CopyBlogger

SEPTEMBER 19, 2023

You’ve probably noticed that some companies have similar publishing schedules and content workflow processes, yet the results they achieve are. Continue Reading The post What Is a Content Marketing Strategy? appeared first on Copyblogger.

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CopyBlogger

OCTOBER 4, 2023

There were a lot of changes in content marketing over the past year, and the companies winning the content game. Continue Reading The post 14 Content Marketing Examples With Strategy Breakdowns appeared first on Copyblogger.

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Ahrefs

MARCH 26, 2024

When enterprise content marketing is done well, it can drive tons of leads, conversions, and, ultimately, revenue. In addition, it can help with things like brand perception and awareness. There’s a misconception that big enterprise websites rank for everything. They … Read more ›

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Ahrefs

MARCH 7, 2024

If your content marketing generated $10,000 in sales and cost $2,000 to create, that’s an ROI of 400%: Although the math is simple, actually doing this exercise in real life is tricky, for a few reasons. The most important: it’s … Read more ›

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Content Hacker

JULY 6, 2023

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. Content marketing is 100% worth it. My answer to anyone who asks is always YES!

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CopyBlogger

OCTOBER 18, 2023

Assuming you are already creating valuable content, making a few basic optimizations can help it earn significantly more traffic and. Continue Reading The post Content Marketing Checklists To Maximize Reach (By Platform) appeared first on Copyblogger.

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Ahrefs

FEBRUARY 26, 2023

First, it mistakes goals for outcomes of content marketing. Second, you shouldn’t design to hit only one of those “goals” because it can hurt content quality. In this article, I’ll share a perspective on what’s wrong with the typical … Read more ›

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Ahrefs

JANUARY 16, 2023

Content marketing is essential for B2B businesses because education prospects help them make buying decisions. According to Statista, 30% of marketers say content marketing offers the highest ROI of any digital marketing channel.

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CopyBlogger

DECEMBER 8, 2022

Does content marketing mastery mean you’re the best all around? The post 5 Keys to Content Marketing Mastery in 2023 appeared first on Copyblogger. The best copywriter, the best graphic designer, the best blogger? Continue Reading.

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Contently

APRIL 4, 2023

But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. Instead, use this time to take a fresh look at the impact of your content marketing resources. Identify Which Content Marketing Resources Are Pure Gold Not all content is created equal.

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Content Marketing Institute

AUGUST 31, 2023

Technological disruption is par for the course in content marketing. What’s the best way to put AI’s content capabilities in play? We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. This content still needs some editing, but it makes my job much easier.

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Article Writing

MAY 15, 2023

When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. That’s all well and good, but how do you actually find the right partner to make your content King ? Because a bad fit doesn’t make anyone happy!

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Content Marketing Institute

DECEMBER 5, 2022

Will your content marketing plans weather the changes ahead? More than 80 thought leaders, award winners, and subject matter experts offer their advice and insights on the content trends that will have the most impact on your plans and success in 2023. Find out if you're adequately prepared (and where to focus if you're not).

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CopyBlogger

NOVEMBER 17, 2023

The ROI of content marketing is notoriously difficult to measure because the customer journey is usually very complex. Continue Reading The post 9 Content Marketing Metrics To Measure Your Strategy’s ROI appeared first on Copyblogger.

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ContentWriters

JUNE 7, 2023

Content marketing is more valued than ever. According to the 2023 report by the Content Marketing Institute , 71% of B2B firms feel like content marketing is even more important now than it was a year ago. What Is a Content Marketing Writer? Can a content writer become a content marketer?

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Ahrefs

AUGUST 28, 2023

We go through seven reasons why. If Billy wants to drive more traffic to his site, he doesn’t search for “Ahrefs” and buy our toolset right away. That’s because he doesn’t even know what SEO is. It’s more likely his … Read more ›

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Content Marketing Institute

MARCH 2, 2023

Have you ever fallen into one of these five best practice traps in content marketing? Almost everybody loves best practices. But too many equate “best” with “infallible” or “in every circumstance.” Continue reading →

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Article Writing

JUNE 27, 2023

And marketing that content requires constant attention. Whether you’re a new business, intermediate, or established, content is integral to your growth. Established businesses have a full marketing team, but people quit, staff goes on leave, and scaling up and down can turn into a quagmire. But don’t fret!

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Express Writers

DECEMBER 4, 2023

As we bid farewell to 2023, it’s time to reflect on what has unfolded in the world of content marketing over the past year. It’s safe to say this year has been a testament to the resilience and innovation of marketers who are tasked with navigating an ever-evolving digital landscape. Let’s dive in! But what about the middle?

