Content Marketing Institute

FEBRUARY 14, 2022

AI-powered writing tools can simulate human thought in a way that’s both awe-inspiring and a little scary. However, they have a way to go before they can fully replicate human thought patterns. That buys you time to prepare.

Content Marketing 124

Content Marketing Marketing Content Writing 124

Freelance Writing Jobs

FEBRUARY 14, 2022

Of all the marketing trends that will impact content marketing strategies , storytelling is one people still struggle with. If marketers are struggling to tell a literal story with a piece of content, it’s easy to get caught up in unnecessary Alice-and-Bob characters and backstory. But all a good story really needs is a character with a goal, obstacles in the way, and a solid plot structure.

Concept 52

Concept Telecommunication Script Storytelling 52

Grammar Underground

FEBRUARY 14, 2022

Open an old book like Oliver Twist and you'll see lots of exclamation points. Today's writers aren't so generous with them. The post Exclamation Points Then and Now first appeared on Grammar Underground with June Casagrande.

Writer 40

Writer Copy Post 40

Freelance Writing Jobs

FEBRUARY 14, 2022

Of all the marketing trends that will impact content marketing strategies , storytelling is one people still struggle with. If marketers are struggling to tell a literal story with a piece of content, it’s easy to get caught up in unnecessary Alice-and-Bob characters and backstory. But all a good story really needs is a character with a goal, obstacles in the way, and a solid plot structure.

Concept 52

Concept Telecommunication Script Storytelling 52

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Grammar Underground

FEBRUARY 14, 2022

In a recent Twitter poll , Ellen Jovin, grammar expert and author of the forthcoming book “Rebel Without a Clause, asked followers to choose between “What she enjoys is dictionaries” and “What she enjoys are dictionaries.” Exactly 42.9% of respondents chose “is” and 42.9% chose “are.” Just 11.9% chose “could be either.”. If you’re ever taking a multiple choice quiz about grammar and find yourself stumped, “could be either” is usually a good guess.

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Construction Writing Copy IT 40