Content Marketing Institute

NOVEMBER 4, 2021

If you give them something to talk about (and sometimes even when you don’t), people will be commenting, mentioning, and chatting about your brand on social media. Continue reading → The post 10 Social Media Monitoring Tools To Help You Track What People Say About Your Brand appeared first on Content Marketing Institute.

Social Media 137

Social Media Brand Media Content Marketing 137

Freelance Union

MARCH 6, 2024

As we joyfully March into Spring, businesses are re-emerging once again and re-evaluating their brand positioning. This season is a natural time for reflection and renewal, making it the perfect opportunity for a branding spring clean. REFLECT  Spring is a great time for your clients to reflect on their brand and business.

Brand 94

Brand Brand Awareness Collaboration Sales 94

Jane Friedman

JANUARY 11, 2024

Your reach is no longer relegated to just those who follow you on social media or find you on LinkedIn. Amazon • Bookshop But before you pitch podcasts, I strongly encourage you to create a media kit. Regardless of the name, it’s a one-page document that ideally matches the look and feel of your brand.

Media 92

Media Social Media Education Utilities 92

Content Marketing Institute

DECEMBER 15, 2023

Take five minutes to dig into the 525,600 minutes that made up 2023 for marketers and what should happen with that time next year.

Social Media 107

Social Media Media Brand Marketing 107

Melanie Saxton

FEBRUARY 15, 2023

Melanie Saxton Media — Melanie is an author, book editor, ghostwriter, journalist, web copy/SEO strategist, and WordPress SEO blogger for clients in all industries. The backstory is that I’ve always owned Melanie Saxton Media ( melaniesaxtonmedia.com ), and I also purchased melaniesaxton.com.

Media 130

Media Landing Page Consulting Copy 130

Freelance Magic

FEBRUARY 22, 2023

More than half of the world’s population uses social media today. In this case, an effective social media strategy can help you expand your network and get lucrative high-paying clients. Instead of shooting in the dark and hoping that you hit the mark, back your social media strategy with tips and data. Organic reach is high.

Social Media 130

Social Media Freelance Media Portfolio 130

Buffer

DECEMBER 20, 2023

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. From box office records to a near-clean sweep of the Academy Awards, each moment resonated deeply on social media, sparking discussions, celebrations, and, yes, memes. But not every trend was a welcome one.

Social Media 128

Social Media Media Storytelling Entertainment 128

Kayleigh Moore

SEPTEMBER 30, 2021

How can a freelance writer go about getting new clients if they don't use social media? As someone who's been thinking a LOT lately about the mental bandwidth social media takes up, this seemed like a good topic to tackle head-on. And the truth is: You can be a social media ghost and still have a thriving freelance writing business.

Social Media 183

Social Media Freelance Media Writing 183

Freelance Union

APRIL 6, 2023

Creating an impactful brand boils down to aligning a lot of self-reflection with 6 key elements of your brand messaging strategy. Because when you invest your time, energy, and intention into your brand messaging strategy , something special happens. Brand Messaging Basics First and foremost: what is brand messaging?

Brand 99

Brand Script Social Media Content Creation 99

Smart Blogger

MAY 26, 2023

Navigating the world of social media apps can feel like traversing through a labyrinth. Facebook: The Unstoppable Giant Monthly active users: 3 billion Facebook , a titan in the realm of social media, continues its reign with unparalleled reach and functionality. Worry not, because we’ve done the heavy lifting for you!

Social Media 111

Social Media Media Search Engine Optimization Architecture 111

Neil Patel

AUGUST 12, 2021

If you own a restaurant and aren’t leveraging social media, you are missing out. Most social media platforms are free, and if you use effective marketing strategies , promotions and advertising can be free (or cheap) as well. First, let’s talk about why social media is a crucial tool for restaurant marketing.

