Thu.Apr 13, 2023

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10 Content Marketing Goals Worth Pursuing

CopyBlogger

Ever wonder why some businesses meet their content marketing goals, but others don’t? Curious about why some content that seems. Continue Reading The post 10 Content Marketing Goals Worth Pursuing appeared first on Copyblogger.

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Embrace Your Badassery

Freelance Union

A funny thing happens when you work for yourself: some clients try to take advantage of you. Maybe not on purpose. Maybe they just don’t know any better. Yet, it still happens. That’s why it’s up to YOU to set them straight. And it all starts by embracing your badassery. Shift the narrative of who exactly is in charge of your business.

Freelance 130
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10 Allegory Examples from Literature, Film, & Music (+ Definition)

Smart Blogger

In today’s post, we’ll dive into famous allegory examples from literature, movies, and music. And along the way, you’ll also learn: A simple, straightforward definition of allegory The 4 types of allegory Related literary devices (like parable and symbolism) And exactly why writers use allegories in the first place So if you’re looking for some allegory examples to help you get the hang of this literary device, or you’re curious how allegories can help you weave won

Prose 121
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How to Blog Like a Successful Entrepreneur

Blogging From Paradise

(Updated 4-13-2023) Figuring out how to blog like an entrepreneur is different than figuring out how to blog. Entrepreneurs think like business owners.

Blog 119
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Write AI Prompts: The Key to Better Outputs from Generative AI

Contently

Similar to many creative types, I have spent hours over the past few months experimenting with generative AI platforms like ChatGPT and Jasper.ai to understand how they could help me produce better content. As I did, I kept hearing about the amazing productivity gains people have been seeing. For example, Paul Roetzer , the CEO of Marketing AI Institute, recently claimed in a podcast that generative AI reduces the average blog post writing and production time down from seven hours to two.

Writing 100
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Write Like You Talk: 12 Tips for Conversational Content

Content Marketing Institute

Engage your readers in a conversation with this writing advice, from breaking grammar laws to crafting simpler sentences.

Writing 119

More Trending

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10 Things You Can Do in Ahrefs for Free

Ahrefs

In this article, I’m going to walk you through each tool and when to use it.

Website 110
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Content Transformation with Julia McCoy: E48 – The Future of Content + AI, & My Personal Journey at Content at Scale

Content Hacker

In this episode, I’m breaking down how I went from VP of Marketing to President at Content at Scale and the journey thus far: including the challenges AND the wins. Listen in for some lessons learned and how I’m using this to grow in my personal life and skillsets. Then, I’m talking about the future of AI with some serious real talk.

Content 52
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How to Use AI for Copywriting (Without Losing Your Voice)

Ashleyn Writes

There we were, minding our own business, when BOOM — the AI bots exploded on the scene. Nope, not a George Orwell novel. This is real life! And if you’re an 80s/90s baby like me, you might be totally weirded out by all the things this technology can do. Taking care of digital pets in our pockets for fun? Totally fine. But relying on a computer to come up with copy?

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Is It Safe to Copy and Repost a Blog Article to My Website?

Content Powered

One of the most common questions I get from people, including clients and prospective clients, is whether or not it's okay to copy content from elsewhere and post it as a blog article on their site. The short answer to this is "no," but there's some nuance to it that I want to explain in greater detail. So, I'm writing a post about it that I can point to as a resource later.

Copy 97
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Describe Your Book in Two Sentences: Q&A with Ann Garvin

Jane Friedman

Today’s post is by author Laura Bird ( @laura_at_the_library ). Join interviewee Ann Garvin on Wednesday, April 19 for the online class Pitch Your Book in 2 Sentences. Writing a book is one thing; marketing it is quite another. Before my debut middle grade novel was published, people would ask me, “What’s your story about?” I’d bumble through a response as their eyes glazed over, shinier than two Krispy Kremes.

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