November, 2010

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Why You Shouldn’t Write Often

Men With Pens

Write lots. Write often. Write every day. Write as much as you can, prolifically and continually and constantly. And if you do, they say your skills will improve. It’s the key to being a great writer. I don’t think so. If all you’re doing is writing, you’re only producing volume. You’re repeating behaviour – but you’re not improving.

Writing 90
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13 Tips for Beginning Bloggers (Which I Learned the Hard Way)

ProBlogger

This article is by Gretchen Rubin of The Happiness Project. I started The Happiness Project blog as a way to test the argument that novelty and challenge bring happiness (turns out they do!), but I knew nothing about blogging when I began. Here are some strategies that I learned the hard way, through experience. As Benjamin Franklin once remarked, “Experience keeps a dear school, but fools will learn in no other.”.

Blogger 51
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Have you Discovered Your Fearless Why?

Men With Pens

Giuletta’s a pretty cool person. She’s bold, she’s brave and she submitted her post fearlessly. Nice. But truthfully, Guiletta didn’t start off bold and brave or even close to fearless. Fearful is more like it, as I read her story. I couldn’t help but grin, though, when she hit on something near and dear to my heart – can you figure out what it is before you reach the end of the article?

Sales 89
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Should You Use A Pen Name or Pseudonym?

Men With Pens

People write me often to ask my advice on using online personas, pseudonyms and pen names. They have questions, and they’d like to know my thoughts. (It seems I’m considered somewhat of a go-to resource on the topic – like Aerosmith said, dude looks like a lady.). I’ve noticed that most people who contact me aren’t just trying to satisfy their curiosity, though.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Have you Discovered Your Fearless Why?

Men With Pens

Giuletta’s a pretty cool person. She’s bold, she’s brave and she submitted her post fearlessly. Nice. But truthfully, Guiletta didn’t start off bold and brave or even close to fearless. Fearful is more like it, as I read her story. I couldn’t help but grin, though, when she hit on something near and dear to my heart – can you figure out what it is before you reach the end of the article?

Sales 87
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Should You Use A Pen Name or Pseudonym?

Men With Pens

People write me often to ask my advice on using online personas, pseudonyms and pen names. They have questions, and they’d like to know my thoughts. (It seems I’m considered somewhat of a go-to resource on the topic – like Aerosmith said, dude looks like a lady.). I’ve noticed that most people who contact me aren’t just trying to satisfy their curiosity, though.

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How to Sharpen Your Writing Sword

Men With Pens

A while back, I couldn’t sing enough praise for Ali Hale. She wrote great posts, she loved fiction, she was fun and chatty and reliable and made me smile every month. Then she disappeared. It felt like years of absence and I’d just about given up on her when Ali returned from her adventures of marriage, name changes, a house move and traveling overseas.

Writing 77
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How to Rip Off Your Band-Aid and Reinvent Your Business

Men With Pens

When you have a business – any kind of business – there are two ways to grow: You can tinker away and make changes to accommodate growth in little bits as you go along You can shut the whole thing down and start over Most people do the first. It’s easier to pick away at what you have and make little tweaks and improvements here and there, fixing up your business as you go along.

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How to Sharpen Your Writing Sword

Men With Pens

A while back, I couldn’t sing enough praise for Ali Hale. She wrote great posts, she loved fiction, she was fun and chatty and reliable and made me smile every month. Then she disappeared. It felt like years of absence and I’d just about given up on her when Ali returned from her adventures of marriage, name changes, a house move and traveling overseas.

Writing 62
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How to Rip Off Your Band-Aid and Reinvent Your Business

Men With Pens

When you have a business – any kind of business – there are two ways to grow: You can tinker away and make changes to accommodate growth in little bits as you go along. You can shut the whole thing down and start over. Most people do the first. It’s easier to pick away at what you have and make little tweaks and improvements here and there, fixing up your business as you go along.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Why Your Blog Is Not Going to Make You Rich (Or Pay the Bills)

ProBlogger

This guest post is by the Blog Tyrant. $100,000 a year? $500,000 a year? A million? These are figures I bet most of us think about from time to time. But I’m here to tell you a sober truth—something that you probably won’t like the sound of. Your blog is not going to make you rich. It might not even pay the monthly bills. But don’t lose hope yet.

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How to Increase Affiliate Income by Hitting the Affiliate Marketing Sweet Spot

ProBlogger

At BlogWorld Expo this year, I presented some tips on affiliate marketing in one of the sessions I ran on monetizing blogs. One of the most powerful affiliate marketing concepts—one that can make or break an affiliate campaign—is summed up in this slide: The key is to find the overlap between the intent and need of your reader, the product you’re promoting, and the message you use to promote it with.

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How to Set Up Your First Blog the Right Way the First Time

ProBlogger

Are you convinced you need to start a blog, but you’re overwhelmed by the setup process? If this describes you and you’d like a little hand-holding in setting up your own blog, I’ve been secretly working with Chris Garrett on a free resource that’s designed just for you. It’s called: Getting Started Blogging. It is a six-part course that will walk you through everything you need to know about setting up your blog the right way, the first time.

Blog 48
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How Changing My Intentions Made Me Money

ProBlogger

This guest post is by Roman from how this website makes money. Two years ago I stumbled across the concept of blogging for money. Instantly it hit me as the perfect thing: sit behind a computer, design a site, write, be my own boss, work from home, what could be better? I knew nothing about traffic, SEO, backlinks, Pagerank, or keywords. I knew nothing about how to make money with a website.

Concept 45
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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10 Realizations that Will Crush Your Little Heart In Your First Year of Blogging

ProBlogger

This guest post is by Moon from Experiments in P assive Income. This post comes from someone who has made a ton of mistakes and is on her way to learn from those mistakes. You and I probably have a lot in common … after all, you’re here to learn about blogging and how to do it well and, well, I’m trying to do the same. Being the owner and author of a blog that is in its first year of infancy, it’s been an emotional roller coaster ride—kind of like riding a car with a driver who makes you think o

Blog 44
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Seven Tips to Start Your Travel Blogging Journey

ProBlogger

This guest post is written by Matthew Kepnes of Nomadic Matt’s Travel Site. So you want to be a travel writer? So do a lot of people. In fact, I can’t think of one person who wouldn’t love to get paid to travel. To try, lots of people start travel blogs. Some just do it for fun; others do it seriously. Some would like to get paid but can’t be bothered to really put in the time, so the few hundred they make off advertising is enough for them.

Blog 44
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Online Marketing: the Onion You Should Peel

ProBlogger

This post was written by the Web Marketing Ninja—a professional online marketer for a major web brand, who’s sharing his tips undercover here at ProBlogger. Curious? So are we! One of the most common mistakes people make when entering into the world of online marketing and sales is having a narrow understanding of what the discipline actually entails.

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Boost Traffic and Trust by Giving Back

ProBlogger

This is a guest post by Joshua Noerr of JoshuaNoerr.com. It’s clear that social media, specifically blogging, is about so much more than making money. Sure, we all want to be compensated for our time and our talents, but if the only goal was to make money, blogging would certainly not be our first choice. If you’ve been reading ProBlogger for any length of time, the message will be clear to you: blogging is not a get-rich-quick kind of deal.

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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FeelGooder: the Backstory Behind My Newest Blog

ProBlogger

Earlier this week I launched a new blog: FeelGooder. This post will give some of the backstory behind it (expect another one next week with more). What? Another blog? Are you crazy? One of the most common reactions I get when I mention that I’m starting a new blog is something along the lines of, “How are you going to fit that in?&#. Two months ago I wrote about the process I’d gone through to hire Georgina Laidlaw to work on content development and strategy for me.

Blog 43
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Which Domain Is Right for You?

ProBlogger

This guest post is by Karol K of newInternetOrder.com. If you’ve ever wondered about domain name selection, you probably already know that there are basically only three main types of domain names. And they are: semantic names. unusual names. combined names. Which will be best for your next blog? If you’re not quite sure yet, read on! In this post, we’ll consider each of these options in detail.

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Awesome WordPress Plugins to Empower Your Visitors

ProBlogger

This guest post is by Jeff Starr, co-author of the book Digging into WordPress. Helping your visitors get the most out of your site benefits everyone. Visitors get more relevant and useful content, and you enjoy better statistics and more exposure. Unfortunately the game is set up to keep people away from your site. Think about it: Search engines are used to find your content.

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The Money’s Not In the List, it’s In the Connection

ProBlogger

This post was written by the Web Marketing Ninja—a professional online marketer for a major web brand, who’s sharing his tips undercover here at ProBlogger. Curious? So are we! What impact will changes to the flow of communications on the Internet cause by the rise of new options, like social media, have on the old marketing adage, “the money’s in the list&# ?

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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How to Use a Magazine to Improve Your Blog

ProBlogger

View this video at full size here. Looking for a little inspiration for your blog? Check out this simple exercise that I do from time to time, particularly if I’ve got a little time to spare and a magazine handy. Note: pick a magazine that relates to your topic—unlike I did in this video! Transcription of “How to Use a Magazine to Improve Your Blog&#.

Blog 42
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Put Out the Welcome Mat: How to Run a Blog Contest with Panache

ProBlogger

This guest post is by Nathalie Lussier. Whether you’ve got a new blog or want to jump start your existing blog, you have two options: 1) keep blogging and hope it pans out, 2) try something different. In this post you’ll learn how to run a blog contest with panache. Just like you want to organize a great party that everyone continues to talk about weeks after, your blog contest should create a great experience for everyone involved.

Blog 41
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How to Use a Manifesto to Spread your Blog’s Message

ProBlogger

This post is by Clare Lancaster, of WomenInBusiness.com.au. Ever since I read Chris Guillebeau’s manifesto, 279 Days to Overnight Success , I’ve been inspired to create one for my own blog. The way that it communicated the message of his blog, packaged in an attractive, shareable, valuable asset that cemented his place as a niche leader, was enough to make this blogger gush.

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The Blog Is Dead: Long Live the Blog

ProBlogger

Image by @lox. How do you define what a “blog&# is? Back in the day, a blog was a weblog —an online journal. This definition had connotations of timeliness, of narrative, and of a personal focus. But these days, blogging has expanded. Bloggers may be hobbyists or corporate CEOs. Blogs may be personal or professional. Even the tools that bloggers consider decidedly blog-focused, like WordPress, are used increasingly on news and other content sites.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Personal Blogging in the 2010s

ProBlogger

This guest post is by Karen Andrews of Miscellaneous Mum. Personal blogging has changed a lot in the last two years. Some writers now run blogs or social media campaigns to extend their profiles for current (and future) readers; some bloggers are using their reach to find or be offered writing work. The line between ‘writing’ and ‘blogging’ is blurring, which is terrific, but can also be confusing.

Blog 41
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How to Use Social Media to Attract a Higher Advertiser Rate

ProBlogger

This post is by Clare Lancaster, of WomenInBusiness.com.au. As a blog business owner, your brand needs to reach beyond your blog. Your presence on social media is a valuable one. In some ways, it’s the ultimate opt-in. When someone follows you on Twitter, subscribes to your YouTube channel or likes your Facebook page they’re making a choice to connect with you—and are receptive to your message.

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Prepare for a Custom Blog Redesign in 5 Simple Steps

ProBlogger

This guest post is by Josh Mullineaux, co-founder of Highlighter.com and Unique Blog Designs. Over the past four years, my business has completed over 500 custom blog projects and through that experience, we’ve learned the ins and outs of a what contributes to a successful blog design. Today, I wanted to share the five key factors I believe you should consider before hiring a blog designer.

Blog 41
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Top 5 Affiliate Sales Techniques

ProBlogger

This guest post is by the team at E-junkie.com. Working with so many merchants and affiliates gives us a great opportunity to see what different bloggers are trying to do to generate sales of affiliate products, and over time we’ve noticed that some strategies work much better than others. These are the top five affiliate sales techniques we’ve seen work time and time again. 1.

Sales 40
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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha