Neil Patel

MARCH 25, 2021

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you.

Digital Marketing 144

Digital Marketing Marketing Freelance Search Engine Optimization 144

Neil Patel

DECEMBER 23, 2020

What impact does it have on digital marketing? How it Is Now: The Effects of NLP on Digital Marketing. Marketing has always been about context; getting into the heads of our audience to understand what they are (and aren’t) telling us. It helps us answer questions like: What persuaded them to click our ad?

Digital Marketing 145

Digital Marketing Marketing Content Creation Recruitment 145

Neil Patel

OCTOBER 25, 2020

But should you build your own in-house marketing team or hire an agency partner? The Benefits of Working With a Digital Marketing Agency. Digital agencies are companies that help other businesses perform a specific function such as marketing, development, or design. Scaling a business isn’t easy.

Digital Marketing 145

Digital Marketing Agency Marketing Recruitment 145

Neil Patel

NOVEMBER 21, 2022

And even with Google, if you want to succeed you have to think beyond traditional SEO and PPC ads because everyone is using traditional tactics. But marketers forget is that 63% won’t buy from brands that provide irrelevant information. This may be one of the reasons why YouTube’s ad revenue is almost matching Netflix’s.

Digital Marketing 98

Digital Marketing Marketing Keywords Insurance 98

Bramework

MARCH 9, 2023

We’ve put together some helpful tips, steps, and ideas to create a business email address for your digital marketing agency. We compiled all of the reasons why it’s important to the success of your digital marketing agency. An ad-free business Zoho Mail account comes with 5GB of online message storage.

Digital Marketing 98

Digital Marketing Agency Marketing Brand Awareness 98

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. Why You Need a Digital Marketing Strategy.

Digital Marketing 145

Digital Marketing Marketing Advertising Social Media 145

Copywriter Collective

MAY 19, 2023

Find out more about digital marketing strategies for medical imaging and radiology centers. While these results are labeled as being an ad, a lot of potential customers do click through since they see that your site answers their question. Digital marketing will only play one part of your center’s success.

Medical 64

Medical Digital Marketing Marketing Search Engine Optimization 64

Neil Patel

FEBRUARY 12, 2021

I’m so excited to announce my Digital Marketing and Sales for Small Business Online Summit on Feb. 23, a free summit that focuses on digital marketing strategies for small and medium businesses. According to Small Business Trends , 32 percent of small businesses don’t have a budget for content marketing.

Digital Marketing 122

Digital Marketing Sales Marketing Consulting 122

BKA Content

DECEMBER 7, 2022

How To Improve Fitness Digital Marketing. For this reason, it is especially important to learn how to incorporate fitness digital marketing into your advertising strategy. Create a Robust Online Presence With Fitness Digital Marketing. Let Us Help You With Your Fitness Digital Marketing Needs.

Digital Marketing 52

Digital Marketing Marketing Search Engine Optimization Social Media 52

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Why We Started Neil Patel Digital.

Digital Marketing 126

Digital Marketing Agency Marketing Portfolio 126

Neil Patel

MARCH 10, 2021

Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising : How much do Google Ads Cost? The truth is the cost of Google ads can vary massively depending on your industry and your strategy. Ready to get clear on Google ads’ costs and learn how to make the most of your budget?

Ads 143

Ads Landing Page Advertising Keywords 143

Neil Patel

JANUARY 18, 2021

By creating a Local Services Ad. Let’s dive in and explore why these ads are such an invaluable tool for finding customers and building your brand. What Are Local Services Ads? Local Services Ads connect you to local customers searching for the services you offer, whether you’re a tradesperson or small business owner.

Ads 133

Ads Digital Marketing Consulting Management 133

Neil Patel

NOVEMBER 25, 2020

In these modern times of digital transformation, it may seem like most digital marketing strategies are designed for online businesses. So are there any digital marketing strategies for brick-and-mortar businesses? Yes, there are, and one of the most effective ones is hyperlocal marketing.

Ads 145

Ads Brand Awareness Keywords Advertising 145

Neil Patel

NOVEMBER 17, 2020

How can you increase the chances of the right people clicking on your ads? You need to learn how to write ad copy that converts. AI tools can help you write ad copy that produces results. 6 Ways AI Can Help You Write Good PPC Ad Copy. Many tools can help you write ad copy. AI can help you with that.

Ad Copy 145

Ad Copy Copy Ads Writing 145

Neil Patel

MARCH 18, 2021

Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? Why You Should Target Generation X Through Paid Ads. Missteps to avoid?

Ads 127

Ads Ad Copy Advertising Social Media 127

Neil Patel

JUNE 21, 2021

How to Target Word-of-Mouth Referred Customers in Paid Ads. There’s organic word-of-mouth marketing, then there are amplified word-of-mouth referrals, where you launch paid online campaigns to maximize your marketing efforts. Below is a step-by-step guide on how to target referred customers with paid ads. Write Your Ad.

Promotion 136

Promotion Ads Social Media Advertising 136

Neil Patel

OCTOBER 7, 2021

If you’re a marketer running paid campaigns , mistakes can actually be blessings in disguise. That’s because you can build paid ad campaigns around typos, misspellings, and other types of mistakes if you play your cards right. Mistakes in ads have a high chance of going viral. People love making fun of other people’s mistakes.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

Neil Patel

AUGUST 11, 2021

We’ve all seen Google Ads. Whether you call it Google AdSense, AdWords, or Ads, they’re the ads displayed in the search results on Google. In this guide, we’re pulling back the curtain and looking at what steps you’ll want to take after you have the ad set up. What Is Google Ad Campaign Management? Impressions.

