Credible Content

SEPTEMBER 12, 2022

The concept of slippery slide in copywriting. For the first time I read about the concept of slippery slide in copywriting on one of Copyblogger posts. Then I came across the reference in Joseph Sugarman’s book, The Adweek Copywriting Handbook. In the beginning pages of the book, he writes: “Your readers should be so compelled to read your copy that they cannot stop reading until they read all of it as if sliding down a slippery slide.” Some also call it “the slippery slo

Concept 130

Concept Copywriter Copywriting Sales 130

The Idea Logical Company

SEPTEMBER 12, 2022

Open Road Integrated Media has been an active client for the past couple of years. I have been intrigued by their claim of having the only really automated ebook marketing system in existence. I can’t say I have the inside knowledge of every other big player’s operations to confirm that is true, but it certainly looks that way from the outside.

IT 100

IT Marketing Digital Marketing Publisher 100

Content Marketing Institute

SEPTEMBER 12, 2022

Should you create content for TikTok? Only your audience can tell you. But experts (mostly) agree on this: Don’t ignore the short-form video giant if you want to stay relevant. Try this advice and stop dancing around the TikTok question.

Content Marketing 96

Content Marketing IT Content Marketing 96

Neal Schaffer

SEPTEMBER 12, 2022

In today’s world of content marketing, there are many options when it comes to editing and publishing platforms. WordPress has walked its way to the top of the list of these Content Management Systems. Right now, I want to guide you on how to start a WordPress blog from scratch and build it to a […] How to Start a WordPress Blog from Scratch TODAY!

Content Management System 52

Content Management System Blog Blogging Content Management 52

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

ThemeIsle

SEPTEMBER 12, 2022

You often hear about the importance of landing pages for businesses. Perhaps you’ve already read some articles focusing on landing page tips or on best practices when creating them. However, this is all just a theory. A better way to get insight into what your own landing page should look like is to analyze actual landing page examples that real brands use.

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Landing Page Brand Blog Blogging 52

Freelance Writing Jobs

SEPTEMBER 12, 2022

There are countless benefits to freelancing. It allows for more flexibility, a greater work-life balance, and the ability to be your own boss. As a writer, you can do something you love and follow your passion while turning it into a successful career. . However, when your livelihood is based solely on the work you do online, some risks come with the rewards. .

Freelance 52

Freelance Writer Banking Finance 52

Neal Schaffer

SEPTEMBER 12, 2022

In today’s world of content marketing, there are many options when it comes to editing and publishing platforms. WordPress has walked its way to the top of the list of these Content Management Systems. Right now, I want to guide you on how to start a WordPress blog from scratch and build it to a complete business tool. Before we get into it, let me discuss on a surface level why the choice of WordPress.

Content Management System 52

Content Management System Script Blog Blogging 52

Freelance Writing Jobs

SEPTEMBER 12, 2022

There are countless benefits to freelancing. It allows for more flexibility, a greater work-life balance, and the ability to be your own boss. As a writer, you can do something you love and follow your passion while turning it into a successful career. . However, when your livelihood is based solely on the work you do online, some risks come with the rewards. .

Freelance 52

Freelance Writer Banking Finance 52

Grammar Underground

SEPTEMBER 12, 2022

Filler words that weaken your writing and undermine your message. The post 'Actually' and Similar Adverbs first appeared on Grammar Underground with June Casagrande.

Writing 40

Writing Post 40

Quick Sprout

SEPTEMBER 12, 2022

An LLC is one of the most popular business structures because it offers liability protection and tax benefits. And for solopreneurs, small business owners, and the growing number of freelancers and online business ventures, an LLC is an attractive business model. But what happens if you want to do business in another state or even country? Do you need to create a foreign LLC?

Banking 77

Banking Government Finance Insurance 77

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Article Writing

SEPTEMBER 12, 2022

Writing can be one of life’s greatest joys – or the bane of your existence. Finding the right topic or ideas to write about can still be hard. Never fear – we’re here to help! This blog post outlines 25 excellent writing topics for a company and a personal blog that will inspire you, no matter your interests. . Whether you’re a creative writer, essayist, poet or news journalist, there’ll definitely be something here to spark your imagination.

Storytelling 52

Storytelling Manufacturing Content Writer Writer 52

Content Writing

SEPTEMBER 12, 2022

What is a literature review? Before understanding how to write a literature review , one must learn what is a literature review. A literature review is a summary of published work on a subject of study. This may be a section of a bigger paper or article or maybe the focus of a whole paper. Literature reviews show that you have tested the breadth of knowledge and can justify your thesis or research questions.

Writing 40

Writing Writing Services Consulting Keywords 40

Intergrowth

SEPTEMBER 12, 2022

Think you’re producing good content? You very well may be, but that’s not enough. Good content won’t cut it if you want to crush the competition, increase traffic to your website and social media accounts, and build your online presence. You need great content and a focused plan. You’re about to learn how to: Create a great content plan. Build a well-constructed editorial calendar.

Editorial 52

Editorial Content Content Creation Construction 52

Brafton

SEPTEMBER 12, 2022

Learn all about rich content, why it's essential to your marketing strategy, and the different types of rich content to use.

IT 52

IT Marketing Content Content Creation 52

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing