ProBlogger

JUNE 12, 2013

'“ONE DAY I’ll be a full time blogger!” ‘V’ – my wife – must have heard that statement 100 or more times in 2003-2004. Me posing for my first ever press photo in 2003. Out of shots all my neighbours were watching on and wondering why I was videoing a guy taking a photo of me while sitting in my front yard. It would usually be accompanied by a spread sheet and/or chart in which I showed her how the earnings from my blog had grown from $9 per month to $11

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ProBlogger

JUNE 4, 2013

'Yesterday, I shared a practical exercise for diving deeper into your blog’s analytics to discover how you can use the last month of blog action to plan for the future. Today, I’d like to show you an example of just how powerful this discipline can be when it comes to building traffic to your site. In fact, this simple exercise led to a series of events that generated: 3 million unique visitors. 131,000 ‘pins’ on Pinterest. 25,000 ‘likes’ on Facebook. 19,000

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ProBlogger

JUNE 25, 2013

'Does social media drive sales? I’ve been asked this question quite a few times lately from business owners trying to get their head around how to use social media in their online marketing mix. Many of them tell me that they don’t see a direct return on investment from their use of Twitter, Facebook and other social networks. In response, I thought I’d jot down a few thoughts on how social media benefits what I do.

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ProBlogger

JUNE 17, 2013

'This is a guest contribution from Eric Cummings who writes about art and philosophy for On Violence. I’ve been writing this post for three years. What can I say? I’m lazy. Or I should say, I used to be lazy. That’s not the case anymore. Four years ago, my brother and I started taking our writing career seriously. I now write. A lot. On my days off from work, I regularly put in over ten hour days, just writing, editing and re-writing.

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Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

ProBlogger

JUNE 13, 2013

'This is a guest contribution by Belinda Weaver, marketing copywriter behind The Copy Detective. You’ve finished your latest blog post and it’s pretty good isn’t it, isn’t it? Are you sure? Some bloggers think that coming up with ideas is the hardest part of blogging. Maybe you agree. Personally, I think it’s harder to turn an idea into blogging GOLD.

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ProBlogger

JUNE 11, 2013

'Today I want to set us all a little homework – a challenge of sorts – to update your blogs ‘About Page’ This challenge evolves out of the embarrassing realisation that my own about page here on ProBlogger was dated and in need of a refresh. It had been well over 12 months since I’d last looked at it – in that time I’d ended some projects mentioned on the page but also started new things like the ProBlogger Event – embarrassing!

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ProBlogger

JUNE 7, 2013

'This is a guest contribution by Frank Angelone. It’s safe to assume that you want your blog to succeed, right? It’s easier said than done, but whenever your trying to market your blog to others, it can be a very discouraging process. Not only that, as bloggers, we continually suffer from the inability to get in touch with those we aspire to be like.

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ProBlogger

JUNE 3, 2013

'Today I spent a couple of hours doing my monthly deep dive into Google Analytics. While hardly a day goes by that I don’t check my blogs stats (usually just to see traffic levels and sources of traffic etc) – I try to set aside a longer period of time at the start of each month to do a little more in depth analysis. I find that these deep dives are always insightful – and often shape the coming month’s blogging.

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ProBlogger

JUNE 14, 2013

'This is a guest contribution by Nicholas Whitmore. The title: What on earth does it mean? Well, recently it seems like a lot of bloggers fancy themselves as marketers. You can’t read a post on a blog without seeing a load of other bloggers commenting at the bottom, with a link back to their own site. Of course other bloggers use black hat SEO tricks and other shady tactics in order to drive traffic to their blog.

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ProBlogger

JUNE 6, 2013

'Last week I was on a panel discussing social media at a conference here in Australia and a question from the floor asked about how often is ideal to post to Facebook, Twitter and Pinterest? I was fascinated to hear the range of answers we gave as panelists and I thought it might be a good discussion to have here on ProBlogger. What frequency do you publish to the social networks that you’re active on?

