AWAI

FEBRUARY 17, 2023

AI can be a very helpful, high-level writing assistant. Here is a deeper dive into how writers can use AI effectively, along with real examples. For content and copywriters, AI tools can handle several key tasks, banish writer’s block, and save a lot of time and effort.

Writer 116

Writer Copywriter Copywriting Writing 116

Grammarly

FEBRUARY 17, 2023

Many people use the words who and that interchangeably, but it’s important to know the difference between them. In short, who is used to refer to people, while that is used for inanimate objects, organizations, and types of people. Still confused? Don’t worry; we’ll go over when to use who versus that so you’ll know which relative pronoun to use in your writing.

Government 109

Government Communication Writing Blog 109

AWAI

FEBRUARY 17, 2023

Barefoot Writer magazine walks you through top answers to the biggest questions in starting a paid writer’s life — and shows you pathways to a lucrative writing career. Today is the last chance to join for just $11.

Writer 105

Writer Writing 105

BKA Content

FEBRUARY 17, 2023

7 Lead Generation Strategies for Home Improvement Companies If you are a freelance handyman, an interior designer, or a professional contractor who specializes in home remodeling, you may be wondering how to generate leads for home improvement projects. Many small businesses connect with people by using social media — but as you do most of your work in non-digital spaces, you may feel behind when it comes to this aspect of your business.

Lead Generation 93

Lead Generation Contractor Search Engine Optimization Healthcare 93

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Contently

FEBRUARY 17, 2023

Innovation is the name of the game in 2023. Artificial intelligence, machine learning, augmented reality, and virtual reality are hitting all the major headlines in the news and on social. These new technologies are simplifying our lives at home and work in awe-inspiring ways. Right now, everyone’s talking about generative AI and how it’s transforming content and design.

Engagement 93

Engagement Entertainment Marketing Medical 93

Smart Blogger

FEBRUARY 17, 2023

You : Um, what is verisimilitude and do you have any verisimilitude examples to help me write better? Me : Slow down. What does it sound like? You : (Silence) Me : No, really. Break it down. You : (slowly) “Veri” + “similis” + “tude” (you snicker a bit at the last one.) Me : “Veri” is Latin for “true.” And what does “Similis” sound like? You : (Uncertainly) “Similar?

Writing 82

Writing Transportation Text Writer 82

Jasper

FEBRUARY 17, 2023

Discover how new Google AI content guidelines will influence your SEO organic search results rankings.

Content 98

Content SEO 98

AWAI

FEBRUARY 17, 2023

This is your last chance to save more than $700 on our brand-new AI writing package.

Writing 105

Writing Brand 105

Fat Joe

FEBRUARY 17, 2023

In late January 2023, a former employee at Yandex leaked part of their source code repository. Amongst other things, this revealed over 1900 factors used for search rankings. This was the biggest leak in the search community since AOL’s search logs leaked in 2006, which gave some hilarious, dramatic, and quite disturbing insight into searcher behaviour.

Engineering 64

Engineering Text SEO Food 64

Publishing Trends

FEBRUARY 17, 2023

­ Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. How many publishers are actually adding AI to their workflow right now? Has critique of BookTok been oversimplified? Whose real voices are AI audiobook narrators trained on?

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Publisher Publishing Publishing Blog Post 90

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Dr. Rissy's Writing and Marketing

FEBRUARY 17, 2023

If you’ve been on the internet as of late, you’ve probably heard the rampant discussion of Artificial Intelligence, lovingly and begrudgingly known as “AI.” AI has rocked the digital art community as of late, especially with the advent of AI filters and programs that charge a small fee to create stylized images and portraits. This called into question the ethics of such AI , which borrowed (and outright stole) from real artists’ pre-existing work and forced artists to advocate for the value of t

Writer 52

Writer Search Engine Optimization Copywriter Copywriting 52

Neil Patel

FEBRUARY 17, 2023

Want to increase your conversion rate? Look no further than the colors you’re using on your website. I’ve noticed myself that colors and marketing can make a huge difference in the effectiveness of your site, and research backs that up. With a few simple color tweaks, you can dramatically boost clicks, subscriptions, registrations, and purchases. All it takes is a little understanding of the colors you want to use and what will work best.

Brand 110

Brand Marketing Food Publisher 110

BKA Content

FEBRUARY 17, 2023

10 Examples of Product Descriptions That Sell The best product descriptions give you the opportunity to interact with customers on a personal level. Great writing can create laughter, relate to experience or even touch hearts. These positive feelings are exactly what you want your customers to experience when reading your ecommerce copy because they motivate purchasing intent and brand loyalty.

Manufacturing 91

Manufacturing Agency Keywords Copywriter 91

CoSchedule

FEBRUARY 17, 2023

[table of contents] Creating a webinar should be foremost on every marketer’s mind, especially when, on average, 73% of B2B webinar attendees become qualified leads. A webinar is a relatively easy and inexpensive approach to reaching out to your target demographic, which may help you gain new leads and expand your brand’s reach. It’s essential to want your first webinar to be engaging so that people will want to sign up and participate.

Landing Page 90

Landing Page Promotion Social Media Audience 90

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

BKA Content

FEBRUARY 17, 2023

How To Write SEO Articles: 12 Requirements You Should Know Content marketing is a proven method of driving traffic to your website and turning visitors into customers. As the name implies, this form of marketing is all about using SEO content writing to increase your site’s authority and improve your rankings for keywords that people search for organically.

SEO 94

SEO Writing Social Media Keywords 94