Mon.Dec 05, 2022

article thumbnail

80+ Content Marketing Trends for Success in 2023

Content Marketing Institute

Will your content marketing plans weather the changes ahead? More than 80 thought leaders, award winners, and subject matter experts offer their advice and insights on the content trends that will have the most impact on your plans and success in 2023. Find out if you're adequately prepared (and where to focus if you're not).

article thumbnail

What Is the Hasty Generalization Fallacy?

Grammarly

Lots of recent posts on the Grammarly blog have been about logical fallacies, so it’s safe to conclude Grammarly’s blog is focused on logical fallacies. . Not quite. While it’s true that we’ve published a number of posts on logical fallacies, it’s inaccurate to say the blog is focused on logical fallacies. In fact, it’s not even logically sound to make that claim, because if you look at all the posts we publish, you’ll see that the majority aren’t about logical fallacies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Start an Employee Resource Group in 8 Simple Steps

Quick Sprout

Diversity is becoming a central conversation in the workplace, so employee resource groups are increasingly important. These groups create a safe space for employees from different genders, races, ages, and cultures to come together and raise awareness about their experiences. They also give people an opportunity to share any issues they are facing, both in the workplace and in their communities.

article thumbnail

How To Avoid Google Penalties

The Hoth

Google processes over 8.5 billion searches per day. As a result, businesses all over the world rely on traffic from Google users. Unfortunately, websites that don’t follow Google’s guidelines could end up with a penalty. These penalties can have long-term consequences for a website, so it’s important to learn how to stay in Google’s good graces. . Read on to find out how to avoid the infamous Google penalty and keep your online traffic flowing freely.

Keywords 105
article thumbnail

How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

article thumbnail

How to Create Long-Form Content (& Why It Matters)

Content Hacker

It would be easy to assume that long-form content is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-form content reigns supreme. Learning how to create long-form content is therefore a waste of time. But… is that really true? Nope. Not for businesses. And certainly not for audiences. How can I make that claim with any certainty?

article thumbnail

How To Make an Unforgettable First Impression with Your Website’s Homepage Content

The Hoth

57% of internet users say they won’t recommend a business with a poorly designed website; as far as web pages go, few are more influential than your website’s homepage. . Without a well-designed homepage , your website will never perform as well as it should. . The remaining article will look at what makes a great website homepage content and the best practices to ensure you take full advantage of this valuable virtual real estate. .

Content 98

More Trending

article thumbnail

How to Write a Children’s Book: 14 Tips and Steps for Authors

ProWritingAid

If you want to write a children’s book but aren’t sure how, you’re in the right place. Here’s everything you need to know about how to write a children’s book.

Writing 80
article thumbnail

How To Use Affiliate Marketing On Your Writing Website

The Write Life

Whatever form you use to publish your books, traditional or self-publishing, affiliate marketing is a great way to earn a second income stream through your platform. With countless books being published in both spheres, daily, making money from writing can feel daunting. However, being an author today is quite similar to being an entrepreneur. Gone are the days when writers sat down at their desk, handwrote their manuscript, and mailed it in to the publisher, only to repeat the process.

Website 64
article thumbnail

Fiancé vs Fiancée: What's the Difference?

ProWritingAid

Both fiancé and fiancée refer to someone who is engaged to be married. Learn the difference between fiancé vs fiancée in this article.

article thumbnail

Modal Auxiliary Verbs

Grammar Underground

Unlike the standard auxiliary verbs "have" and "be," modal auxiliary verbs like "must," "can" and "should" have special properties. The post Modal Auxiliary Verbs first appeared on Grammar Underground with June Casagrande.

Copy 52
article thumbnail

SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

article thumbnail

Enjoy Fun Rewards and Extra Income with Your Own Money-Making Website

AWAI

Unlock $500 in bonus credits NOW when you dive into the fun income opportunity of a money-making website today.

Website 59
article thumbnail

'Alright' isn't quite 'all right'

Grammar Underground

Style guides, notably the Associated Press Stylebook, have long considered “alright” an error: the correct spelling should be “all right,” they say. But if you're not following a style guide, "alright" isn't so bad. Merriam-Webster is okay with it. Webster's New World College Dictionary calls it a "disputed spelling" of "all right." American Heritage dictionary calls it nonstandard.

IT 52
article thumbnail

Monday Morning Jumpstart: The Importance of Feedback

AWAI

In this week’s Monday Motivation for Writers session, AWAI’s Chief Success Officer, Ted Capshaw, and AWAI’s Director of Training, Jade Trueblood, tackle the importance of feedback, and share some insights on giving and receiving it, so you can continually improve your writing, and ultimately, your writing business.

Writer 45
article thumbnail

Pivoting Genres And Mindset Tips For Success With Dan Padavona

The Creative Penn

If you're not making the money you expected from your books, how can you pivot genres in order to write what you enjoy AND make a living? How can you change your mindset to one of creative abundance and productivity? Dan Padavona talks about these topics and more. In the intro, publishing year in review [ Kris Rusch ]; how you can use ChatGPT with examples; Collaborative writing with AI [ Andrew Mayne ]; Open AI usage guidelines ; Ethical AI usage for authors [ ALLi ].

Ads 74
article thumbnail

The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.