Wed.May 24, 2023

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How to use irony in effective copywriting

Credible Content

Using irony in copywriting. Mastering the Art of Copywriting: Harnessing the Power of Irony In the world of copywriting, where competition for attention is fierce, it’s crucial to find creative ways to engage your audience and make your message memorable. One powerful tool in a copywriter’s arsenal is irony. By skillfully employing irony, you can inject humor, wit, and an unexpected twist into your content, capturing the attention and imagination of your readers.

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How To Turn Your Content When the Economy Leads Your Audience To Twist

Content Marketing Institute

With the economy in flux, the only certainty is uncertainty. As your audience reacts to the ups and downs, you must evolve your content strategy to deliver what they need now. Use this advice to help figure out how.

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What to do instead of paying for an emergency without insurance

Freelance Union

What to do instead of paying for an emergency without insurance New York is the greatest city in the world, and an inspiring one that’s full of possibilities. Outcomes can always be both positive… or negative. No one can know the future, so even if you are doing fine, you still need health insurance. A bad day in the Big Apple with insurance is always better than a bad day without it.

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To Set Beta Reader Expectations, Have an Honest Conversation

Jane Friedman

Photo by Miguel Á. Padriñán Ask the Editor is a column for your questions about the editing process and editors themselves. It also features first-page critiques. Want to be considered? Submit your question or submit your pages. This month’s Ask the Editor is sponsored by Book Pipeline. The 2023 Book Pipeline Unpublished contest awards $20,000 for unpublished manuscripts across 8 categories of fiction and nonfiction.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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The 9 Best Speech-to-Text Apps in 2023 (Tried & Tested)

Ahrefs

So to test them more thoroughly, I created a nightmare recording of two non-native speakers with loud city background noise. Audio · Voice And City Ambiance How did they fare? Let’s find out.

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How to Edit Your Résumé in 7 Steps

Grammarly

Before you start your next job hunt, take time to edit your résumé. Editing your résumé ensures that the information you share with prospective employers is accurate and that you’re presenting yourself in the best possible light. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly Why is editing your résumé important?

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Dental Insurance for the Self-Employed: What You Need to Know

Freelance Union

How dental insurance can help protect self-employed individuals from unexpected costs Self-employed or independent contractor is becoming an increasingly frequent job title in today’s economy. However, like any type of job, there are typically trade-offs. Many independent contractors receive few benefits from those that employ them or none at all.

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How Instagram Got Us to the Castles of Scotland

David Meerman Scott

Beautiful photos and videos on Instagram can certainly sell a product or service. Even something expensive. This happened to me one evening about six months ago when I was scrolling through my Instagram feed and stopped at a gorgeous video from @CastlesOfScotland , an account with a million followers.

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9+ Re-gosh-darn-diculously Good Tmesis Examples to Use Now

Smart Blogger

This post about tmesis is going to be legen-wait for it-dary. But, what the heck is tmesis? And whoop-de-freakin’-do, right? When would you even use it? Well, Homer, Shakespeare, and Snoop Dogg have all found a way. Maybe you can too! Let’s head right-on-in to this little linguistic doohickey, explain what it is, and give you some in-friggin’-credible ways to use it.

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8 of the Best AI Content Detectors Compared

ThemeIsle

Artificial Intelligence (AI) tools have made huge leaps in recent years. As a result, AI content detectors have also become popular, practically overnight. In this article, we're going to compare the most popular AI content detectors on the market using the same text. We'll see which detectors fare better and discuss whether they're worth using. The post 8 of the Best AI Content Detectors Compared appeared first on Themeisle Blog.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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30+ Common Business Buzzwords to Improve Your Lingo in 2023

Smart Blogger

Ever found yourself having to google the latest buzzwords to try to decipher a work email? It’s hard to keep up sometimes. Just last week my colleague used the word “spitball” As I sat there, disgusted at the picture of us doing heaven knows what to a ball, it dawned on me: he must mean something else! To save you the unsavory mental images and improve your writing skills , we’ve compiled a list of common buzzwords with their meanings, plus alternatives for each.

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Why Does Your Blog Email List Typically Shrink After Increasing Email Frequency?

Blogging From Paradise

I began publishing daily emails for my Blogging From Paradise list subscribers recently.

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How White Label Content Marketing Can Boost Your Business Growth

ContentWriters

As a modern-day business, growth can be hard to achieve. Fighting against a sea of competitors, brands must find creative strategies to win customers and get ahead of the market. One of the most reliable strategies is content marketing — and for good reason. In a digital age where nearly everything is online, content holds immense power. It can attract, engage, and inspire an entire audience, driving them to take action.

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10 Strategies to Boost Your Blog’s Traffic

ProBlogger

The post 10 Strategies to Boost Your Blog’s Traffic appeared first on ProBlogger. Image created in Canva As a blogger, one of your primary goals is to attract a larger audience to your website. More traffic means more visibility, engagement, and ultimately, more opportunities for monetization. Fortunately, there are several effective strategies you can employ to increase your blog’s traffic.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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9+ Top Landing Page Builders That’ll Amplify Your Leads in 2023

Smart Blogger

When choosing between the top landing page builders, how do you know what’s hot and what’s not? Wouldn’t it be nice if someone broke down the facts and dissected the details for you? Well… We’ve gathered 9+ top landing page builders, studied each, and found what makes them tick. Oh, and our list is in alphabetical order — you’re welcome. ?