The Hoth

JANUARY 25, 2024

These sponsored ads appear at the very top of the SERPs (search engine results pages), saving you the trouble of having to work your ass off to reach the top of the organic results. An SEM campaign is the best way to start generating traffic, leads, and sales from day one, which is why they’re so popular for newer sites. Why is that?

Engineering 97

Engineering Ad Copy Marketing Landing Page 97

Neil Patel

OCTOBER 14, 2021

There’s no better time than the Black Friday season to boost your sales. From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. Black Friday ad campaigns are one of the quickest way to drive revenue. Make Your Sales Specials Clear.

Ads 125

Ads Ad Copy Social Media Copy 125

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Driving customers—not just visitors—to your landing page is the best way to make sales. A great way to start is with a conversion-based Facebook ad campaign. Not so much.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

FEBRUARY 16, 2021

Here’s why loyalty matters and how to use your paid campaigns to not just drive sales but also build long-term relationships with loyal customers. However, the more competition you have, the more money you will need to spend to grab your market’s attention, create connections, and drive sales. Drive Sales. Be Genuine in Ad Copy.

Ads 126

Ads Ad Copy Social Media Copy 126

Backlinko

FEBRUARY 19, 2024

As a result, it can enhance sales outcomes. Market research: Consult your sales department to understand the businesses they frequently encounter during research within your target market. Ad Copy Analysis A key part of any PPC competitor analysis involves assessing your competitors’ ad copy.

Ad Copy 84

Ad Copy Landing Page Social Media Keywords 84

Backlinko

DECEMBER 21, 2023

It determines an ad’s usefulness and relevance for someone searching for a specific keyword. It impacts your ad’s position and cost-per-click (CPC). Ad Copy Testing (A/B Testing): A/B testing involves comparing two versions of your ad copy to see which one performs better.

IT 100

IT Ad Copy Keywords Landing Page 100

Smart Blogger

AUGUST 5, 2023

The answer lies in the way they approach marketing, sales, customer service, and even product development. Knowing the difference in this area influences everything from product development to marketing and sales strategy. Understanding these key considerations can be the difference between a sale and a missed opportunity.

Ad Copy 70

Ad Copy Utilities Manufacturing Government 70

Smart Blogger

JANUARY 22, 2024

Now, you might be wondering, how does this differ from a sales funnel ? On the other hand, the sales funnel is more focused and kicks in at the later stages of the customer journey. On the other hand, the sales funnel is more focused and kicks in at the later stages of the customer journey.

Marketing 90

Marketing Persuasion Social Media Brand Awareness 90

Neil Patel

DECEMBER 11, 2020

No matter how many features you use or Google Ad extensions you add, the best ads will always be the ones with the most powerful ad copy. You can also use varying headlines on multiple ads with attention-getting buzzwords and change them as language evolves. If it needs explaining, it doesn’t belong in an ad.

Ad Copy 137

Ad Copy Landing Page Search Engine Optimization Ads 137

Neil Patel

APRIL 19, 2021

It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. From your images to your ad copy, users should be able to tell in an instant what you do. Figures and symbols help break the monotony of text and make your ad copy stand out.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Neil Patel

AUGUST 5, 2021

If your brand appeals to Gen Z and millennials, you should look at Snapchat as a way to increase user acquisition, brand awareness, and sales. higher ROI with Snap Ads and 35 percent more bookings than other platforms. GCCFriday achieved an incredible 150 percent sales growth with Snapchat ads. Marriot Bonvoy had a 3.4x

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Neil Patel

OCTOBER 26, 2020

Chances are, Amazon ads spurred some of those sales. Amazon ads allow companies to pop to the top of search results. You reap a return on your investment in the form of enhanced sales and potential customer loyalty. Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years).

Ads 119

Ads Ad Copy Electronics Keywords 119

Freelance Writing Jobs

JANUARY 22, 2023

They’re designed with one goal—to increase conversions and secure a potential sale. For products or services like this that require a consultative sales process, it’s prudent to try and answer any questions the user might have within your copy. People go to blogs for education and answers, not for a sales pitch.

