During the COVID-19 pandemic, you may have noticed the sheer number of businesses arising, or surviving, on social media. Whether it was bolstering an already-established community or building a new one around an up-and-coming small business, social media became a tool for consumer engagement that was, and is, vital for businesses of all sizes.
Social media marketing wasn’t born yesterday, but its popularity and importance are greater now than ever. This means now is the time for you and your business to get in on it!
Here’s why:
Why is Social Media Marketing So Effective?
A successful social media marketing campaign will exert your business’s influence over consumer trends. With active and hands-on consumer connection and engagement, this has never been easier. With a photo, video, or post that can easily be shared, potential customers can share the word about your business and the community you’ve created online with a simple tap on their phone! This is essentially free advertising for your business. And the more attention-grabbing content you produce, the more likely people are going to purchase and share your services. It is also a chance for customers/clients/consumers to see your products and services in practice and really get a feel for the ethos behind your company. This means your customers will begin to find you organically!
Social media marketing also allows your business to collect tangible customer data that might not have been available to you in such a capacity in a traditional marketing strategy. It also lets you target a particular audience/demographic who you think will be most interested in what your business has to offer.
Social media marketing can also help you increase your Search Engine Optimization (SEO), making it even easier for new customers to find your website and services!
How We Can Help You!
TikTok (a video-content-based platform) and Twitter (a microblogging-based platform) are the most popular when it comes to marketing. It also happens to be two of our top-ranked service offerings, which we even utilize for ourselves here at Dr. Rissy’s Writing and Marketing. If those aren’t your style, our team also specializes in a multitude of social media platforms, including Instagram, Pinterest, LinkedIn, and Facebook. As a 360 marketing agency, we’ve got you completely covered!
Our team will provide the best possible social media marketing services. We don’t just schedule your posts for you but ensure they include keywords to boost your SEO. We’ll even create your graphics for you in-house, so it truly is a one-stop shop! With our three-tiered package system, including free weekly analytic reports, you’ll see the impacts of social media marketing! And hey, we are top-ranked as a Social Media Management Agency in NYC/NJ/PA by Thumbtack, which is pretty cool too. Interested in boosting your business with social media? Contact us here today!