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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

ProBlogger

JUNE 18, 2013

'A few days ago we published a post on ProBlogger titled ‘ Forget about Marketing: Concentrate on Blogging ‘, which led to some interesting discussion on Twitter and in the comments. I love the points author Nicholas Whitmore made in the post but I wanted to give a few thoughts, based on my own experience, on developing great content and promoting your blog.

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ProBlogger

JUNE 9, 2013

'This is a guest contribution from freelance writer, Ayelet Weisz. A big part of the pro blogger dream is to be your own boss. No more office politics, competitions with colleagues or having to prove yourself to someone who reaps all the benefits of your hard work. You’ll set your own rules and live life your way. Yet if you’ve never had to be accountable to yourself on a large-scale, long-term project, you might find yourself overwhelmed. 1.

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ProBlogger

JUNE 26, 2013

'Can you believe that it’s almost the middle of 2013 already? If you’re anything like me you started out this year with big dreams and intentions to deliver on some signficant goals with your blog. However along the way to reaching ones goals often comes a lot of distractions and challenges to get you off track. Sound familiar? If so – you’re not alone.

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ProBlogger

JUNE 28, 2013

'This morning, a new blogger asked me to name 3 mistakes I made when I started blogging so he could avoid the same pitfalls. I thought this might make a good discussion starter and something that might help new bloggers. So… take a few moments to answer these two questions. What are the mistakes you made when you started blogging? What would you have do differently?

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Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

ProBlogger

JUNE 27, 2013

'Lately, I’ve found myself settling into a slightly different blogging workflow to my usual one. I’ve been getting up at 6.30am to write. In the morning, our kids have to stay in their rooms until 7am. I’m not quite sure how we managed to get them to do that but it works… for now. I often find my body wakes me up a bit earlier and previously, I’d just doze and dream a little for that half an hour, drifting in that fuzzy state between being asleep and awake.

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ProBlogger

JUNE 20, 2013

'“ I have hundreds of readers coming to my blog every day – but nobody ever subscribes to my newsletter. Help!?! ” This request came in via email today and I thought I’d share my reply with the 3 suggestions I offered. —– Thanks for the question – I suspect you’re not alone with this problem. While a lot can probably be written on the topic, let me suggest 3 things I’ve found helpful increasing subscriber numbers.

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ProBlogger

JUNE 10, 2013

'This is a guest contribution from freelance writer, Ayelet Weisz. Blogging is hard work. You need to come up with fresh, quality materials on a regular basis, promote them, connect with readers, network with peers and mentors – and that’s before you even see a single dollar for your effort. I’ve put together some simple business tactics to help you set your blog for success, so you can live the pro blogger dream.

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ProBlogger

JUNE 19, 2013

'This week Google’s AdSense program celebrated its 10 year anniversary with a post on their blog and a G+ Hangout. While they launched AdSense in June of 2003, I first began to experiment with it on 7th October that year. I had been blogging for around 11 months by that point and had begun to experiment with the Amazon Associates Program as a way to help me cover my costs of hosting, domains and design.

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Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

ProBlogger

JUNE 24, 2013

'In just under 2 weeks I’ll be standing on this stage at the beautiful Arlene Schnitzer Concert Hall in Portland, giving a keynote at World Domination Summit in front of just under 3000 people. It is an incredible honour to be invited to speak at this event and I’m very grateful to Chris for the invitation – but honestly – the thought of standing in front of 3000 to give a 45 minute talk make me a little nervous!

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ProBlogger

JUNE 21, 2013

'This is an guest interview by Jade Craven. It is my honour to share the story of Torre De Roche, and her journey from blogger to author with an impressive publishing deal. I first mentioned her on Problogger as one of the bloggers to watch in 2012. I was impressed with her self-published memoir and her creative approach to blogging. In 2011, she sold the rights to three publishers and sold the movie options.

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