Social Media 145

Social Media Media Marketing Brand Awareness 145

Contently

MARCH 2, 2023

Brands realize this, and as a result, nine out of 10 marketers who leveraged short-form video in 2022 plan to continue doing it in 2023. TikTok is probably the best-known platform for brand videos. But there’s another short-form video format taking social media by storm: Social Reels. They are not in “buying mode.”

Brand 101

Brand Social Media Entertainment Food 101

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Download Now What is Social Media Marketing?

Social Media 126

Social Media Media Marketing Storytelling 126

Content Marketing Institute

OCTOBER 3, 2018

Ambiguous rules and lax enforcement of resharing original content on social media has perpetuated the theft of the creators’ intellectual property. are more likely to enforce their legal and moral rights in the growing multibillion-dollar social media industry. Click To Tweet. Click To Tweet. Click To Tweet.

Social Media 108

Social Media Brand Media Content Creator 108

Content Marketing Institute

JULY 8, 2019

Used thoughtfully, your social media analytics provide a peek into what your audience expects from your brand – and how well your social content delivers that. Continue reading → The post 7 Social Media Metrics That Should Really Matter to Your Brand appeared first on Content Marketing Institute.

Social Media 111

Social Media Media Brand Content Marketing 111

Content Marketing Institute

OCTOBER 10, 2017

Leaf through a portfolio of social media award winners, and you’re likely to see entrants from the tourism, cooking, and fashion industries. What about those less-than-obvious brands? I chose three Content Marketing Awards finalists that prove even serious brands can be human and entertaining.

Social Media 111

Social Media Engagement Media Brand 111

Neil Patel

JANUARY 6, 2021

Enter retail media networks. What is a Retail Media Network? With more and more people shopping online, retail media just makes sense. But what exactly is a retail media network? A retail media network is when retailers set up an advertising platform on their website, app, or other digital platforms within their network.

Retail 144

Retail Media Advertising Banking 144

ContentWriters

MAY 17, 2023

If you’ve learned how to connect to an audience over social media, you likely learned organically. That means you create a post on your brand’s account, there’s a conversation, and people respond. Handling social media for your brand allows you to present yourself and your own business in a curated, authentic way.

Social Media 95

Social Media Copywriter Copywriting Media 95

Neil Patel

SEPTEMBER 25, 2020

Hiring a social media marketing consultant could be a game-changer for your business. You could use the help of an expert if: You’re struggling to acquire or retain customers You aren’t getting the ROI you’d like from social media Your social media strategy is all over the place You or your team don’t have much social media experience.

Social Media 141

Social Media Consulting Media Marketing 141

Smart Blogger

JUNE 16, 2023

Curious about brand ambassadors? In the ever-evolving world of marketing, brand ambassadors serve as the human face of a company, charming audiences and creating strong connections. What Is a Brand Ambassador? So, what is a brand ambassador exactly? In the world of marketing, that’s what brand ambassadors do.

Brand 88

Brand Social Media Digital Marketing Persuasion 88

Neil Patel

JULY 21, 2021

Having good social media profiles can get you more exposure online, help you connect with your fans or customers, and improve your online reputation. Unless you have a major site associated with your name (like NeilPatel.com ), your social media profiles are usually the first results Google shows when someone searches for you.

Social Media 145

Social Media Media Landing Page Promotion 145

Smart Blogger

JULY 5, 2023

Staying ahead of social media trends is no easy feat! Each year, the trends you latch onto could be the difference between your brand blending in or standing out. In this guide, we’ll share the top social media trends you can’t afford to ignore this year. Ready to future-proof your brand? Let’s dive right in.

Social Media 92

Social Media Media Content Creation Entertainment 92

Neil Patel

NOVEMBER 23, 2021

The username you use on social media sites can either help or hurt your brand. If people are searching for content related to your brand , they should be able to find you with ease. If you can’t be found, you risk losing market share to brands that are more easily accessible.

