Fri.Dec 23, 2022

article thumbnail

What is conversational copywriting and how to use it to increase your sales

Credible Content

Conversational copywriting boosts your sales. When you want to increase your sales through conversational copywriting, it’s all about “talking” to your prospects. What all you need to do to be a conversational copywriter? Many confuse conversational copywriting with dumbing down their writing: it is not like that. You need to write the way your audience speaks.

article thumbnail

‘Twas the Night Before Break – 2022 Edition [Rose-Colored Glasses]

Content Marketing Institute

Relive the highs and lows of content, marketing, social media, and pop culture news from 2022 in Robert Rose's lighthearted reimagining of a holiday classic.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Differentiated Marketing: Comprehensive Guide

Neil Patel

What is differentiated marketing, and why does it matter? Differentiated marketing could be the way to go if you want to niche down (focus on your ideal buyers) or target a new segment of customers. While it’s often more expensive than mass advertising, using customer segmentation to break down your audience can help you target your buyers more effectively.

article thumbnail

Top 5 Publishing Articles/Blog Posts of the Week 12/19-12/23

Publishing Trends

­ Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Where should used books go? Who will be first to publish the January 6 report ? Three years into the pandemic, how have publishing salaries changed ?

article thumbnail

How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

article thumbnail

Find Your Ideal Writer’s Path FAST with Barefoot Writer Magazine

AWAI

Barefoot Writer magazine walks you through top answers to the biggest questions in starting a paid writer’s life — and shows you pathways to a lucrative writing career.

Writer 59
article thumbnail

AutoCrit vs ProWritingAid: Which Is Better?

ProWritingAid

If you compare AutoCrit vs ProWritingAid side by side, there’s a clear winner. Find out more about these two editing apps in this article.

40

More Trending

article thumbnail

Is Freelance Writing the Best Online Business to Start With?

Elna Cain

Right now, 82% of the total number of working freelancers are freelance writers. With this recent explosion of freelancers in the workforce, 24% of those freelance writers are making $50,000/year from their writing niche service. Is that mind-blowing for you? Did you think that writers could truly make that much money? With this information, maybe you are NOW thinking about whether or not freelance writing is the best online business to start with.

Freelance 162
article thumbnail

6 Best Performance Marketing Strategies for Every Small Business in 2023

Copywriter Collective

For traditional marketing methods, media planners will tell you to place your ads in publications with the most extensive circulation or audience. They hope that the hard-earned money you invested in traditional marketing will produce results. Website users often overlook banner advertising since they are searching for information or data. Yet, banner ads on homepages and interior pages give advertisers a chance to reach a vast audience.

article thumbnail

How to Tell the Story of Your Company with PR

Article Writing

In whatever work you do, whether it’s for your own company or one that you work for, you have a PR story to tell. You just have to find your voice, so you can share your story with the world. You have a great story to tell about your company and its products or services, but how can you make sure it reaches the right people? Public relations (PR) is an effective way to get your message out.