Tue.Jan 04, 2022

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New Release Spotlight: Kathi Lipp

Rachelle Gardner

Kathi Lipp and Cheri Gregory will help you start your New Year off right! Go into 2022 with greater peace and a plan for managing your busy life. “An Abundant Place” will encourage you and offer helpful solutions to make your everyday life so much easier. Get good advice on how to plan ahead, set boundaries with others and yourself, and be more intentional about self-care without the guilt.

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Why Typewriter-Like Linear Thinking Works Better Than Tools for Content Creation

Content Marketing Institute

Treating creativity as the product of tools is like discussing the art of the novel by analyzing the brand of typewriter George Orwell used. Before investing in one, ask whether the tool will add distractions or remove them Continue reading → The post Why Typewriter-Like Linear Thinking Works Better Than Tools for Content Creation appeared first on Content Marketing Institute.

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What Google’s Product Review Update Means for Your Ecommerce Site

Neil Patel

Google is constantly updating its algorithm to ensure users get the best search results. From the Panda update in 2011 to ongoing core updates in 2021, the search engine constantly introduces changes to ensure the most helpful content appears at the top of the page. Following this approach, Google has introduced yet another update—this time focused on product reviews.

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Back to the Basics: The Story Customers Tell Themselves

David Meerman Scott

Stories are universal. No culture has survived without them. Stories are widely recognized as an essential part of human cognitive development.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Become an Amazon Affiliate: Every Step Covered for 2023

ThemeIsle

The Amazon Associates program lets you earn a commission any time a person that you refer makes a purchase on Amazon. This practice is called affiliate marketing. If you’re reading this post, you probably already know the basics of how Amazon Associates works. But how can you actually become an Amazon Affiliate to start earning from the program? The post How to Become an Amazon Affiliate: Every Step Covered for 2023 appeared first on Themeisle Blog.

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The 15 Best SEO Plugins for WordPress That You Should Know

Neal Schaffer

No matter what kind of website you have, SEO is a multi-faceted discipline. It often involves blogs and other web copy that are optimized for keywords, images with the perfect tags, and even video that’s competitive on YouTube. Knowing all of the plugins that exist for WordPress that can aid your efforts is critical for your success. After all, there’s no one size fits all solution.

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