December, 2011

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What Hunter S. Thompson Can Teach You About Powerful Writing

Men With Pens

Hunter S. Thompson was the creator of Gonzo Journalism – or as he called himself, “the doctor of journalism” – and the writer of the infamous books Fear and Loathing in Las Vegas , Hell’s Angels: A Strange and Terrible Saga , and The Rum Diary. Thompson was known for his drug frenzy-filled stories, his use of powerful verbs and wild descriptions, and the ability to tell a story like a journalist.

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20 Bloggers to Watch in 2012

ProBlogger

This year, I tried to go outside of the social media echo-chamber and focus on people who are expanding beyond their blogs. As Michael Stelzner said at Blogworld, “You’re not a blogger, you’re a publisher!”. These are 20 people who stood out to me this year. There is no ranking, nor is there a competition. If you are after more variety, I’ve included links to other round-ups at the end of this post.

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Why You Should Never Write Like You Talk

Men With Pens

The worst piece of writing advice I ever heard was to write the way I talk. The next time you have a conversation, listen to yourself. If you wrote the way you talked, your writing would be riddled with space-filler words and phrases such as “like” and “um” and “you know what I mean?”. You’d rely on your inflection to make your meaning clear. Your vocabulary would go right down the toilet.

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Is It Time to Clean Up Your Tribe?

Men With Pens

This quote has been stalking me for weeks now: “You are the average of the five people you spend the most time with.” - Jim Rohn. It gets me. It really gets me. And here’s why: In the business books and blogs we all love, there is constant talk of finding our ‘tribe’, our most ideal clients. We create elaborate customer avatars to dig down into the demographics and psychology of our tribe.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Does Your Website Pass the Split-Second Test?

Men With Pens

We shouldn’t judge a book by its cover… but unfortunately, we do. All the time, every day. Hardwired for survival, we look at what’s around and make snap judgments. Is this safe? Will it hurt me? Can I trust it? In a split second, our brains hand back the answer. Yes. Or no. It’s as simple as that. While we like to think we’re more evolved than primal survival mode, the truth is quite different.

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What Gift Are You Giving Yourself This Year?

Men With Pens

The holidays are coming. You know it. I know it. I see Christmas lights going up faster that lightning strikes, and people have started asking me, “Bought your kids any gifts yet?”. I have. But before I planned what I’d buy for my family, I thought of what I’d buy for myself. This goes against popular thinking. Buy for yourself? No way. Other people are supposed to buy you gifts!

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The most insane – and hottest – offer ever.

Men With Pens

It’s the end of 2011. Smart people are already making plans for the coming year. (The lazy and stupid are getting complacent for the holidays.). I’ve got news for you: The coming year? It’s YOUR year. Introducing the Men with Pens Insanity Sale. You might have put some effort into your website already. But deep down, you probably know it needs some attention.

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How I Overlooked a 1000 Visitor a Day Source of Traffic [And What I Did to Grow it to 3000 Visits a Day]

ProBlogger

Last week I was digging around in my Google Analytics stats and drilling down to look particularly at sources of traffic to my photography tips site. I noticed a new source of readers that has been creeping up in terms of how much traffic it sends. Here’s the chart from the last few months. It started as a trickle, but as you can see, in the last month there have been days on which traffic from this source has spiked up to over 2000 unique visitors.

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The Complete Bloggers Guide to Facebook Marketing

ProBlogger

This guide to Facebook Marketing is written by guest writer Amy Porterfield. Amy will be presenting with Darren Rowse and Lewis Howes in a free webinar for ProBlogger readers this Wednesday. Register to get access to this Webinar here now. One Billion. That’s the number of users Facebook will hit in a matter of months – if not sooner. The powerhouse network continues to climb.