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Verblio

OCTOBER 19, 2022

Making decisions based on data is something that all businesses should adhere to, and yet measuring content marketing metrics is an area where many companies fall short due to poor data setup, messy integrations, and unclear lack of ownership over who leads what metric. Owned by: Marketing. links), and affiliate marketing.

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Content Marketing Institute

SEPTEMBER 29, 2023

Where is content marketing going? Catch some of the breakthrough thoughts emerging at this week’s Content Marketing World. How can you forge a path ahead?

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ThemeIsle

SEPTEMBER 18, 2023

However, without proper planning and consistency, you're unlikely to achieve your content goals. Therefore, if you're a new or growing business, you might be wondering how to create a content marketing strategy. The post How to Create a Content Marketing Strategy: Complete Guide appeared first on Themeisle Blog.

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CopyBlogger

JUNE 30, 2022

We’ve talked on the blog for years about how to create a content marketing strategy before jumping into writing. The post How to Create a Content Marketing Strategy appeared first on Copyblogger. Still, Continue Reading.

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Content Marketing Institute

MARCH 22, 2023

Tech marketers, take note. How does your content marketing relate to your peers? CMI’s newly released Technology Content Marketing Benchmarks, Budgets, and Trends: Insights for 2023 shares the answers. Continue reading →

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Content Marketing Institute

SEPTEMBER 21, 2021

Continue reading → The post How to Do a Competitive Content Marketing Analysis appeared first on Content Marketing Institute. Here’s how to assess what they’re doing so you can find gaps to fill, do it better, or avoid it altogether.

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Neil Patel

JANUARY 27, 2021

Let’s talk about content marketing. Content marketing continues to flourish for one very simple reason: it’s what the people want. That’s content marketing in a nutshell. Consider: Compared to outbound tactics, content marketing costs 62% less but generates 3x as many leads. Exceedingly well.

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CopyBlogger

OCTOBER 12, 2023

You’ve probably already heard that some of the benefits of content marketing include generating brand awareness and driving more conversions. Continue Reading The post The Benefits Of Content Marketing: How It’s An Unfair Advantage appeared first on Copyblogger.

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Content Marketing Institute

DECEMBER 10, 2020

We sent more than 100 virtual crystal balls to content marketing thought leaders and subject matter experts. Find out what themes emerged in their predictions for content marketing in 2021. Continue reading → The post 100+ Content Marketing Predictions for 2021 appeared first on Content Marketing Institute.

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Quick Sprout

AUGUST 28, 2023

Content marketing has arguably become the biggest buzzword in the marketing industry today. It seems like you can’t have a … The Ultimate Guide to Content Marketing For Ecommerce Websites Read More » The post The Ultimate Guide to Content Marketing For Ecommerce Websites appeared first on.

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Content Marketing Institute

NOVEMBER 16, 2022

Over half of manufacturing marketers say they’re challenged by three things. Find out what they are in today’s release of CMI’s Manufacturing Content Marketing Benchmarks, Budgets, and Trends: Insights for 2023. Continue reading →

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Content Marketing Institute

JULY 6, 2023

Ready to improve your skills for short- and long-term content marketing success but not sure which ones? Almost two dozen Content Marketing World presenters offer advice with unique twists, unexpected advice, and helpful reminders. Continue reading →

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ContentWriters

MARCH 8, 2023

However, SaaS can stand out from the crowd through content marketing – which is the development and distribution of helpful content to your audience. So why exactly is content marketing important for SaaS companies? Content marketing is a great way to do this.

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Content Marketing Institute

FEBRUARY 27, 2024

Marketers frequently measure the time a consumer spends with content as a proxy for trust. The more time spent with the content, the deeper the trust in the content or brand. That’s a big mistake. Find out why.

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Content Marketing Institute

SEPTEMBER 22, 2021

A documented content marketing strategy is a big differentiator between the most and least successful. Imagine what a documented workflow could do for your content marketing operations. Continue reading → The post How to Document Your Content Marketing Workflow appeared first on Content Marketing Institute.

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CopyBlogger

JANUARY 10, 2023

Content marketing for small businesses doesn’t look much different from what larger companies do to promote their products or services. The post Content Marketing for Small Businesses: 7 Projects for Brand Managers appeared first on Copyblogger. Continue Reading.

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Content Marketing Institute

JANUARY 23, 2023

Turn a job loss into a content marketing journey to create a personal brand that helps land your next job. Dennis Shiao tells how he did it and what he wished he knew then and what he knows now. Continue reading →

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Content Marketing Institute

MAY 12, 2023

Content marketing should have a place in in-house marketing agencies. But what exactly should it be? Newly released research indicates what’s happening now, but we share an idea of what you should be doing. Continue reading →

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