Wed.Oct 12, 2022

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How To Build a Better Audience Persona (Choose a Detailed or Quick Method)

Content Marketing Institute

To be a great marketer, you must know the people you’re trying to sell it to. Clear, robust marketing personas are an effective and time-tested approach to reach that goal.

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Compare the Best POS Systems For Coffee Shops

Quick Sprout

Our recommendation for the best POS system for coffee shops is Square POS because of its free POS features, affordable paid tier, simplicity, and numerous integrations to enhance the software’s capabilities. For a limited time, use the Square mobile POS on unlimited devices for free. Running a busy coffee shop doesn’t have to be stressful. A good point of sale (POS) system will let you seamlessly manage menus and inventory, quickly process payments, and easily identify best-selling items.

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How to Hire Freelance Writers in 5 Steps (Ahrefs’ Process)

Ahrefs

This usually leads to you asking yourself two questions: How do I choose the best ones? How will I even have time to filter through that many applications?

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Audience Research Tips from Content Marketing Pros

Verblio

Great content marketing depends on understanding your audience. If you don’t know what they care about, what they’re trying to accomplish, or even who they are, how can you build compelling content? What’s more, marketing isn’t just a megaphone anymore. You’ll be more successful if you create content that’s hyper-focused on what your audience needs instead of blasting them with paid ads and hype.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How To Create Engaging Content for All Your Freelance Writing Gigs

BKA Content

How To Create Engaging Content for All Your Freelance Writing Gigs. As a freelance copywriter, your job is to bring customers to clients’ websites. Playing to algorithms with SEO isn’t enough — you must create content that stands on its own. These may be freelance writing gigs to you, but to readers, they’re the company’s voice.

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Make Money Writing: How to Make Fast Money from Freelancing

Make a Living Writing

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B2B Writing: Land the Best Freelance Jobs with a Great Writing Sample

Make a Living Writing