Neil Patel

OCTOBER 14, 2021

Then, the rest of the ad copy is written in simple language to draw attention to the Black Friday ad. How do you make sure your Black Friday ad campaign makes your offers clear and attractive? Make it easy to understand with simple ad copy like in the Clash of Clans image. Keep the ad copy clear.

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

SEPTEMBER 20, 2021

Create Your Paid Ad Campaign Copy. No matter which platform you use and what your budget is, the results of your niche paid ad campaign come down to your ad copy. The key lies in making sure your ad copy is engaging , appealing, and offers enough information to drive the viewer to click.

Ads 126

Ads Ad Copy Social Media Advertising 126

Income Diary

MARCH 22, 2024

Keyword Optimization: Frase’s AI-powered content optimization tool can help you identify the best keywords to use in your content, as well as suggest related topics and questions that you can address in your content. is a powerful tool that can be used to create AI-generated content that is optimized for search engines.

Engineering 52

Engineering Content Creation Content Content Creator 52

The Hoth

JANUARY 16, 2024

SEO stands for search engine optimization, and it’s the practice of modifying your web content to rank better for your most important keywords on search engines like Google. Unpacking PPC: How Effective are Paid Ads for Promoting Your Business? Do it wrong, and you’ll waste your budget on clicks that don’t lead to conversions.

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Neil Patel

APRIL 19, 2021

In other words, Twitter shoulders some of the risks involved in running paid ads on their platform. Keyword Targeting. Another significant advantage of Twitter advertising is that you can create campaigns to target people who have used a particular keyword. As a result, people will pause to take a closer look at your ad.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Neil Patel

JANUARY 25, 2021

In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics. These days, there’s no need to waste your time testing ad copy manually. Use Keywords Sparingly.

Ads 140

Ads Ad Copy Copy Keywords 140

Grammarly

SEPTEMBER 18, 2023

Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script. Most copywriting relies on persuasive writing and using the right keywords in the right places. Just be sure to describe what kinds of keywords/hashtags you need and which audience you’re trying to appeal to.

Copywriter 97

Copywriter Copywriting Script Marketing Copy 97

Neil Patel

MARCH 23, 2021

Another benefit of Google Search campaigns is you can pick the keyword that triggers your search and display ad. For example, if you’re selling ‘fishing rods,’ you can decide to only show your ads when someone types the word ‘fishing rods,’ into Google. Choose the Right Keywords to Target. in spite of the high bid.

Landing Page 142

Landing Page Keywords Ads Ad Copy 142

Neil Patel

NOVEMBER 30, 2020

Marketers and business owners alike know the inherent value of PPC ads. of consumers interacting with Google ads when online shopping, it’s no wonder PPC ad creation is growing exponentially. How can you craft PPC ads that stand out from the crowd with such a highly saturated market? With 64.6% Creating a Call-to-Action.

Ads 125

Ads Ad Copy Writing Copywriter 125

Neil Patel

OCTOBER 26, 2020

Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years). Killer keyword strategies matter too. I’ll walk you through Amazon ad setup best practices, so you’ll know just what to do to get your products flying off the shelves. Why Your Business Should Use Amazon Ads.

Ads 119

Ads Ad Copy Electronics Keywords 119

Grammarly

JULY 28, 2023

Marketing AI writing tasks 9 Web page copy Web page copy is trickier than it seems. It must explain the advantages of an organization or a product, speak in a tone that resonates with its target audience, and also include relevant SEO keywords—all at the same time. For this, AI writing software can be a help.

Writing 96

Writing Ad Copy Text Copy 96

Neil Patel

JUNE 9, 2021

This could be anything that includes: advertising products you can’t supply using a high-traffic keyword that’s not relevant using hype to infer your product does what, in reality, it doesn’t. They try to rack up impressions on their ads by creating their ads around popular keywords that attract a lot of traffic.

Ad Copy 120

Ad Copy Landing Page Advertising Ads 120

Neil Patel

JANUARY 19, 2022

Paid ads are just one example of local search marketing being used, but most users ignore paid ads and skip to the first organic search result anyway. Lastly, the best part about focusing on local rankings is the ability to rank for a question or long-tail keyword. You want to make sure that your link is near the top.

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

Smart Blogger

JULY 11, 2023

SEM Basics: What You Need to Know The heart of SEM beats with three core elements: keywords, bidding, and ads. Here’s how they work together: First, businesses spot those golden keywords that their customers are likely to use when they’re looking for the products or services they offer. The objective?

Engineering 59

Engineering Landing Page Marketing Construction 59

Neil Patel

OCTOBER 7, 2021

Sometimes that involves leveraging mistakes in your paid ad campaigns, particularly your ad copy. If your brand made a mistake in a previous campaign, go all in and make a joke of the mistake in your next paid ad campaign. Use Common Typos and Misspellings in Keywords. Poke Fun at Previous Mistakes.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

ContentWriters

OCTOBER 27, 2022

It utilizes paid advertising on search engines like Google where marketers bid for top-performing keywords. Using an SEO content writing service with experienced writers can help craft content that provides the balance between valuable information and SEO best practices, such as leveraging keyword research. Both Use Keywords.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Neil Patel

APRIL 7, 2021

Imagine an ad promoting clothes for the winter season or a cosmetics brand sharing products related to a current beauty trend. If a brand has a limited-time offer like free shipping or a sale, then a PPC ad could also highlight it at a specific timeframe. How do you pick keywords for this brand type? Brand Awareness.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

APRIL 27, 2021

If we go into Ahrefs, you can input a particular keyword and see what the traffic looks like in another country. If there’s a lot of traffic for a low competition keyword, you may want to give the keyword a try by allotting a larger amount of your budget to that word.

Ads 89

Ads Ad Copy Advertising Copy 89

Backlinko

JUNE 2, 2023

All you need to do is input a small amount of information, such as some keywords, and Jasper generates your content for you. When using the Blog Post Wizard tool, your templates just need a title, some keywords, and a tone of voice. You’ll never lose that much-needed ad copy again!). What I like: The fact that Copy.ai

Content 67

Content Landing Page Ad Copy Copy 67

Smart Blogger

JULY 13, 2023

It’s a Swiss army knife packed with features that help you track your keyword performance and spy on your competitors. You want to run ads targeting locals looking for a birthday cake. With an SEM tool, you can find the best keywords for your campaign, set your budget, create your ads, and track their performance.

Digital Marketing 69

Digital Marketing Landing Page Keywords Construction 69

Neil Patel

MARCH 10, 2023

In some cases, they “stuff keywords” in the hope that they can rank for different searches. However, my gut after over 20 years of writing compelling ad copy is that consumers scan more than they read. A tool a lot of sellers and vendors use to look at rankings and keyword density is Helium10 , and I highly recommend it.

Writing 72

Writing Electronics Utilities Keywords 72

Smart Blogger

JANUARY 22, 2024

Google Ads Utilizing Google Ads effectively can catapult your brand’s visibility to new heights. The secret sauce here is targeting the right keywords that your potential customers are searching for.

Marketing 90

Marketing Persuasion Social Media Brand Awareness 90

Jane Friedman

APRIL 19, 2023

For The AI Author Assistant , I gave ChatGPT the premise and objective of the book, as well as keywords that would likely come up in an Amazon search. Please write a description for the back of the book and the Amazon product page that uses these details and keywords…” I would also give it a word count as a guideline.

Creativity 127

Creativity Ad Copy Copy Writer 127

Neil Patel

JUNE 23, 2021

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Scan Your Competitor’s Ad Copy With Spyfu.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Neil Patel

AUGUST 25, 2020

How do you measure the success of location-based keywords? Mobile devices account for over half (53%) of clicks on search ads. The era of designing creatives and writing copy for desktop first… is over. Do you need help with design or ad copy as well? Impeccable keyword research. Or raise brand awareness.

Agency 133

Agency Landing Page Digital Marketing Social Media 133

Freelance Writing Jobs

JANUARY 22, 2023

Images sourced from remotetribe.life Simple and straightforward content that naturally weaves primary and secondary keywords works best here. Be sure to have your primary keyword in the headline and the ad copy to help Google match your ad with people’s search queries.

Writing Style 75

Writing Style Script Landing Page Writing 75

The Hoth

OCTOBER 20, 2022

Certain risks do come along with PPC like ad placement or a competitive keyword. So, it’s best to choose the right type of ad campaign that fits your goal. . Providers like Google Ads and Bing Ads, show your ads to people who actively search for different keywords. . Display ads.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

DECEMBER 4, 2020

Through a successful PPC campaign , your website could feature at the top of the page for your chosen keywords, potentially bringing in a large volume of traffic. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Lauderdale.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Neil Patel

APRIL 15, 2021

Do you know what’s great about this ad? Unlike the other two, this company has carefully tailored its ad copy , so nothing gets cut off. This ad is also a solid example of how non-urgent businesses can use call-only ads. I recommend creating very specific ad groups, each targeting a different customer need.

Ads 109

Ads Ad Copy Copy Contractor 109

Neil Patel

MARCH 16, 2021

What exactly are PPC ads, and how can they help your business? Pay-per-click (aka PPC) ads are an online advertising model. Advertisers bid on specific keywords and only pay when a user clicks through. Here are a few of the different types of PPC ads: search result display social media video retargeting.

Brand Awareness 113

Brand Awareness Ads Keywords Education 113

Neil Patel

APRIL 14, 2021

I suggest using UberSuggest, which is my own free keyword research tool. The keyword tool acts much like a thesaurus. Ubersuggest will tell you how often people search these phrases, how competitive the keywords, and how much it’ll cost to advertise on each keyword. In other words, what is the intent of the keyword?

Landing Page 143

Landing Page Advertising Keywords Ads 143

BKA Content

JANUARY 19, 2023

In its basic form, SEO is the practice of optimizing your web pages with targeted keywords that people search for in an effort to help your website rank on search engines. There are several platforms that you can use to run ad campaigns including Meta (Facebook & Instagram), Google Ads , Tik Tok, and more.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

Neil Patel

OCTOBER 7, 2021

If you’ve ever run online advertising campaigns, you know the best way to get effective results is to target your ads to specific audiences. By analyzing search data, AI-driven bidding determines which keywords and trends generate the most conversions. The Amazon Prime Video ad copy literally talks about being a “bookworm.”

Marketing 123

Marketing Ad Copy Advertising Copy 123

Neil Patel

MAY 24, 2021

Focus on Social Media Ads. Social media ads are much less keyword-based than paid ads on search engines. This makes it much more difficult for people to type in a keyword and see your ad. What’s your approach to click fraud?

Ads 142

Ads Landing Page Social Media Advertising 142

Smart Blogger

MAY 26, 2023

This involves integrating keywords seamlessly into your text and understanding how to optimize your copy for search engine rankings. To give you a clearer idea, let’s walk through some of these roles: Marketing Copywriter : Crafts compelling ad copy designed to sell products or services.

Copywriter 74

Copywriter Copywriting Persuasion Freelance Copywriting 74

ContentWriters

NOVEMBER 15, 2023

In the past couple of years, even more advanced tools have emerged to generate entire articles, product descriptions, social media posts, books, ad copy, and more. Within two months, the site ranked higher than some major competitors for certain keywords. However, some primary advantages and disadvantages are clear.

SEO 64

SEO Content Content Creation Finance 64

Neil Patel

OCTOBER 16, 2020

For years, Google had a problem with companies using and bidding on keywords that were unrelated to the actual keyboard they bid. It’s a dynamic variable that looks at different aspects of your ad and campaign, with each keyword having its own score that affects your ad rank and cost per click. End results?

Consulting 111

Consulting Landing Page Search Engine Optimization Persuasion 111