind. But there's a more practical follow-up: Whether to share the answer. Dove and Brandtech Group tried that approach. Was it the right choice?

Brand 62

Brand IT Marketing 62

BKA Content

APRIL 15, 2024

How To Get Started With SEO for Movers There are more than 17,000 moving companies in the United States. Your moving company’s outstanding service sets it apart from all the rest, but before you can wow customers, you must get them to notice you in the crowd. SEO for movers helps you get noticed by driving more traffic to your website and improving lead generation.

SEO 56

SEO Search Engine Optimization Social Media Keywords 56

Publishing Trends

APRIL 12, 2024

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Will Book Summary Apps Cause Us to Lose the Ability to Think Critically? 50 Years Later ‘Carrie’ Still Thrills Are There Too Many Books in The World?

Publisher 87

Publisher Publishing Publishing Blog Post 87

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha

Entertainment