If you wonder why you need a blogger, there are plenty of good reasons to invest in one. A busy site vs. a stagnant site feeds the search engines. Business blogging (done right) draws traffic to your site and is an important part of your marketing strategy.
Your keyword-rich, optimized web copy not only helps your site be found by online customers but establishes you as a subject matter expert. Over time, your blog becomes an authority as far as search engines like Google, Bing, Duck Duck Go, Brave, and more are concerned.
Your website should work as hard as you do!
Hard-Working Websites Have Hard-Working Blogs
In a competitive market, a stagnant website does very little except act as a placeholder for your business. Your website should work as hard as you do, and blogging is the key. Search engines LOVE news and consider blog posts to be news, as long as the content is fresh and useful.
So I write for automated seekers of internet content — spiders, crawlers, robots, and bots —but also write for your audience of customers. This requires a blend of:
- Technical SEO strategies
- Narrative and editorial wordsmithing
- Marketing expertise
Therefore, your customers can find your site, learn about your products and services, and respond to calls to action, while your continual blogging adds online traction.
So don’t let a lack of blogging know-how prevent you from harnessing the power of the internet. Use it to your greatest advantage. Let me show you how!
Website Marketing
That’s the key — a steady outpouring of marketing from your blog to your customer base. In fact, your website and blog are your most powerful marketing tools! It’s true!
Unfortunately, businesses miss out by neglecting their blogs. Or, they try to blog but waste effort by not doing it correctly. They aren’t trained in the art and science of SEO best practices…but that’s where I come in.
Count on me to go above and beyond industry-standard blog posts. My WordPress posts are greenlit, meaning they have all the bells and whistles. I provide license-free images as well or use the images you provide.
If You Need a Blogger (and you do), Let’s Connect
Don’t hesitate to contact me about my business blogging services. Email me today with your inquiry. I’ll answer your questions and recommend a blogging plan that gets your marketing up and at ’em.
I can’t wait to hear from you! melaniesaxton@icloud.com.