Buffer

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brand 109

Brand IT Consulting Social Media 109

Grammarly

APRIL 10, 2024

GPT-4 is a versatile generative AI system that can both interpret and produce a wide range of content. Learn what it is, how it works, and how you can use it to create content, analyze data, and much more. Table of contents What is GPT-4? Who created GPT-4? How GPT-4 works Is GPT-4 free? OpenAI released GPT-4 on March 14, 2023. How does GPT-4 work?

IT 107

IT Text Prose Architecture 107

Grammarly

JANUARY 22, 2024

A brand is more than just one thing. Brand identity encompasses everything from the name and logo to the voice and tone of business communications to experiential details, like the tip jar by the cash register. Research confirms that quality, consistent communication retains customers and impacts the brand experience.

Brand 106

Brand Communication Brand Awareness Social Media 106

Nick Ursborne

FEBRUARY 3, 2023

Too many freelancers believe that creating a brand starts and ends with the creation of a clever logo and a nifty tagline. The final expression of your brand, in words and images, comes right at the end of the process of brand creation. Because, as a freelancer, your brand is YOU. And their name is their brand.

Freelance Copywriting 217

Freelance Copywriting Copywriter Copywriting Freelance 217

Freelance Union

MARCH 6, 2024

As we joyfully March into Spring, businesses are re-emerging once again and re-evaluating their brand positioning. This season is a natural time for reflection and renewal, making it the perfect opportunity for a branding spring clean. REFLECT  Spring is a great time for your clients to reflect on their brand and business.

Brand 94

Brand Brand Awareness Collaboration Sales 94

Content Marketing Institute

AUGUST 11, 2023

This week, Moz launched the Brand Authority score. Explore more about the brand value metrics that matter to brands. It’s designed to measure a company’s strength and salience. But it also might show something else. Continue reading →

Brand 81

Brand IT 81

Content Marketing Institute

FEBRUARY 9, 2023

Unexpected bad news may not directly affect your brand, but it may affect your audience. That means you need to evaluate critically – and consider adjusting – your content marketing calendar. Here’s a quiz to assess the situation. Continue reading →

Brand 95

Brand Publisher Publishing Publishing 95

Caroline Gibson

JUNE 27, 2021

Ever wondered where companies get their brand names from? By and large, new companies will turn to a naming agency or a copywriter to create a brand name that’s fresh, memorable and available as a dot something. Here’s the reasoning behind some of the world’s most-well-known brand names. Brand names based around letters.

Brand 130

Brand Freelance Copywriting Copywriter Copywriting 130

Freelance Union

APRIL 6, 2023

Creating an impactful brand boils down to aligning a lot of self-reflection with 6 key elements of your brand messaging strategy. Because when you invest your time, energy, and intention into your brand messaging strategy , something special happens. Brand Messaging Basics First and foremost: what is brand messaging?

Brand 99

Brand Script Social Media Content Creation 99

Grammarly

FEBRUARY 1, 2024

Now, we’re unveiling a refreshed brand identity that reflects our long-held belief that better writing means better business.  Our product is core to who we are and how people rely on us to do their best work, and our refreshed brand reflects this. Our new brand color palette is bold and sophisticated while extensible and accessible.

Communication 111

Communication Brand Collaboration Creativity 111

Buffer

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brand 52

Brand IT Consulting Social Media 52

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

Express Writers

OCTOBER 25, 2022

It’s proven to be a tried-and-true way to build brand awareness, generate traffic, and establish thought leadership. 10% even said it generates the highest return on investment for their brand. Plus, you’ll discover some helpful tips for creating evergreen content to build your brand effectively. And what it isn’t.

Brand 72

Brand IT Long Form Content Content 72

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 117

Brand Publisher Publishing Publishing 117

Content Marketing Institute

FEBRUARY 5, 2019

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. Click To Tweet.

