Thu.Apr 14, 2022

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How To Make Paid Content Promotion Pay Off for Your Content Marketing

Content Marketing Institute

Promoted content drives stronger performance. Here are tips to help with paid search, native advertising, influencer marketing, and social media platform advertising on Meta platforms, Twitter, LinkedIn, and TikTok.

Promotion 108
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Marketing Ethics: Selling Doesn’t Have to Be Sleazy (5 Real-World Examples)

CopyBlogger

During any discussion about marketing ethics, I’m always reminded of a comment a former coworker made decades ago: “I’d never. Continue Reading. The post Marketing Ethics: Selling Doesn’t Have to Be Sleazy (5 Real-World Examples) appeared first on Copyblogger.

Marketing 108
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12 Essential Tips to Know How to Become a Ghostwriter

Content Writing

Do you want to start your career as a ghostwriter and don’t have any idea how to become a ghostwriter? Ghostwriting plays an important role In creative writing. A ghostwriter writes different types of content including blogs , articles , and many more. In this blog, we are going to share what a ghostwriter is. How do I become a ghostwriter and what are the benefits of becoming a ghostwriter?

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How to become indispensable.

Honey Copy

There are four ways we can become invaluable and, in turn, indispensable to those around us. We can focus on being one (or many) of the following… Connectors Creators Curators Collaborators Let’s take a closer look at each of these below. Connectors. Connectors are individuals that connect talent with other talent. They are the person in your town or city or community that always “knowns a guy”.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.