Writing Style 75

Writing Style Script Landing Page Writing 75

BKA Content

DECEMBER 7, 2022

How do you write an article that sells a product without being “sales-y”? Who creates ad copy to entice consumers? However, it requires a different kind of innovation that can expand your repertoire and offer a new perspective. Though it may not get mentioned often, copywriting requires problem-solving skills.

Copywriter 87

Copywriter Copywriting Freelance Content Creation 87

Neil Patel

JUNE 9, 2021

Never plagiarize other brands’ ad copy. Google’s EAT guidelines have a huge bearing on how you ethically create your PPC ad copy. Here’s what the acronym stands for and what it means to your ad copy creation: Expertise. Your ad copy must reflect your expertise in your niche or industry.

Ad Copy 120

Ad Copy Landing Page Advertising Ads 120

Neil Patel

SEPTEMBER 20, 2021

Ask questions like: What were your sales in the last few months? What is the return on investment from previous niche paid ad campaigns? Create Your Paid Ad Campaign Copy. No matter which platform you use and what your budget is, the results of your niche paid ad campaign come down to your ad copy.

Ads 126

Ads Ad Copy Social Media Advertising 126

The Hoth

JANUARY 16, 2024

Also, SEO efforts famously have a compounding effect , where the content you worked hard to establish continues to generate traffic, leads, and sales for many months to come. That way, your ads will direct users to landing pages designed to convert, greatly increasing your chances of generating a lead or sale.

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Neil Patel

MARCH 18, 2021

You can target them with promotional paid ads that use the language they’re likely to use for this type of search. Ensure your ad copy uses terms like “discount” or “promo code,” and be clear and authentic about your promotion. Missteps to avoid? Use images that reflect real people and the daily lives of Gen X.

Ads 127

Ads Ad Copy Advertising Social Media 127

Smart Blogger

MAY 9, 2023

Tell Engaging Stories That Resonate with Your Audience Forget about bland sales pitches. Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. Discover Your Strengths by Experiment with Different Copywriting Styles There’s more to copywriting than just ad copy.

Copywriter 88

Copywriter Copywriting Persuasion Search Engine Optimization 88

Neil Patel

APRIL 15, 2021

For service businesses everywhere, the noise of the telephone is often the sweet sound of sales. They Leverage the Best Sales Channel. Not only are phone call leads high quality, but the phone is also statistically the best sales channel for most businesses. Call-Only Ad Examples. Do you know what’s great about this ad?

Ads 109

Ads Ad Copy Copy Contractor 109

The Creative Penn

DECEMBER 31, 2022

In 2022, generative AI went mainstream , and now many creatives are using Midjourney/Stable Diffusion/DALL-E 2 for images and ChatGPT (along with Sudowrite or Jasper based on GPT3) to write and rewrite text, ideate and outline stories and articles, write ad copy, and more.

Creativity 74

Creativity Ad Copy Text Government 74

Content Writing

DECEMBER 20, 2022

It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. This is all about persuading readers to take sales-related action. Website Sales Copy. Cost-per-mills (CPM ads). Copywriting. The concept of “copywriting” is still misunderstood by many. Social media Posts.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Backlinko

AUGUST 16, 2023

There are reports designed for different stages of the sales cycle including: Pre-sales Onboarding Planning Retention Upselling Plus, you can brand the reports with the logos of your clients. Paid clicks refer to the traffic generated through online ads where the advertiser pays a fee for each click on their ad.

Ad Copy 61

Ad Copy Keywords Projects Advertising 61

Smart Blogger

MAY 25, 2023

The power of social media copywriting is vast, ranging from boosting your brand awareness, driving traffic to your website, and even skyrocketing sales with a single viral post. Consider a promotional email for an upcoming sale. A good email copywriter won’t just announce: “We’re having a sale.”

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

Smart Blogger

NOVEMBER 13, 2023

From leveraging sales funnels to creating an irresistible social media marketing campaign, we’ve got you covered. A well-crafted ad for your graphic design course, appearing when someone searches for “best online graphic design courses,” can drive significant traffic to your course page. But fear not!

