Nick Ursborne
FEBRUARY 16, 2023
As freelancers we all need to invest in our futures by learning. This means subscribing to some newsletters, listening to podcasts, buying relevant business books, and sometimes investing more heavily in online courses, products or programs. But before you take the leap and invest a few hundred or thousand dollars in that next program, think carefully about what you are doing, and why.
Melanie Saxton
FEBRUARY 16, 2023
When it’s time to hire a blogger, what better candidate is there than an award-winning journalist and book editor? That’s me! I absolutely love the wordsmithing and technical aspects of blogging. It’s a specialty type of content creation. Writing effective blog posts is a blend of art and science and comes with a dual audience: humans and bots.
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Content Marketing Institute
FEBRUARY 16, 2023
A content writer ends her 10-year relationship with HARO, once her go-to for sources. Her experience offers a lesson in vetting and verifying for all content marketers.
Melanie Saxton
FEBRUARY 16, 2023
It takes training and experience to become a top-of-the-line marketplace copywriter. A professional copywriter invests in marketing training, hones skill sets, has years of experience, and maintains a portfolio of happy clients. That’s the whole point — helping business owners, nonprofits, and authors reach their full messaging potential! Learn more about my copywriting services HERE.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
CopyBlogger
FEBRUARY 16, 2023
If you want to learn how to build a personal brand business, you’re probably also aware that automation and AI. Continue Reading The post 7 Essential Steps to Build a Personal Brand Business appeared first on Copyblogger.
Melanie Saxton
FEBRUARY 16, 2023
RESERVE YOUR SPACE WITH AN EDITING RETAINER! —> Contact me today <— and we’ll place you on my editorial calendar. An Editing Retainer Ensures You’ll Receive the Time and Attention You Deserve — When You Need It! If this is your year to start your manuscript, finish your novel, invest in editing, or get serious about marketing, then reserve your spot!
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
AWAI
FEBRUARY 16, 2023
AI has opened a world of possibilities when it comes to writing. In this overview of how you can leverage AI in your writing career, you’ll discover six ways you can use AI tools. AI can be the ultimate writer’s assistant and offer a huge productivity hack once you know how to use it effectively.
Contently
FEBRUARY 16, 2023
A content marketer’s job is to create quality content that gets in front of readers organically. After all, what is content worth if you don’t access the readers who would most benefit from your writing? At the end of the day, content marketers must nurture readers throughout a buyer’s journey, driving them down the funnel and engaging with them at every stage.
AWAI
FEBRUARY 16, 2023
Writers fear AI is coming for their jobs. After all, if AI can write an article in seconds, why would a client need to hire a writer? Discover why AI won’t replace human writers. Plus, five steps you can take to future-proof yourself against AI and increase the value you bring to clients.
Grammarly
FEBRUARY 16, 2023
Group projects: Love ’em or hate ’em, they’re often part of the job. Collaborative writing and other types of group projects push us to interact in ways that may initially feel uncomfortable. They can also help you become a better coworker, writer, and reader because in a group project, you need to coordinate with others, look at their work critically, incorporate their feedback into your own work, and communicate effectively.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
The Hoth
FEBRUARY 16, 2023
Mobile devices have taken over the internet for a while now, which is why search engines like Google have been pushing their mobile experience over desktop computers. Why all the fuss over mobile search? It turns out Google has a very valid reason for focusing on mobile users first, as mobile browsing accounts for nearly half of all web traffic worldwide.
AWAI
FEBRUARY 16, 2023
Freedom, fun, and financial security await you when you make up your mind to go after the writer’s life. Here’s the resource that helps make it possible.
Ahrefs
FEBRUARY 16, 2023
When I started my career as a writer, I didn’t focus much on content research. My focus was always on completing the first draft as soon as possible.
CoSchedule
FEBRUARY 16, 2023
The initial email makes a polite introduction when you’re trying to get something done, whether it’s closing a deal or collecting information. And while it’s important, it isn’t the whole story. That’s where follow-up emails come into the picture. You can send them to: Remind the person you’re communicating with about your request Politely nudge them into action Show them you’re invested in the outcome Sending a follow-up email is the difference between casually mentioning you’d like to gr
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Write to Done
FEBRUARY 16, 2023
If you like to edit writing and can quickly catch grammatical errors, you might have wondered how to become a proofreader. Becoming a proofreader requires you to have a sharp eye for typos and a passion for grammar rules. It will be your job to make sure pieces are polished and error-free.
Grammarly
FEBRUARY 16, 2023
Grammarly’s marketing team uses Grammarly Business to ensure brand consistency at every level of the organization. The marketing team leverages features like Style Guides and Brand Tones to set up company standards so that everyone in the company is speaking the same language and can communicate clearly with one another. These standards are embedded directly into employee workflows, enabling teams across the organization to embody the brand at every touch point instantly and without need
BKA Content
FEBRUARY 16, 2023
Say Farewell to Predictable Content You know what I really hate (besides sharks)? When I click on an attention-grabbing headline and find underwhelming content. I’m not talking about poorly written articles; I’m referring to subjects that have been covered over and over again without engaging the reader in a unique way. In reality, there is a stark difference when looking at good content vs bad content.
Blogging From Paradise
FEBRUARY 16, 2023
I felt an intuitive nudge to recap my travels since I’m globe-trotting again.
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
BKA Content
FEBRUARY 16, 2023
How To Develop Your Beauty Marketing Strategy As a beauty, cosmetics, or personal care brand owner, you want your products to speak for themselves, whether your niche is in skincare products or the latest and greatest eyeshadow colors. While excellent inventory is paramount in bringing in new customers and retaining current ones, the fact is that marketing is the first key to getting anybody to notice your products.
Neal Schaffer
FEBRUARY 16, 2023
Websites are all about giving information to visitors. But it’s crucial to create two-way communication. And contact forms are one of those few instruments for making it possible. Contact forms can boost user engagement if designed right. They are also helpful for building a smooth and effective workflow of tracking and processing inquiries from clients.
Blogtrepreneur
FEBRUARY 16, 2023
An MBA degree matters, and the demand for MBA graduates is never-ending. Very few degrees provide the flexibility and the skill sets to work across diverse industries and job requirements. In addition to the traditional business world, industries like health, technology, sports, hospitality, and entertainment seek MBA degree holders. Basic business and management knowledge applies to numerous fields, increasing graduates’ career choices.
AWAI
FEBRUARY 16, 2023
Check out how you can use the power of AI to become a better, faster, higher-paid writer.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
Blogtrepreneur
FEBRUARY 16, 2023
The salary the employers offer is a collective decision made by the HR managers and top-tier management. They factor in current market stance, opportunity cost, and revenue. The components are crucial in deciding the salary. Here is an argument for why companies must offer above-average salaries Recognizing talent Pay stubs will not always reflect talent well.
Quick Sprout
FEBRUARY 16, 2023
ShipBob simplifies ecommerce fulfillment as it supports dropshipping from multiple channels and integrates with Amazon. Request a free quote and unlock two-day free shipping today. Amazon FBA and dropshipping are two of the most popular fulfillment options for online sellers. While the two may seem similar at first glance, they’re actually very different.
Jane Friedman
FEBRUARY 16, 2023
Photo by cottonbro studio The following article first appeared in my paid newsletter, The Hot Sheet , which covers book publishing industry news and trends for authors. Learn more. While book sales were down in 2022 compared to 2021, they’d be down much further if it weren’t for TikTok. In fact, the growing sales of adult fiction since 2020 can be credited partly to TikTok’s influence as well as to Colleen Hoover, who is active there.
Smart Blogger
FEBRUARY 16, 2023
As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. Plus, time and resources are a serious concern for you. Right? Well, no worries. We’ve got you. Using these digital statistics you can identify the best channels and tactics for your strategy.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
Freelance Union
FEBRUARY 16, 2023
It feels like every week, there’s new groundbreaking tech that’s shifting the playing field for freelancers across the globe. For instance, we recently saw an explosion of popularity with OpenAI’s ChatGPT as it makes waves across the internet, redefining how we generate ideas for content. But that’s just one example of the many trends that are currently shaping the independently-driven freelancing community.
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