Content Marketing Institute
MAY 2, 2022
Are you missing an opportunity to help buyers with critical questions? You might be if your content focuses only on awareness. The answer (and the challenge) is understanding buyer intent at each stage in the modern buyer’s journey. Robert Rose explains.
Grammar Underground
MAY 2, 2022
Stationary and stationery, breath and breathe, dessert and desert, compliment and complement: Here are the words that can cause errors even if you know better. The post 50 Easily Confused Words to Watch Out For first appeared on Grammar Underground with June Casagrande.
Grammar Underground
MAY 2, 2022
When you’re writing titles of movies, books and other compositions, you usually have a choice between using italics and putting them in quotation marks. Associated Press style says to put movie and book titles in quotation marks. “Star Wars.” “Slaughterhouse Five.” That makes sense when you consider that AP is a news writing style and early printing presses could not make italics.
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