Thu.May 25, 2023

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Radio Writer — The Great Broadcast Pioneer, Mary McCoy of Conroe, Texas

Melanie Saxton

How amazing to work in the world of words as a broadcast and radio writer and journalist, capturing remarkable backstories and interviewing talented pros. Not often does a journalist get to interview an inductee into the Guinness World Book of Records. I was honored and blessed to receive such an assignment from Conroe City Lifestyle for its May 2023 Women’s Issue.

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Before Saying You Hate Writing, Consider these Powerful Blogging Tips

Agency Content Writer

Are you looking for ways to increase traffic to your website and drive leads to your business? Would you like to be a thought leader in your industry? Are you sending the same emails over and over? When you blog even once or twice a month, you can drive leads, position yourself as an expert, and share links to the blog. Before you say you hate writing, consider these powerful blogging tips that I’ve learned over the years as a freelance writer.

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Montgomery County Writer in Texas— Living the Life on Lake Conroe

Melanie Saxton

As a Montgomery County writer in Texas, I’m amazed at the assignments I receive in this great part of the state! Enjoy my write-up for Conroe City Lifestyle , all about activities in our area with some Father’s Day ideas. Article by Melanie Saxton Photography Provided Originally published in Conroe City Lifestyle If you need ideas for Father’s Day, look no further than our own backyard.

Writer 130
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What Writing Skills Do You Need to Develop to Become a Successful Copywriter?

Credible Content

10 unique writing skills you need to become a successful copywriter Imagine this: You come across a captivating advertisement that instantly grabs your attention. The words flow effortlessly. It strongly conveys the essence of the brand. Taking action becomes irresistible. You are compelled to buy the product, visit the website, or engage with the brand, depending on the CTA.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Legal Editorial — The Women Judges of Montgomery County

Melanie Saxton

What an honor to receive an assignment for a legal editorial piece published by Conroe City Lifestyle. I edit books for attorneys, among many other author types, and offer SEO-friendly web content and blogging for those in legal and business environments. But it took a “different” writing focus to deliver a journalistic cover feature about ten women judges who hold court in Montgomery County, Texas.

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English Capitalization Rules

Grammarly

English capitalization rules require that certain words, like proper nouns and the first word in a sentence, start with a capital letter. Although that seems simple, some words are capitalized only in certain situations, and some words seem like they should be capitalized but are not—how can you tell which is which? In this guide, we explain how to capitalize when writing and cover all the English capitalization rules.

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How To Create Disruptive, Innovative Content That Aligns With Your Brand

Content Marketing Institute

Great ideas don’t lead to innovative content unless they align with the brand’s vision and audience understanding. Follow this advice from two experts on the subject and a brand that's found success.

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Learn the Difference Between “Either” and “Neither”

Grammarly

Whether you’re a word nerd, a curious new learner, or someone simply wanting to up their grammar game, the English language can present its share of challenges. One example of this is the words either and neither , which are spelled similarly and also sound alike. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly Either means “one of two options.

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Event Link Building: A Beginner’s Guide

Ahrefs

Building event links is relatively easy. But it can be difficult for beginners, as it requires an understanding of SEO and event planning in some cases.

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2 Blogging Truths Lost on Almost All New Bloggers

Blogging From Paradise

As a rule, new bloggers try to sprint before being able to even crawl. Newbies crave writing and publishing a viral blog post.

Blogger 83
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Build a Content Strategy with SEO: How to Plan for Content That will Bring Conversions

Spectrum Net Designs

If Google’s updates this year have told us anything, it’s that content is key to a good SEO strategy. But not just any content will pass the test of Google rankings. Google is telling us that generating quality, helpful content can help you gain the organic traffic you need and can also help you rank […] The post Build a Content Strategy with SEO: How to Plan for Content That will Bring Conversions appeared first on Spectrum Net Designs.

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First Impressions of Ho Chi Minh City Vietnam

Blogging From Paradise

Precise chaos. Urban beauty. A jungle within a concrete jungle. Friendly locals. Sauna. Not like a sauna. Sauna.

Post 88
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What is Copywriting: A Basic Guide to Compelling Copy (+ Types)

Smart Blogger

Have you ever wondered, “What is copywriting, and how can I use it to create compelling content?” Well, you’re in the right place! This article isn’t just about defining copywriting; it’s about showing you, yes you, how to turn ordinary words into extraordinary messages that captivate your audience. With actionable insights at hand, we’re about to explore the intriguing world of copywriting.

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What Factor Protects Your Blog from ChatGPT Bard and Google in General?

Blogging From Paradise

Do you fear ChatGPT? Does Bard scare you? Does the fickle Google algorithm cause you to wake up in a cold sweat?

Blog 80
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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People Round-Up, Mid-May 2023

Publishing Trends

PEOPLE SVP of finance and publishing operations for the HarperCollins US General Books Group, Len Marshall will retire on June 16. Maribeth Casey and Barbara Blasucci left Hachette Book Group last week as part of the voluntary resignation benefits program. Carol Meadows , Denise Atkinson, Celeste Aiello Gordon, and Linda Jamison left HBG last week as well.

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