Management 144

Management Ads Landing Page Ad Copy 144

Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

Ads 140

Ads Ad Copy Copy Keywords 140

Neil Patel

NOVEMBER 23, 2021

This is because most businesses are going digital, increasing their reach online, and leveraging paid ads. To help you stand out from the crowd, you should consider running responsive display ads. What Are Responsive Display Ads? Google Responsive Display Ads are your typical Google Display Ads with a twist.

Ads 112

Ads Landing Page Text Copy 112

Neil Patel

MAY 7, 2021

Let’s take a look at how nonprofit marketing strategy is different from for-profit strategy and how nonprofit corporations may be able to better reach their goals by further leveraging digital marketing. What Makes Nonprofit Marketing Different From Marketing in Other Fields? Where you run the ad might change too.

Ads 128

Ads Marketing Recruitment Social Media 128

iWriter

MARCH 22, 2022

Still not convinced you need to produce website content for your digital marketing strategy? You can add content marketing to your overall digital marketing strategy to generate fresh leads and sales. Better Marketing: Request Website Content for Your Business Today. times as much traffic as before, too.

Digital Marketing 52

Digital Marketing Website Marketing Search Engine Optimization 52

Neil Patel

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. After all, PPC ads have obvious advantages. However, for all their benefits, these ads can sometimes lack something. By humanizing your PPC ads, you can stand apart from your competitors. It’s the human touch.

Ads 81

Ads Creative Director Storytelling Advertising 81

Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. Paid Media Vs. Owned Media Vs. Earned Media in Niche Markets. Look at the hard data.

Ads 126

Ads Ad Copy Advertising Social Media 126

Neil Patel

JUNE 2, 2021

Choosing the right content for your image and video ads can be challenging. Regardless of how thorough your digital marketing plan is, there’s no one simple solution for ad success that applies to every campaign. Below, we break down six strategies to let customer reviews do your marketing for you. Or is there?

Ads 130

Ads Digital Marketing Social Media Advertising 130

Neil Patel

FEBRUARY 9, 2021

With the start of the internet and social media, marketing to customers became a whole new undertaking. Let’s explore what guerrilla marketing is and how you can use these tactics when building your paid social ad strategy. What is Guerrilla Marketing? 6 Ways to Use Guerrilla Marketing in Ad Campaigns.

Ads 132

Ads Marketing Advertising Social Media 132

Neil Patel

MAY 11, 2021

Let’s take a closer look at why real estate videos are worth the effort and how you fit them into your overall video marketing strategy. Why Should You Create Real Estate Video Ads? Are they worth the effort, though, when you could create social media ads or optimize your listings? 10 Tips for Successful Real Estate Video Ads.

Ads 120

Ads Social Media Agency Consulting 120

Neil Patel

FEBRUARY 20, 2021

Google’s remarketing lists for search ads (RLSAs) may be just what you’re looking for. These engagement-driven remarketing ads allow you to target your ads to your highest-value prospects. That means you can show your ads directly to the customers who are most likely to do business with you.

Ads 117

Ads Keywords Copy Utilities 117

Neil Patel

NOVEMBER 17, 2021

Unfortunately, navigating the world of Facebook ads is not always easy. This is usually a result of not following Facebook’s guidelines on ads. When this happens, it becomes impossible for you to run Facebook ads , resulting in lost revenue and marketing opportunities. Your ads receive a high volume of negative feedback.

Ads 116

Ads Recruitment Government Advertising 116

Neil Patel

APRIL 26, 2021

With ad options on both their free and paid platforms, Pandora music ads are a great opportunity for advertisers who want to increase their audience. How Do Pandora Ads Work? Pandora advertisers can choose among three types of ads, all of which include several subsets. Pandora Music Content Ads. Brand Stations.

Ads 77

Ads Brand Awareness Landing Page Advertising 77

Neil Patel

APRIL 6, 2021

If your business has complex advertising needs, there’s a good chance Google Ads Manager can help. Rather than having your PPC spread out across several separate Google Ads accounts, Google Ads Manager brings all of your paid ads together in one place. What Are Google Ads Manager Accounts? Improve ROI.

Management 80

Management Ads Agency Advertising 80

Elna Cain

DECEMBER 11, 2023

I talk about my successes, my digital marketing niche, and about freelancing on the platform. Over the years, LinkedIn has become a bit over-saturated with “bro-marketers,” but I only follow important thought leaders in my industry. In November, I decided to post more consistently on LinkedIn.

Writing 225

Writing Freelance Content Digital Marketing 225

Elna Cain

FEBRUARY 1, 2024

From tech to beauty to digital marketing and more, you’ll find all kinds of industries on LinkedIn looking for freelancers. Adding a contributor guest post to LinkedIn 8. I added a link as most of my content is on other websites. LinkedIn is this place. I call it Facebook for business. So, how can you attract them?

Freelance 239

Freelance Writer Copywriter Copywriting 239

Content Powered

MAY 27, 2023

Obviously, this is an incredible opportunity for social media marketing! Today, I'll talk a bit about TikTok ads, how it works, and what you can expect from their ad network. That said, when you run ad campaigns, you can choose which video inventory you want to use. Spark Ads are a unique kind of ad on TikTok.

Ads 52

Ads Government Advertising Content Creator 52

Elna Cain

OCTOBER 19, 2023

I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ). I love helping brands elevate their message on social media and through their email marketing.

Website 224

Website Retail Portfolio Writing 224

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands. 10/word to $.50/word

Content Writer 237

Content Writer Writer Content Writing 237

The Hoth

JANUARY 16, 2024

Digital marketers have been fiercely arguing for years now whether SEO or PPC is more effective, and the debate will continue into 2024. Paid ads are also getting an overhaul, as they’ll appear in conjunction with Google’s new generative AI features. Why is SEO effective for digital marketing? We’re glad you asked.

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SEO Search Engine Optimization Landing Page Keywords 98