Social Media 79

Social Media Utilities Education Digital Marketing 79

Jane Friedman

APRIL 19, 2023

In The AI Author Assistant, I included an example of my asking ChatGPT to rank my books from most sales to least sales. Also write press releases, book blurbs, ad copy, blog posts, etc. I haven’t applied any of it yet (other than the aforementioned Amazon ad copy).

Creativity 128

Creativity Ad Copy Copy Writer 128

Credible Content

MAY 29, 2023

Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. Here are ten examples of where you can utilize copywriting fundamentals: Advertising Campaigns: Print ads, online banners, social media ads, and PPC campaigns.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Neil Patel

JANUARY 19, 2022

There are many advantages to marketing to your local audience, but these are the main ones that will help you increase your sales revenue. It all has to do with the relevancy of your website in relation to your ad copy, title, URL, and target search phrases. Advantages of Local Search Marketing. Leapfrog the Competition.

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

Neil Patel

APRIL 7, 2021

Imagine an ad promoting clothes for the winter season or a cosmetics brand sharing products related to a current beauty trend. If a brand has a limited-time offer like free shipping or a sale, then a PPC ad could also highlight it at a specific timeframe. How to Select Topics for PPC Ads That Won’t Get Outdated.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

MARCH 30, 2023

I use them on a daily basis to drive sales and traffic to my businesses. But when it comes to Facebook Ads, buyer personas aren’t sufficient. Standard is the option that works best for most ad types as it will ensure you don’t blow through your ad spend too quickly each day. Now, don’t get me wrong.

Ads 113

Ads Landing Page Advertising Copy 113

The Creative Penn

SEPTEMBER 18, 2023

Disrupting my creative process with generative AI tools Disrupting my publishing and marketing process with Kickstarter and Shopify How much do I rely on Amazon for book sales and total business income? From 1 September 2022 to 31 August 2023, I made over six figures (£) in total book sales income. (No,

Creativity 77

Creativity Sales Retail Publisher 77

Neil Patel

JANUARY 25, 2021

In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics. These days, there’s no need to waste your time testing ad copy manually. Pin Relevant Headlines, But Don’t Overdo It.

Ads 140

Ads Ad Copy Copy Keywords 140

Neil Patel

MAY 3, 2021

It can be used to test everything from website copy to sales emails to search ads. If you’re running an on-site test, you’ll want to think of all the sales-related pieces of your website, and then figure out which elements to test.

Landing Page 144

Landing Page IT Copy Sales Copy 144

The Hoth

JANUARY 31, 2023

Local PPC ads can start generating traffic, leads, and sales for you from day one – which is crucial for small businesses in desperate need of new clients. The brand awareness factor alone will lead to traffic, leads, and sales – even if they don’t occur immediately. Of course, local PPC ads are only half the equation.

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

Copyhackers

SEPTEMBER 23, 2022

.” Which is why zeroing in on your audiences is Strategy #1 in running successful Facebooks ads – though, to be fair, it’s not so much a strategy as it is a you-must-have-this-or-your-ads-will-be-pointless type of step. Don’t leave your ad copy up to guesswork. Or your Meta ad strategy.

Ads 52

Ads Copywriter Copywriting Ad Copy 52

Neil Patel

MARCH 15, 2021

If you’re aiming to target people who are a little lower in the sales funnel and a bit closer to converting to customers, you may want to focus on CPC or CPA. How much do Instagram ads cost?” Your click-through rate (CTR) can also affect pricing because a healthy CTR helps show that your ads resonate with your audience.

Ads 104

Ads Social Media Advertising Ad Copy 104

Neil Patel

MARCH 23, 2021

Log into Google Ad s and then click on ‘+ Campaign.’. Set a Goal for Your Google Search Network Ad. Google offers several options including sales, leads, traffic, and brand awareness. To stay with the fishing pole example, I’ll pick “sales.” Then, select your goal. ” Then, select a campaign type.

Landing Page 142

Landing Page Keywords Ads Ad Copy 142