Mon.Sep 26, 2022

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For Efficient Content Marketing, Stop Planning Content So Far Ahead

Content Marketing Institute

Multitasking isn’t the way to get ahead. Year-long content planning isn’t a smart move. Find out how Agile marketing can make all the difference in content marketing efficiency and effectiveness.

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Your guide to SMS marketing: Tools and tips for your next campaign

Copyhackers

SMS marketing — also called mobile marketing or text message marketing — is marketing that uses text messages to communicate with leads or subscribers. What is SMS marketing? SMS stands for short message service, and these messages are sent as plain text to a subscriber’s mobile phone number. Like email marketing, SMS marketing is permission based.

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Global Trends in Marketing Localization for 2023 [Sponsored]

Content Marketing Institute

Global marketers feel pressure to deliver quality multilingual content at speed and scale. New research from Unbabel uncovers six marketing localization trends that reveal how they’re meeting these challenges. Here’s a preview of the key findings.

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Your guide to SMS marketing: Tools and tips for your next campaign

Copyhackers

SMS marketing — also called mobile marketing or text message marketing — is marketing that uses text messages to communicate with leads or subscribers. What is SMS marketing? SMS stands for short message service, and these messages are sent as plain text to a subscriber’s mobile phone number. Like email marketing, SMS marketing is permission […] The post Your guide to SMS marketing: Tools and tips for your next campaign appeared first on Copywriting for startups and marketers.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Flesh Out and Flush Out

Grammar Underground

Think of fleshing out as completing something or filling it out, like adding flesh to bone. Think of flushing out as shooing an animal out of its hiding place. The post Flesh Out and Flush Out first appeared on Grammar Underground with June Casagrande.

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How To Develop a Scalable Content Strategy for SEO

Fat Joe

Over 70% of marketers rate SEO game plan as more effective than PPC and other traditional methods. This figure is high, but there is room for improvement. . SEO has the potential to boost sales, enhance online presence and get brands noticed, but it’s not a miracle cure. . To capitalize on the incredible benefits of optimized content and the reach of search engines, it’s critical to have a sound strategy in place. .

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