Wed.Mar 29, 2023

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If You’re an Artisan, Write about it! — Artisan Book Editing

Melanie Saxton

Consider writing your arts-themed book, and count on me to assist with the artisan book editing process. As I wrote this cover feature for The Woodlands City Lifestyle , I thought about the talented Texas artists, national artists, and international artists who participated in The Woodlands Waterway Arts Festival, an annual event that rivals the largest festivals in the U.S.

IT 130
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6 Things You’re Doing Wrong With Website Content Optimization

Content Marketing Institute

Many website content optimization factors get ignored, forgotten, or dismissed, keeping your site on “low power.” Try these fixes for frequent mistakes to supercharge your site for visitors and for search engines.

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Switzerland Book Editor

Melanie Saxton

It never crossed my mind that I’d be a Switzerland book editor, but I’m happy to say that several Swiss author clients reached across the pond to hire me for their projects. From travel and tourism to romance to self-help, these projects are meaningful personally because I’m of Swiss lineage myself! My ancestors are the Glattfelders (or Glotfelty) and hale from Glattfelden, Switzerland, a city they founded.

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May vs. Might: What’s the Difference?

Grammarly

Think you’re great at grammar? You might be. In fact, you may be. Wait, aren’t those the same thing? Not quite. There are a few differences between may and might , and some of them are fuzzy, subtle, or fluid. Here, we’ll take a closer look at the differences between the two words, so you’ll know when to use each correctly. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly May vs. might May and might may seem interchangeable, but they aren’t.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Write Your Travel and Tour Book With the Help of a Tourism Book Editor

Melanie Saxton

Writing a travel or tourism manuscript? Get assistance from a tourism book editor. Are you thinking about writing a book on tourism, travel adventures, or special destinations here and abroad? Count on me, a tourism book editor, with decades of experience in my portfolio! I wrote the article below for The Woodlands City Lifestyle and am always excited to cover hometown topics, statewide attractions, national tourism, and adventures abroad!

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Mobile SEO: 10 Optimization Tips to Build a Mobile-Friendly Site

Ahrefs

In this article, I’ll kick things off by explaining what mobile SEO is and why it’s important. I’ll then get to the core focus of this article, sharing my top 10 tips for effective mobile optimization.

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6 SEO Best Practices for SEO Product Descriptions

ContentWriters

Mastering the art of search engine optimization (SEO ) is not as cut and dry as you may think. When working in eCommerce SEO, your goals are to increase rankings and traffic, ultimately increasing product sales. To do that, you need to know what search engine algorithms are prioritizing—and you need to appeal to shoppers. Then you can apply that knowledge to your product pages.

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Stopping the Sedentary Slump: How Freelancers Can Stay Active and WFH

Freelance Union

The life of a freelancer is great and allows for so much more freedom in your schedule than many people working a 9-to-5 must adhere to. From choosing how much work you are willing to accept to being your own boss and making a stamp on the world, it’s great being a freelancer. But, if there is one drawback it is that it can be a sedentary lifestyle which can increase health risks such as cancer, heart disease, and disrupted sleep.

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Build an Instagram Content Strategy & Crush Your Goals

Content Hacker

Do you have an Instagram content strategy? Having a well-crafted plan in place can make all the difference when it comes to reaching potential customers. But that’s not all it does. Creating and implementing a solid strategy may be THE deciding factor that determines whether you fail or succeed on the platform. Case in point: 78% of businesses that reported their marketing was “very successful” also had a content strategy in place.

Content 96
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AI Prompts for Business: 110+ Jasper Prompts to Power your Organization

Jasper

Not sure how to use AI for business? We're giving you access to 110+ AI prompts to use across marketing, sales, CS, and HR.

Sales 116
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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20+ Best Travel Blogs to Arouse Your Sense of Adventure (2023)

Smart Blogger

These days, it seems like there are as many travel blogs as there are travelers. Although this means there’s a great travel blog for almost any kind of adventurer, the sheer number of choices can be overwhelming. There are blogs devoted to solo female travel, adventure travel, family travel, luxury travel, and how to become a digital nomad, to name a few.

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ROI For Your Marketing Strategies- How Do You Tell If It Is Worth It?

Spectrum Net Designs

If you invest in a new business venture, such as a marketing campaign, or outsource for social media content, you want to make sure that these services are helping your business. If the return on investment isn’t what you’d like it to be, then you can allocate that money elsewhere, hopefully towards services that will […] The post ROI For Your Marketing Strategies- How Do You Tell If It Is Worth It?

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Seasonal Blogging

ProBlogger

The post Seasonal Blogging appeared first on ProBlogger. Image created in Canva Ben Yoskovitz’s 6 Steps To Getting Back Into The Blog Saddle reminded me today of some of the tougher times in my own blogging journey when I found it difficult to keep things going. The month I had Bells Palsy (facial paralysis and loss of all balance) The two weeks that I virtually lost my sight and couldn’t look at a computer screen The numerous times I took vacations and found motivating myself to sta

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How Two Authors Collaborated on a Biography

Jane Friedman

Today’s Q&A is by author Isidra Mencos ( @isidramencos ). The recently published Listen, World! , co-authored by Julia Scheeres and Allison Gilbert, is a page turning biography of Elsie Robinson, the most read woman journalist of the twentieth century, until now unjustly forgotten. Julia Scheeres, New York Times bestselling author of the memoir Jesus Land , wrote the book in her hallmark cinematic, vivid style, providing fascinating insight on the life of this trailblazer who defied conve

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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The 36 Best Lifestyle Blogs to Model for Success in 2023

Smart Blogger

Looking for a list of the best, most popular lifestyle blogs to inspire your best life? Thinking about starting your own lifestyle blog? Maybe you’re excited by the idea of sharing your unique interests and experiences but grapple with pesky start-up uncertainties, like: How to write a lifestyle blog (or even start a blog , for that matter) How to grow an audience of raving fans, or How to make money with a blog The blogosphere harbors a boatload of sites in this niche, but only a fragment

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