Thu.Jan 27, 2022

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17 Books Perfect for Content Marketers (That Aren’t About Content or Marketing)

Content Marketing Institute

You won't find marketing tips or content creation advice in the books on this list. But you will find a wealth of ideas to sharpen your thinking, master the art of persuasion, understand the science of organizing your work, and more.

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7 Online Business Ideas for Practical Content Entrepreneurs

CopyBlogger

If you’re reading this, you’ve probably already been brainstorming online business ideas — and for good reason. We’re living in. Continue Reading. The post 7 Online Business Ideas for Practical Content Entrepreneurs appeared first on Copyblogger.

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Groove.cm (GrooveFunnels) vs ClickFunnels: Which Is Better

ThemeIsle

Groove.cm (formerly GrooveFunnels) vs ClickFunnels is a popular comparison for many would-be marketers. There are lots of reasons for this, but in short: They’re the best solutions available today. Each one looks at marketing automation in its own unique way. The post Groove.cm (GrooveFunnels) vs ClickFunnels: Which Is Better appeared first on Themeisle Blog.

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What is a SERP? All About Search Engine Results Pages

Spectrum Net Designs

What is a SERP? All About The Search Engine Result Pages It is more important than ever for digital marketers to know how search works and what can be done to maximize their online visibility. Search engine optimization specialists and PPC advertisers compete for the same precious real estate in the most prominent parts of […]. The post What is a SERP?

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Business Lessons I’m Bringing into 2022: 2021 Income(ish) Report & Takeaways

Ashleyn Writes

Whether you’re trying to learn how to start a business—copywriter or not—or you’re a seasoned pro creative entrepreneur, in this post, I wanted to share with you some of the biggest lessons I learned, what I’m taking with me into 2022. At least for me, 2020 wasn’t hard (per se). But 2021? That was hard. . If the year had a theme, it’d be “hold your nerve.”.