Social Media 134

Social Media Media Government Brand 134

Content Marketing Institute

JANUARY 8, 2020

Enterprises can reap the benefits of thousands of employees as eager brand ambassadors. But doing it successfully requires social media guidelines to help them thrive and protect your brand at the same time.

Social Media 96

Social Media Brand Media Writing 96

Freelance Union

MARCH 22, 2023

Today, many people are turning to social media to promote themselves as gig workers. Marketing yourself in this way can be a powerful opportunity not only to get your name and your skills out there, but also to build a brand and reputation people will come to trust. Branding is a cornerstone of all businesses.

Social Media 104

Social Media Media Marketing Freelance 104

BKA Content

FEBRUARY 9, 2023

How To Grow Your Fashion Brand From celebrities to street fashionistas, clothing and accessories have long been a favorite among people looking to express themselves and show off their personal style. To keep your footing, you need to learn how to grow your fashion brand. The real key to digital marketing is social media.

Brand 90

Brand Search Engine Optimization Social Media Insurance 90

Ashleyn Writes

FEBRUARY 16, 2022

If you’re interested in securing podcast interviews, guest posts, or maybe even landing something bigger like a magazine opportunity or digital media feature from different media publications that are out there, keep reading. The first copy I include when I write a media pitch (even before the hook). publication.

Media 147

Media Copy Advertising Creativity 147

Neil Patel

NOVEMBER 10, 2020

Getting verified on social media is one of the first steps to building a successful social media marketing strategy. ’ A verified social media account provides instant social proof and credibility when anyone looks up to you or your company online. .’ Why Getting Verified on Social Media Matters.

Social Media 143

Social Media Media Government Brand Awareness 143

Neil Patel

AUGUST 17, 2021

Brand awareness refers to how memorable your brand or company is to your target consumers. It’s how easily people recognize your brand when, for example, they hear your company name or see your logo. How do you build brand awareness, especially if you’re a new company? What Are Brand Awareness Campaigns?

Brand Awareness 145

Brand Awareness Brand Social Media Persuasion 145

Buffer

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brand 109

Brand IT Consulting Social Media 109

Neil Patel

OCTOBER 5, 2020

The power of social media as a marketing and advertising channel is hard to deny. 42% of all Internet users use social networks to find more information about brands. Plus, 27% of UK and US users say they discovered new brands via social media ads this year. (It It shared the top spot for brand discovery with TV ads).

Social Media 145

Social Media Agency Media Communication 145

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 117

Brand Publisher Publishing Publishing 117

BKA Content

OCTOBER 20, 2023

The 6 Top Social Media Content Creation Services To Save You Time in 2023 With 4.8 billion people (roughly 60% of the world’s population ) active on social media, your business can’t afford to ignore platforms such as Facebook, Instagram or LinkedIn. What Are the Best Social Media Content Creation Services for Your Needs?

Content Creation 84

Content Creation Social Media Media Agency 84

Content Marketing Institute

AUGUST 6, 2019

Is your relationship with social media dysfunctional? You find the platforms an attractive way to connect with millions of people, yet you ponder what your (and your brand’s) life would be like without them. Continue reading → The post What If You and Your Brand Could Break Up with Social Media? You’re not alone.

Social Media 98

Social Media Media Brand Content Marketing 98

Smart Blogger

JUNE 20, 2023

Struggling to craft irresistible social media content that sparks conversations and keeps your followers coming back for more? We’ve meticulously curated a list of 10 top-notch social media post ideas that are bound to set your engagement on fire. They make your brand appear more human and relatable. You’re not alone.

Social Media 71

Social Media Engagement Media Post 71

Neil Patel

MARCH 22, 2021

With over 1 billion monthly active users , Instagram is one of the liveliest social media platforms in the world. Huge volumes of traffic can make it harder for brands to stand out and reach consumers in the most effective way possible. Why Your Brand Should Use Instagram Live Rooms. Ways Brands Can Use Instagram Live Rooms.

Brand 133

Brand Social Media Education Promotion 133