Melanie Saxton
NOVEMBER 16, 2022
Horton Hears a Who Photo by Chris Koehn of Chrissy Cakes & Bakes in Montgomery, TX Installed: 2013 Sculptor: Leo Rijn Book: Horton Hears a Who! Author/Illustrator: Dr. Theodor Seuss Geisel Location: Everman Park. My sister, Chris Koehn, is a baker and confection ary artist and bases a lot of her cake decorating on familiar cartoon and children’s book characters.
Content Marketing Institute
NOVEMBER 16, 2022
Over half of manufacturing marketers say they’re challenged by three things. Find out what they are in today’s release of CMI’s Manufacturing Content Marketing Benchmarks, Budgets, and Trends: Insights for 2023.
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Quick Sprout
NOVEMBER 16, 2022
As a manager, scheduling employee shifts is likely one of your most tedious and time-consuming tasks. That’s where employee availability forms come into the picture. These forms are a vital asset for any business employing shift workers. Considering how time-intensive planning employee work schedules are, the clear and concise format of employee availability forms brings more structure, reducing shift scheduling headaches. 1.
Jane Friedman
NOVEMBER 16, 2022
Today’s post is by author Catherine Baab-Muguira ( @CatBaabMuguira ). In preparing to tell you that you don’t need a huge personal “platform” to get a publishing deal, I feel like a missionary about to knock on your front door, all aquiver with zeal and broad-shouldered with conviction. Like, Hi there, friend! Have you heard the good news? It’s true.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Quick Sprout
NOVEMBER 16, 2022
Many businesses use biweekly or bimonthly payroll cycles to compensate their employees. For the most part, employees get paid twice a month with both methods, but each has several key differences that determine if it works well in a given company or industry. Bimonthly and biweekly payments differ mainly in their payroll processing timing. However, finer details, like efficiency and the types of employees you have, will affect which one you choose.
Freelance Union
NOVEMBER 16, 2022
One of the biggest challenges creative freelancers share with me is knowing how much to charge for their services. Can you relate? If you can, you’re not alone. Pricing something as subjective as creativity can feel like a confounding riddle at best and an impossible task at worst. Throw in limiting beliefs, scarcity thinking, and discomfort talking about money, and you’ve got a holy mess on your hands.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
ProWritingAid
NOVEMBER 16, 2022
Kindle Vella is a serialized reading platform where writers can release stories in short episodes. This article will help you understand if Kindle Vella is right for you.
Content Hacker
NOVEMBER 16, 2022
Sure, you can do content marketing willy-nilly. You can publish random topics at random times. You can write whenever you feel like it, and target keywords you haven’t researched fully. You can promote posts sporadically, whenever you have time. But what will you get out of all of that, really? Honestly? Probably a big fat load of nothing. The truth is, all of that effort most likely will go to waste.
Ahrefs
NOVEMBER 16, 2022
In this post, you’ll learn how to decide which is better for your business. Let’s start with the basics. Inbound marketing is a marketing strategy that aims to “pull customers in” with relevant and useful content.
Grammarly
NOVEMBER 16, 2022
How many times have you worked hard on a research paper or essay , felt confident in your argument, and decided you were ready to turn it in, only to notice that you’re still behind on the word count? Or perhaps you wrote too much, and now you’re struggling to find parts to cut. How do you increase the word count without being redundant or reduce the word count without sacrificing your key arguments?
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Ahrefs
NOVEMBER 16, 2022
Let’s get right into it. New URL Rating (beta) You’ll see this beta version of our new URL Rating in the score card and history chart in Overview, as well as in the Backlinks report.
Jasper
NOVEMBER 16, 2022
The Jasper sentence rewriter might just be the tool you need to spruce up your writing. See ways to use our tool, plus 9 alternatives.
Article Writing
NOVEMBER 16, 2022
Have you heard the term thought leadership tossed around and don’t feel it applies to you? . Often, exceptional industry experts don’t recognize their potential to inform and inspire the masses by sharing their voices. . As a thought leader, you can share insightful content focused on niche industry topics to inspire innovation and progress. If you’re still hesitant about trying thought leadership, let us reassure you that it’s definitely worth exploring. .
Freelance Writing Jobs
NOVEMBER 16, 2022
Some of the most sought-after advice by freelancers is how to meet project deadlines. Freelancers typically handle everything independently, from creating to marketing to finances to customer service. . It can be incredibly overwhelming for freelancers to juggle priorities like these, causing many to give up the freelancing game altogether. But if you want to be successful, you must learn how to manage projects, your time, and deadlines simultaneously. .
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
ProWritingAid
NOVEMBER 16, 2022
What's the difference between a hyphen and a dash? These punctuation marks have different uses and aren't interchangeable. This article covers the difference between a hyphen, en dash, and em dash.
Verblio
NOVEMBER 16, 2022
Using testimonial advertising is an excellent way to promote your business, build trust, and establish social proof among potential customers. Testimonials can help boost sales and conversions when used effectively. However, it’s important to know how to make the most of this type of advertising. This blog post will discuss how this kind of advertising works and look at some testimonial advertising examples.
ProWritingAid
NOVEMBER 16, 2022
Have you ever wondered what an en dash is? The en dash symbol is used for number and date ranges, partnerships, and directions. Here's how to use the en dash in your writing.
Content Hacker
NOVEMBER 16, 2022
For 11 years, I have built lean, mean teams with excellent profit margins – my most recent one hovering around a whopping 75% PM. Learn my go-to strategies in this episode filled with sound advice for when you go to expand and hire contractors to join your team. Whether you’re a service provider or expert-based company ready to delegate and hire, these strategies will exponentially change how you approach hiring new staff.
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
ProWritingAid
NOVEMBER 16, 2022
What's an em dash and how do you use it a sentence? Learn more about this versatile punctuation mark that can replace commas, parentheses, semicolons, and more.
BKA Content
NOVEMBER 16, 2022
6 Mistakes To Avoid When Looking for Freelance Writing Jobs for Beginners. Starting out as a freelance writer can be a big upfront investment in time and money. That investment can pay dividends, but making mistakes while looking for freelance writing jobs for beginners can jeopardize the entire venture. Mistakes To Avoid When Seeking Freelance Writing Jobs for Beginners.
Spectrum Net Designs
NOVEMBER 16, 2022
Paid Social vs SEM- What’s the Difference & When Do You Use Both? Paid social is considered to be a proactive media, meaning that you are presenting your ad to someone who isn’t necessarily looking for that information. SEM, search engine marketing, on the other hand, is a reactive media. This is a type of […]. The post Paid Social vs SEM appeared first on Spectrum Net Designs.
ProBlogger
NOVEMBER 16, 2022
The post Blogging the Festive Season: The Blogger-Consultant-Speaker [Case Study] appeared first on ProBlogger. Tara Gentile (now McMullin) is a blogger and business strategist whose online presence underpins her thriving consulting business at explorewhatworks.com. As part of our Blogging the Festive Season series , we asked her how the festive season affects her business and blog.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
David Meerman Scott
NOVEMBER 16, 2022
Marketing is much more than generating attention. Every single interaction an organization has with an existing or potential customer is important. The way the telephone is answered (or routed into phone tree hell), the ease of making a payment (or not knowing what a bill is for), and the way a product or service performs (or breaks) all add up.
ProBlogger
NOVEMBER 16, 2022
The post Blogging the Festive Season: The Blogger-Consultant-Speaker [Case Study] appeared first on ProBlogger. Tara Gentile (now McMullin) is a blogger and business strategist whose online presence underpins her thriving consulting business at explorewhatworks.com. As part of our Blogging the Festive Season series , we asked her how the festive season affects her business and blog.
Make a Living Writing
NOVEMBER 16, 2022
Can’t help but zero in on every grammatical error you see? Analysing ads in public to figure out if you could write it better? Fighting the urge to red-pen any document that comes in front of you? Yep – if you’re guilty of these then it’s a serious tell-tale sign that you write for a living (or as an awesome side hustle). At some point in all of our careers, the penny drops and we find ourselves using our work expertise in everyday life.
ContentWriters
NOVEMBER 16, 2022
A content strategy is the backbone of any marketing plan. It’s the process of planning and organizing your brand’s content in alignment with the company’s goals and objectives. Content marketing involves the creation and distribution of written, visual, audio, or interactive content. It includes everything from ebooks to videos to webinars. There isn’t a “one size fits all” approach to content marketing.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
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