Content Marketing Institute

MARCH 7, 2022

How do you create content that has a high chance of ranking in featured snippets? While many assume they are the territory of SEO masters or million-dollar marketing budgets, that isn’t true. You just need this know-how.

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Content SEO Marketing Content Creation 113

The Ethical Copywriter

MARCH 7, 2022

Ever find your writing sounds a bit flat or formal? There’s one quick fix that might be able to help. It could be that you’re using something called the passive voice a lot, and changing that can help give your copy that little boost it needs. The passive voice is a type of grammatical construction that it’s easy to slip into, especially if you’ve got your business hat on.

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Engagement Proofreader Construction Copywriter 52

Grammar Underground

MARCH 7, 2022

In publishing, there are some rules about ellipses, like there should be a space before and after the three dots. Also if the ellipsis comes after a complete sentence, that sentence first ends with a period. It's like this. Here's everything you need to know. The post How to Use Ellipses first appeared on Grammar Underground with June Casagrande.

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Publisher Publishing Publishing IT 40

Grammar Underground

MARCH 7, 2022

Language is culture. It offers a way to form bonds with people from other lands. When a peaceful country is fighting for its survival, when civilians are being bombed in their homes and children are getting killed, learning a little about its language can be a small gesture of solidarity. And when those attacks are part of a worldwide assault on democracy itself, such an act of solidarity is simultaneously an act of American patriotism — a nod to the ideals of freedom and self-determination at h

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Copy Text IT Post 40

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement