Jane Friedman

APRIL 18, 2023

Photo by Korney Violin on Unsplash Today’s post is by editor Tiffany Yates Martin ( @FoxPrintEd ). Join us on Wednesday, May 3, for the online class The Power of Dialogue in Fiction. Given most of us speak an average of 16,000 words a day , it seems as if writing dialogue should be effortless and natural. But dialogue in story isn’t like dialogue in real life, which can meander or be riddled with empty filler, circumlocutions, and verbal tics.

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Communication Education Management Audience 123

Make a Living Writing

APRIL 18, 2023

If you have been on the hunt for the best copywriting books out there, we will go over the basics of why you should learn from copywriting books, what to know, and then let’s dive into some options. Whether you have been considering getting into copywriting or you already are a veteran to the space, it never hurts to spruce up your knowledge and read a great book on copywriting.

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Copywriter Copywriting Copy Persuasion 114

Smart Blogger

APRIL 18, 2023

Looking for the best webinar software? But confused by too much information? The good news is you have many stellar options to choose from. The bad news is that the sheer number of webinar platforms can leave you with a nasty case of choice paralysis. It may be tempting to throw up your hands and only rely on basic options like Facebook Live or Google Hangout.

Communication 113

Communication Sales Promotion Social Media 113

Freelance Union

APRIL 18, 2023

IR-2023-84, April 17, 2023 WASHINGTON — As the tax deadline draws near, the Internal Revenue Service reminds taxpayers who need more time to file that getting an extension is quick and easy. An extension gives taxpayers an automatic six more months – until Oct. 16 this year – to file their tax return. One of the easiest ways to get an extension is by using the IRS Free File program.

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Electronics Finance IT 109

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Ahrefs

APRIL 18, 2023

A big part of this success comes from backlinks. So in this guide, I will show you the link building methods that we used to achieve this massive growth. HARO is a free service that connects journalists and sources.

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AIIP

APRIL 18, 2023

By Mary Ellen Bates As I write this, I am getting ready to head out to Milwaukee for a few days of quality in-person time with fellow infopreneurs at AIIP’s Annual Conference, and I realize that I need to freshen up my 10-second introduction. We infopreneurs get most of our clients through attraction—positioning ourselves as… Read More » The post Networking Introductions that Work appeared first on AIIP Connections Blog.

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Writing Blog Blogging Post 83

Ahrefs

APRIL 18, 2023

Here are those features: But how many SaaS companies make use of them all? And are they using them well? To find out, we studied the Twitter profiles of 100 SaaS companies. Let’s start at the top.

Marketing 98

Marketing 98

Content Marketing Institute

APRIL 18, 2023

Over the last two decades, marketers have worked hard to reduce or remove friction in the buying process. But what if that’s a mistake? A recent delivery from Domino’s prompts Robert Rose to explain why.

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Marketing 83

Express Writers

APRIL 18, 2023

At Express Writers, you often hear us mention “done-for-you” content marketing in our blogs, and on our website, and we even boast about it in some social media posts. But what does done-for-you content marketing entail? For those who have wondered what DFY content is, how it works, and the benefits of seeking providers who can do it for you, look no further than this mini guide.

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Content Marketing Marketing Content Professional Services 81

BKA Content

APRIL 18, 2023

The 11 Types of Editing You Need for Your Content If you’ve just finished writing your article, blog post or book and are looking to publish it right away – stop. Take a step back and consider this: Has your document gone through any sort of editing process by someone other than you? If not, you should seriously consider hiring an editor. There are many different types of editing, and you can use them to improve the quality and readability of any content you write.

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Proofreader Content Portfolio Persuasion 81

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Blogging From Paradise

APRIL 18, 2023

Successful bloggers never cut corners. Failing bloggers usually do.

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Blogger Blog Blogging 102

Spectrum Net Designs

APRIL 18, 2023

Are you trying to draw in the right people for your business? Are you looking to create actionable, interesting content? If so, then finding your niche may be what you need. Finding your niche may lead you to a loyal audience that keeps coming back for more. So how do you cater to this audience? […] The post Captivate and Educate: How to Create Interesting Niche Content for Anyone appeared first on Spectrum Net Designs.

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Education Content Audience Content Marketing 52

The Hoth

APRIL 18, 2023

If you want your brand identity to stick in the hearts and minds of customers, consistency is the #1 ingredient. Sure, you also need a distinct brand voice, a pleasing color palette, a catchy tagline, and a recognizable logo – but brand consistency lies at the heart of it all. If your branding is all over the place (i.e., inconsistent colors, wildly different writing styles, etc.), you won’t stand a chance of cutting through the noise to build a loyal following.

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Brand Writing Style Content Creator Content Creation 52

Copywriter Collective

APRIL 18, 2023

If you want to take your copywriting skills to the next level, mastering persuasive techniques is necessary. Persuasive copywriting is the art of eliciting a specific action or emotion from your audience. Whether you’re encouraging them to make a purchase or sign up for a newsletter. This article will explore five copywriting techniques that can help you create more compelling and persuasive content.

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Persuasion Copywriter Copywriting Storytelling 52

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Contently

APRIL 18, 2023

Content marketing is one of the most powerful tools in a modern marketer’s arsenal. If used strategically, it can significantly increase an organization’s return on investment (ROI). Though marketers may have a general sense that content contributes to their company’s bottom line, a staggering 49% don’t understand how their content is performing, according to a recent Parse.ly report.

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