Thu.May 04, 2023

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How To Reinvent Your Content Discovery Strategy in the Age of AI

Content Marketing Institute

What worked once to get your content discovered may no longer do the trick. AI tools are changing the way people search. Are you changing how your content gets discovered?

Content 137
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How to Relieve a Stress Headache

Freelance Union

This article is posted with permission from our partner s at MetroPlus. Learn more about your health insurance options from MetroPlus. WEDNESDAY, April 26, 2023 (HealthDay News) -- You had a rough day at work and got stuck in traffic on the way home, and suddenly your head starts pounding. Stress headaches can be debilitating in the moment, but you don’t have to suffer indefinitely.

Medical 110
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50+ Call to Action Examples That’ll Elevate Conversions (+ Tips)

Smart Blogger

Have you ever felt like your call to action was as enticing as watching paint dry? You’re not the only one, trust us. We understand the frustration — you’re pouring your heart and soul into your digital marketing campaigns, only to see your clicks and conversions stagnate. You can’t help but think, “There has to be a better way, right?

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Content Creation 101: Tips for Working With Reluctant Subject Matter Experts

Contently

Matching subject matter experts with ghostwriters is supposed to be the golden ticket to content success. Sometimes, simply turning on the recorder (with permission) while they’re speaking in a meeting can reveal a host of exciting content topics. The challenge, however, is that many SMEs have day jobs that don’t involve content creation.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Stay Connected via Social Media eBook

Blogging From Paradise

(Updated 5-4-2023) Figuring out how to stay connected via social media seems challenging.

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10 Best Practices for Writing Documentation (For Those Who Would Rather Do Anything Else)

Grammarly

When I joined Grammarly as a developer advocate, my first task was to write documentation for how to use the Grammarly Text Editor SDK with desktop apps built on Electron. While I had experience writing tutorials, articles, and READMEs, I had never written official product documentation. I was in way over my head. The blank page problem was way too real.

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What Is a Glossary? Definition and Examples

Grammarly

A glossary is a section at the end of a written work that defines confusing, technical, or advanced words. You can think of a glossary as a mini-dictionary for words used in that work. Glossaries are commonly used in research papers and academic books to explain special words or jargon readers wouldn’t understand. In this guide, we explain the basics of glossaries, including when you need them and how to write them.

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Is Blogging for SEO Still Relevant?

The Hoth

For many years now, consistent blogging has been an integral part of all SEO strategies. No matter your niche or industry, if you were trying to reach the top of the SERPs, relevant blog posts containing target keywords were how to get there. Yet, the online landscape has changed significantly in recent years. The introduction of social media platforms like Twitter & Tik Tok has revolutionized how people search for information online, not to mention the advent of intelligent AI chatbots li

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10 FAQs About Blog Writing Outsourcing

BKA Content

10 FAQs About Blog Writing Outsourcing So you may be wondering, “how do you outsource blog writing?” Setting up and maintaining a quality blog that is an asset to your business takes time, skill, and focused expertise. If you do not know a backlink from a browser, you may want to outsource article writing. Here are 10 of the most important questions to ask before you do: 1.

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Copywriting jobs: How to find them if you’re a new freelancer

Copyhackers

Trying to find a copywriting job as a new freelancer? Here's some places to start in your journey to becoming a well-paid copywriter. The post Copywriting jobs: How to find them if you’re a new freelancer appeared first on Copywriting for startups and marketers.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!