Wed.Mar 12, 2025

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Leverage, Not Luck: Why Most Marketers Stay Stuck

Ahrefs

This is a sweeping generalisation, but its a useful one. You probably deserve a promotion, but on its own, thats rarely enough to actually get you promoted.

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Where do I start when I want to optimize an email automation?

Copyhackers

Don't throw out the control and do a wholesale rewrite. In this article, you'll see what process to follow for best results. The post Where do I start when I want to optimize an email automation? appeared first on The home of conversion copywriting.

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Entangled expands Red Tower to the UK

Jane Friedman

The publisher, best known right now for the Rebecca Yarros series, will expand in a partnership with the Penguin Michael Joseph division. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe.

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The Branding of Brand Brand Beer

David Meerman Scott

I was looking through some older blog posts today, and I discovered a post I wrote 15 years ago that I had forgotten about. Re-reading it today made me laugh, so I thought Id post it again. + So last night I made my way to Pakhuis Wilhelmina , a funky former warehouse turned live music venue in Amsterdam to see what turned out to be a surprisingly excellent Dutch Ramones tribute band.

Brand 52
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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New UK children’s publisher: Three Wishes

Jane Friedman

Three Wishesexpects to publish 15 to 20 concepts a year across novelty board books, personalized journals, arts and crafts, and sound books. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe.

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New imprint: Bloomsbury Archer

Jane Friedman

The imprint will publish science fiction, fantasy, crossover stories, speculative romance, horror, and mythological retellings. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe.

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The Next Big Idea Club has launched Author Insider

Jane Friedman

Author Insideris a weekly Substack newsletter that will focus on interviews and online education featuring industry insiders. This premium article is available to paid subscribers of Jane's newsletter. Login below, or learn more and subscribe.

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Want to Write Faster? How Tracking Your Word Count Can Boost Your Productivity

Jane Friedman

Photo by Photo By: Kaboompics.com Todays post is by author, editor and book coach Nicole Bross. If you could improve your productivity by adding one step to your writing routine, would you do it? Whether you write fiction, nonfiction, or memoir, tracking your word count to measure your daily progress benefits all wordsmiths, because tracking can make you a more efficient writer.

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