Melanie Saxton

JANUARY 10, 2023

Does your sci-fi novel need editing? This past January 2nd, the world celebrated National Science Fiction Day — a reminder that 2023 is a brand new year for launching sci-fi books. This particular genre is one of my favorites. I started devouring Ender’s Game and The Hitchhiker’s Guide to the Galaxy in the 1980s, and later Dune (published in 1965) and Mary Shelley’s Frankenstein , a classic in both horror and sci-fi published in 1818.

Text 130

Text Publisher Publishing Publishing 130

Jane Friedman

JANUARY 10, 2023

Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join her on Wednesday, Jan. 25, for the online class The Biggest Mistakes Novelists Make—And How to Fix Them. Characters don’t exist in a vacuum: Who they are, what they want, and why they do what they do is rooted in who they have been and what they have done—in other words, backstory.

Concept 126

Concept Writer Writing Post 126

Melanie Saxton

JANUARY 10, 2023

Your autobiography or memoir may benefit when you add vintage letters from ancestors or colleagues from a past era. Universal Letter Writing Week spans from January 8-14, 2023, and reminds us all that handwritten missives capture sentiments and style that should never be lost to time. Abe Lincoln’s Letter to His “Great and Good Friend,” Pope Pius IX.

Ads 130

Ads Digital Communication Writing Communication 130

Grammarly

JANUARY 10, 2023

When you write, clarity should be one of your top priorities. This is the case for every type of writing. Clear writing that makes its point or purpose unmistakable and provides the reader with the appropriate amount of detail is strong writing. The opposite of clear writing is vague writing—something every reader has experienced and every writer should avoid.

Proofreader 119

Proofreader Communication Text Concept 119

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

CopyBlogger

JANUARY 10, 2023

Content marketing for small businesses doesn’t look much different from what larger companies do to promote their products or services. Continue Reading. The post Content Marketing for Small Businesses: 7 Projects for Brand Managers appeared first on Copyblogger.

Projects 117

Projects Management Content Marketing Brand 117

ThemeIsle

JANUARY 10, 2023

Are you looking to improve your website's content but unsure where to start? A content gap analysis can help! This will help you identify any areas where your website content is lacking and give you ideas for new topics to blog about or pages to add to your site. The post Content Gap Analysis: How to Perform It in 5 Steps appeared first on Themeisle Blog.

IT 114

IT Content Website Blog 114

Content Marketing Institute

JANUARY 10, 2023

When someone asks you to define content marketing, forgo the official definition in favor of these explanatory examples. They’re tailored to the inquisitor whether that be a partner, teen, senior, business associate, or social guest.

Content Marketing 108

Content Marketing Marketing Content 108

Make a Living Writing

JANUARY 10, 2023

If you not only love to be creative, but also love to help other people bring their creativity to life, you might be good at being a book writing coach. A good coach helps an author along their process of getting a book written and published. They might not help with every step along the way, but they can. Mainly a coach helps an author get over a hurdle, whatever that might be.

Writing 107

Writing Entertainment Freelance Creativity 107

Freelance Union

JANUARY 10, 2023

How many GREAT things do you think would flow into your life if you simply asked for them? I mean, explicitly asked. Maybe you would get: The support you need A raise or promotion A game-changing opportunity Better projects The time you need to create and deliver an outstanding result More respect Now, consider what happens when you don’t ask for what you want and need: Doing everything yourself Feeling undervalued Being busy, busy, busy Burnout Resentment As a recovering I-can-do-it-all-

Creativity 105

Creativity Projects Promotion Ads 105

AIIP

JANUARY 10, 2023

By Eric Ziecker You describe yourself as a Knowledge Organization System (KOS) navigation guide. Briefly, what does a KOS navigation guide do? A KOS navigator applies information structure and classification to the data in a database so that clients spend less time looking for information and more time using it. Can you share an example… Read More » The post <strong>We Are AIIP: I’m a KOS Navigation Guide</strong> appeared first on AIIP Connections Blog.

Blog 83

Blog Blogging Management IT 83

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

ProWritingAid

JANUARY 10, 2023

The term “enemies to lovers” refers to a specific type of love story in which two characters start out as adversaries but end up in a romantic relationship by the end of the story. Learn how to write enemies to lovers.

Writing 97

Writing 97

Smart Blogger

JANUARY 10, 2023

Wondering what exactly “isocolon” means and looking for some isocolon examples that’ll make it all clear? Isocolon is one of those literary techniques that sounds fancy, but that’s easy to get to grips with, spot in action, and even use in your own writing. Isocolon can be a powerful tool for making your words memorable — and as we’ll see, it’s often used in advertising slogans.

Government 94

Government Advertising Copy Ads 94

Grammarly

JANUARY 10, 2023

Have you ever looked back at your career to search for a common thread that has helped propel your career forward and opened doors for you? For me, that thread is writing. My first job after I finished college was working as a software engineer at a large tech company. Once I started getting comfortable with my coding assignments, I asked my manager what I needed to do to move my career forward.

Writing 93

Writing Recruitment Education Management 93

AWAI

JANUARY 10, 2023

Practice is the best way to keep improving at any endeavor. For a copywriter, that means time spent writing! Follow the “client brief” to do this practice assignment, using tips from a master.

Copywriter 81

Copywriter Copywriting Writing 81

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

David Meerman Scott

JANUARY 10, 2023

A great way for organizations of all kinds to engage with interested people is to join and participate in a Facebook group. Facebook groups are a place to communicate about shared interests with like-minded people. Many groups are private, which fosters a sense of community.

Communication 22

Communication Engagement Social Media Sales 22

Express Writers

JANUARY 10, 2023

Studies show content marketing generates three times as many leads as traditional marketing methods and costs 62% less. That means content marketing is consistently one of the most reliable marketing tactics. So, if you’re considering cutting your content marketing budget, you might want to pause first. Making that decision can feel heavy during economic uncertainty.

Content Marketing 81

Content Marketing Marketing Content Search Engine Optimization 81

The Hoth

JANUARY 10, 2023

Is your real estate website not generating any organic traffic from Google? If so, you likely need a search engine optimization (SEO) strategy in place, something that’s essential for any business in the modern age, regardless of industry. . For the real estate industry , consider that 97% of home buyers searched the internet for property in 2021. .

SEO 105

SEO Construction Keywords Engineering 105