Thu.Jul 14, 2022

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This Email Subject Line Generated a 60.1% Open Rate

Kayleigh Moore

The subject line of my latest newsletter was strategic; I wanted to prove a point. It read: ‘Did you write this?’ And guess what? It generated a 60.1% open rate: my highest in the last 12 months. More than 3,350 people opened the email. The point: Curiosity is an incredibly powerful tool writers can use to spark action in the reader. We all know about clickbait headlines.

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How To Use AI-Generated Content the Right Way (and Avoid the Downsides)

Content Marketing Institute

Don’t believe the hype around AI-generated content. But that doesn’t mean you should ignore its potential. Learn why, plus the benefits and limitations of this real-life experiment.

Content 136
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How to Pitch an Article (and Get an Enthusiastic Response)

CopyBlogger

If you want to write about anything you’d like, as often as you’d like, there’s a place for that: Your. Continue Reading. The post How to Pitch an Article (and Get an Enthusiastic Response) appeared first on Copyblogger.

Writing 135
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How to check copied content online for your website

Copify

Publishing copied content can be problematic for a number of reasons, so find out how to only create unique content every time. The post How to check copied content online for your website appeared first on Copify Blog.

Copy 52
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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11 Tips to Create a Personal Connection with Your Audience

ProBlogger

The post 11 Tips to Create a Personal Connection with Your Audience appeared first on ProBlogger. Photo by Duy Pham on Unsplash. Have you ever experienced being very connected to a blogger? For me, there’s been several times over the years where it’s felt like a blogger is talking directly to me through their writing and/or podcasting. Some content creators just seem to have that sense of who is on the other side of their content and the ability to draw their reader/listener/viewer into (almost)

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11 Tips to Create a Personal Connection with Your Audience

ProBlogger

The post 11 Tips to Create a Personal Connection with Your Audience appeared first on ProBlogger. Photo by Duy Pham on Unsplash. Have you ever experienced being very connected to a blogger? For me, there’s been several times over the years where it’s felt like a blogger is talking directly to me through their writing and/or podcasting. Some content creators just seem to have that sense of who is on the other side of their content and the ability to draw their reader/listener/viewer into (almost)