Brand 100

Brand Banking IT Entertainment 100

Contently

MARCH 2, 2023

Brands realize this, and as a result, nine out of 10 marketers who leveraged short-form video in 2022 plan to continue doing it in 2023. Brands realize this, and as a result, nine out of 10 marketers who leveraged short-form video in 2022 plan to continue doing it in 2023. TikTok is probably the best-known platform for brand videos.

Brand 101

Brand Social Media Entertainment Food 101

Ahrefs

JUNE 8, 2023

If the redirect is removed and the original page is restored, the original page has to build brand-new signals on … Read more › This means that, in theory, signals to the original URL are permanently passed to the new one after a year.

IT 145

IT Brand 145

The Hoth

FEBRUARY 22, 2024

Things like voice-powered search, brand-new SERP features, and generative AI have increased the number of zero-click searches by a significant margin. These types of searches are nothing new, as Google has used SERP (search engine results pages) features like rich snippets and knowledge bars for quite some time now.

IT 59

IT SEO Brand Awareness Keywords 59

Content Hacker

NOVEMBER 1, 2022

You might have a brand idea in the works… Or, your brand is well-established… But you’re looking for brand voice examples. And when we look at what drives brand trust , it’s clear to see that customers crave authenticity. Finding, and sticking to, a brand voice. And why does brand voice matter?

Brand 98

Brand Content Creation Communication Social Media 98

Content Marketing Institute

APRIL 6, 2022

It would if you use a consistent brand voice. Here’s how to create a brand voice chart to make it stick. If your content didn’t have your logo, would your audience recognize it as your company’s? Continue reading →

Brand 136

Brand Audience Content IT 136

Neil Patel

AUGUST 17, 2021

Brand awareness refers to how memorable your brand or company is to your target consumers. It’s how easily people recognize your brand when, for example, they hear your company name or see your logo. How do you build brand awareness, especially if you’re a new company? What Are Brand Awareness Campaigns?

Brand Awareness 145

Brand Awareness Brand Social Media Persuasion 145

Ashleyn Writes

OCTOBER 18, 2021

You know that the goal of your website copy your brand messaging and all of the marketing you’re putting out there is to eliminate any confusion or sticking points and help your customers and your clients understand that you are the one they should wanna work with. More on that later.) And so I thought, you know what? ” I get it.

Audience 130

Audience Brand Copywriter Copywriting 130

Smart Blogger

JUNE 16, 2023

Curious about brand ambassadors? In the ever-evolving world of marketing, brand ambassadors serve as the human face of a company, charming audiences and creating strong connections. What Is a Brand Ambassador? So, what is a brand ambassador exactly? In the world of marketing, that’s what brand ambassadors do.

Brand 88

Brand Social Media Digital Marketing Persuasion 88

Content Marketing Institute

FEBRUARY 19, 2018

As the rise of social media and influencer marketing has led to exponential opportunities for content marketing for corporate brands, it also has presented countless opportunities for content marketing for personal brands. Should people closely connect their brand to their employers? But how do the two work in harmony?

Brand 109

Brand IT Social Media Editorial 109

BKA Content

FEBRUARY 9, 2023

How To Grow Your Fashion Brand From celebrities to street fashionistas, clothing and accessories have long been a favorite among people looking to express themselves and show off their personal style. To keep your footing, you need to learn how to grow your fashion brand. trillion as of 2022. A contact page is vital as well.

Brand 90

Brand Search Engine Optimization Social Media Insurance 90

Content Marketing Institute

MAY 21, 2019

The brand’s out-of-the-box thinking focused on makers who knew how to produce good content and taught them to weld. How a B2B Brand Built Its Own appeared first on Content Marketing Institute. It started with a challenge. Lincoln Electric wanted to create an influencer marketing program. Find out how it worked.

Brand 108

Brand IT Content Marketing Marketing 108

Quick Sprout

AUGUST 22, 2023

Naturally, you might be wondering where you should start or … How to Build Brand Awareness for Your Business Read More » The post How to Build Brand Awareness for Your Business appeared first on. You have many options when it comes to marketing your business.

Brand Awareness 82

Brand Awareness Brand Marketing IT 82

BKA Content

APRIL 4, 2024

Rich results for FAQs had an average click-through rate of 87% and a rate as high as 91% without branded keywords. What Microdata Is and How It Impacts SEO Search engine optimization involves several types of data. Metadata in web page titles, addresses and page descriptions provides information to search engine users.

SEO 74

SEO Script IT Search Engine Optimization 74

Content Marketing Institute

FEBRUARY 28, 2019

Follow this checklist for headlines that work for your audience and your brand. Continue reading → The post How to Write Headlines That Get Your Brand What It Wants [Checklist] appeared first on Content Marketing Institute. Counting headlines is an antiquated skill.

Brand 110

Brand IT Writing Content Marketing 110

Smart Blogger

SEPTEMBER 27, 2023

Ever wondered how to measure brand awareness in today’s digital landscape? That magic brand awareness metric that gauges the impact and reach of your brand name. In this blog post, we’ll delve into the art and science of measuring brand awareness using 10 genuine tactics. Good news: there’s a way out.

Brand Awareness 74

Brand Awareness Brand Collaboration Social Media 74

Jane Friedman

MARCH 7, 2023

It’s not good for the author’s brand if they give it away. They Will Be Coming for Us is not permanently free, but once in a while, I discount it 100 percent and let the free-for-all ensue. After advertising a free day, I see an uptick of sales and Kindle Unlimited reads. A list of some of their reasons follows: Doing so cheapens the book.

IT 110

IT Publisher Publishing Publishing 110

The Hoth

NOVEMBER 29, 2022

Does your company have a strong brand voice that your audience can instantly recognize? For instance, if you removed your logo, company name, and other branded images from one of your blog posts – would a customer be able to tell it’s from you? Why does a brand’s tone of voice matter? The good news?

Brand 105

Brand Education Digital Marketing Freelance 105

BKA Content

JANUARY 8, 2024

That’s not to discount optimization — it’s incredibly useful for the following: Boosting website traffic Increasing brand awareness Improving user experience First and foremost, SEO makes your website easier for internet users to find. Is SEO Worth It for Your Business? According to research, 63% of small businesses think so.

SEO 81

SEO IT Brand Awareness Search Engine Optimization 81

Neil Patel

OCTOBER 6, 2021

Stores you could be selling wholesale to have the advantages of customer loyalty, brand recognition, a diverse inventory, and convenient locations. Examples of D2C Brands. As a result, many of the most popular D2C brands tend to have a rebellious or revolutionary angle to their product or service. 7 Strategies for D2C Brands.

Brand 116

Brand Retail Search Engine Optimization Keywords 116

Neil Patel

MARCH 22, 2021

Huge volumes of traffic can make it harder for brands to stand out and reach consumers in the most effective way possible. What’s more, it’s challenging to generate income from a platform with over 25 million brand accounts to compete with. Why Your Brand Should Use Instagram Live Rooms. Ways Brands Can Use Instagram Live Rooms.

Brand 133

Brand Social Media Education Promotion 133

Neil Patel

JANUARY 14, 2021

When you hear the phrase corporate branding, you might think of industry titans—car companies, ubiquitous hotel chains, and fast food arches. Despite this association, corporate branding applies to businesses of all sizes, not just the giants with unlimited marketing budgets. What Is Corporate Branding and Why Is It Important?

Sales 130

Sales Brand Social Media Advertising 130

Smart Blogger

JULY 6, 2023

Understanding your brand identity isn’t just a trendy buzzword; it’s a vital cornerstone for any successful business. Ever wondered why brands like Apple, Coca-Cola, and Nike are instantly recognizable? It’s due to their strong brand identity. What is Brand Identity? Ready to leave a lasting impression?

Brand 73

Brand Communication Construction Brand Awareness 73