Sun.Mar 05, 2023

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Digital Media Assistance

Melanie Saxton

Honestly, I pursued a much later-in-life master’s degree in mass comm / digital media to inspire my daughter to do the same AND to provide expert digital media assistance to authors and businesses. Count on me for digital media assistance to enhance and expand your online footprint. First, the coursework offered in my bachelor’s of English involved creative writing, the conventions of English language, literary devices, copyediting, and, of course, American and British literature.

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Limited Access: 8-Step Process for Turning Writing Skills into a Thriving Business

AWAI

For a limited time, build your writing business with help from seven marketing experts. Follow their eight-step process and discover how to set up all the pillars of a solid foundation for your business so you can market yourself with confidence.

Writing 105
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Blogging for Authors

Melanie Saxton

How can readers buy your book if they don’t know it exists? Anyone with a book to sell needs online momentum, and I offer keyword-rich, optimized blogging for authors — a service that effectively promotes your book. Many authors ask me about book marketing options, and I tell them that a website and blog are their most powerful marketing tools.

Blog 130
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Keyword Analysis for SEO: Deciding if (And How) to Target a Keyword

Ahrefs

Here’s the process: Let’s go through the steps in more detail. People usually rely on search volumes for this, but they can be misleading. For example, “pheasant breast recipes” gets an estimated 1.9K monthly searches in the U.S.

Keywords 100
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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103 Marketing Buzzwords to Know in 2023 [+ Beyond]

Intergrowth

When I first started working in marketing, I had no idea what the hell anyone was talking about half the time. To me, a funnel was a fried carnival cake, and growth hacking was what Mark McGwire did to hit all of those home runs. But to do my job, I had to learn all of the marketing buzzwords that people use in this industry. I had to familiarize myself with terms like bounce rate , flywheel , and long-tail.

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E-E-A-T Is the New E-A-T. What the New “E” Means for SEO

Ahrefs

So according to Google, some types of content need to be produced with firsthand experience to be trustworthy. Here’s what that means for SEO. No, at least not directly.

SEO 98