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How to Establish Influence from Scratch

ProBlogger

This guest post is by Jonathan Goodman of the Personal Trainer Development Center. I’m a nobody. Scratch that; I was a nobody. I work as a personal trainer in Toronto; I had no connections, knew nothing about blogging, and hadn’t written anything since University. . What I did have was an idea and, with the right know-how, an idea is powerful enough to break through all barriers.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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The Simple Power of Asking

ProBlogger

This guest post is by Sanjeev Mohindra of Makewebworld. What is asking? It is a simple act of putting together a query in order to obtain the answer. Whether you get an answer or not depends on how a question has been framed and asked. Image used with permission Asking has an awesome power, yet it is one of the most unused methods of advancement. When you enter the blogging world, there are lots of things which you might want to know.

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The Right-brain Thinker’s Guide to Beating Blogger’s Block

ProBlogger

This guest post is by Neil Patel of KISSmetrics. In his 2009 book A Whole New Mind , Daniel Pink explained that the new world of business is a great place to be a right-brain thinker. Right-brain thinkers are the creators and the empathizers. If you’re a blogger, you are probably a right-brained thinker … and you probably deal with blogger’s block on occasion.

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How I Got 18 Times More ‘Likes’ on a Facebook Update

ProBlogger

Yesterday I hosted a free webinar for ProBlogger readers on the topic of using Facebook to help you grow your blog. In the webinar (attended by 1000 people) Amy Porterfield packed in over an hour’s worth of rich content. I learned a lot from it myself (I’ll share one thing that instantly had results for me below) and we had literally hundreds of comments from those attending saying how worthwhile it was.

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A Quick and Dirty Guide to Your First Guest Post

ProBlogger

This guest post is by Neil Patel of KISSmetrics. You can’t really turn anywhere these days and not hear somebody telling you that in order to grow your blog, you need to guest post. I know you’ve heard that before, but have you actually done it? Or are you looking for somebody to tell you how to actually go about creating a guest post content strategy, finding the right blogs to guest post for, approaching that blogger and actually writing that post?

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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When Should You Launch Your New Blog? [Complete or On the Go?]

ProBlogger

I’m regularly asked this question by PreBloggers: “How much work should I do on my blog before I launch it?” How many posts should it already have live? How many posts should I have in reserve and ready to go? Should I have a customized or premium theme, or just start with a default one? Should I invest in a logo before I launch? The list of questions goes on, but they all boil down to the same thing: how complete should a blog be before it’s launched?

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9 Steps to a Daily Blogging Schedule

ProBlogger

This guest post is by Caz Makepeace of y Travel Blog. I publish almost daily on two blogs. I have many people comment and ask me how I manage to do it, especially since I have two children, one being three months old. While it is by no means easy, and I spend a lot of my sleeping time awake, there are still many strategies I employ to make it more manageable. 1.

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Infographic: Is it Time to Consider SEO Automation?

ProBlogger

This gust post is by SEO for Salesforce. Is it safe for bloggers to stop caring about SEO yet? Can we all just install an SEO plugin for WordPress and focus on creating quality content? If you read some of the problogger.net articles this year about how Google’s Panda updates sent some bloggers looking for a life boat , the answer is unfortunately no.

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4 Key Criteria to Build Your Dream Blog

ProBlogger

This guest post is by Matthew Setter of The Dreamers Manifesto. Have you wanted to start a blog, a website or an online business, but you’re not sure where to begin? Are you already putting in the hard yards to build one or the other or both, but you’re not sure if it’s going where you want it to go? Image copyright FotolEdhar - Fotolia.com Building blogs and online businesses is very exciting, but it’s a very challenging endeavor as well.

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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The Technical Setup Behind My Videos on ProBlogger

ProBlogger

In my last video post I spoke about the benefits of using talking head video posts on a blog. Today in this video I want to respond to many questions I get about the technical setup that I use for my videos here on ProBlogger. My set up is very basic (and I’m sure it can be improved), but the results seem to work well. I get a lot of comments on them, and questions about factors like which camera I use, what lighting I have, whether I use a microphone, and so on.

Blog 43
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What to Do When Your Niche Blog Isn’t Making Money

ProBlogger

This guest post is by Blog Lady. There comes a time in your career as a blogger or website owner that you find yourself with a niche blog or site that isn’t meeting your expectations money-wise. That’s nothing to feel bad about. It happens to everybody, and if some say it’s never happened to them, they must be insanely lucky or they just haven’t been in the business long enough.

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6 Steps to a Loyal Blog Following

ProBlogger

This guest post is by Shari Lopatin of www.sharilopatin.com. I had a writer friend tell me the other day I have the best social network she’s ever seen. “What?” I asked, shocked. After all, I only have about 380 Twitter followers (I follow 200-something). “You should check out these people instead,” I offered, with three other usernames. “They have way more followers than me.”.

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Listen to Your “Inner Crazy Voice”

ProBlogger

Sometimes I hear voices … they suggest I do crazy things … and sometimes they end up being the best things I’ve done! Speaking of 'Crazy Ideas' Okay, that’s one of the strangest first lines of a post that I’ve written but it struck me today as I was looking back over the past few years that some of the most successful things that I’ve done have often started out as a “crazy idea.” Perhaps it is just my personality type, but I’m a pr

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Easy Goal Setting for Your New Blog

ProBlogger

This guest post is by Aman Basanti of ageofmarketing.com. Ask any success guru out there and they will tell you that the most important part of becoming a successful blogger is to set clear goals. And that is good advice for people who know how they want to tackle problogging. It is good advice for bloggers who know how they want to create content, generate traffic and monetize their blog.

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How to Create Another Day a Week Just for Blogging

ProBlogger

This guest post is by Udi Tirosh of DIYPhotography. When you start blogging it seems that there is never enough time—especially if you aren’t blogging full time, and you’re doing it from home. You get phone calls that need to be picked up; the service guy for the dishwasher shows up; you must read that important mail. It is not uncommon for an entire day to go by only to find out you didn’t complete any of the tasks you set for yourself.

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No Matter What Your Blogging Goals for 2012 Are… We’ve got a 50% Off Deal For You

ProBlogger

Over the last week on Digital Photography School we’ve been running a 12 Deals of Christmas promotion where we’re offering some big deals on photography related products over 12 days (each lasting for 24 hours). A number of readers of both ProBlogger and dPS have asked whether we are going to run a similar promotion on ProBlogger – hoping to pick up some ProBlogger eBooks at a discount.

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What Do You Want Your First-time Reader to Do?

ProBlogger

Here’s a little strategic exercise that I think is well worth doing as we approach the beginning of a new year. Ask this question: What do you want your readers to do ? There are numerous levels you can ask this question on. Let’s explore one now (I’ll do another tomorrow). What do you want new visitors to do ? What’s the number one thing you want a new visitor on your site to do?

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Don’t Ever Write Without this Writer’s Warm-up

ProBlogger

This guest post is by Karol K of Online Business Design blog. What is a writer’s warm-up? I hear you ask. I’m going to answer this question in a minute, but first let me get an initial “yes” from you. Did you ever notice that your initial piece of writing on a given day is not the best you can do, and you’re actually aware of that?

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How to Use Images in Your Blog Posts

ProBlogger

This guest post is by Karol K of ThemeFuse. “A picture is worth a thousand words.” I’ve always liked this adage even though it’s one of the biggest cliches ever. Pictures, photos, image—they are all great for visualizing your posts and making them more memorable. I know that it’s the content of the book that’s important, but what would be a book without a nice cover?

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Free Webinar on Facebook Marketing: This Wednesday

ProBlogger

Do you want to tap into the audience of over 1 billion people using Facebook? This Wednesday I will be hosting a free live webinar with someone who has taught me so much about Facebook Marketing – Amy Porterfield. At a recent session at Blog World Expo that Amy was teaching at I came away with a long page of action items of things to implement on my own Facebook pages and I’m confident that in our webinar you’ll likewise come away with some great ideas and things to do.

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5 Tips for Getting Free Media Exposure for Your Blog

ProBlogger

This guest post is by Michael Haaren of Creators Syndicate/Dallas Morning News. Many bloggers and other brandbuilders are moving en masse into Twitter, Google+, and other new media. While these should certainly be part of your overall media strategy, don’t neglect TV, radio and other legacy media. They still have plenty of reach and prestige, and are starving for cool stories to tell.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha