Nick Ursborne
JANUARY 20, 2025
As a writer, marketer and product creator, I find myself working with AI every day. I use it for research, ideation, outlining, proofreading and more. I can barely imagine getting my work done without AI. And yet Does working with AI make me more creative or less creative? Back when I started working as a trainee copywriter at an ad agency in 1979, I was just four years out of school.
Enchanting Marketing
JANUARY 28, 2025
Do you ever read back a draft and wonder what happened? Red-cheeked and brimming with enthusiasm, you had written your first draft. You knew it was good. Yay! To celebrate, you pour yourself a glass of wine, before going to bed. Editing is for tomorrow. But when you read your draft again … You feel disappointed. Your writing sounds bland. Grrrr.
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Blogging Wizard
JANUARY 11, 2025
Want to drive more traffic to your website? Im guessing that answer is a resounding yes. In which case, you cant really ignore search engine optimization (SEO). That is unless.
David Meerman Scott
JANUARY 20, 2025
The term Free Speech has been tossed around a great deal in the past few years. While I am one hundred percent all in for freedom of speech, the amplification of ideas on social networks like X and Facebook is quite different.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Ashleyn Writes
JANUARY 10, 2025
If youve ever wondered how to make AI work for you as a copywriter or business owner, buckle up. In the last 12 months, Ive spent minimum 260 hoursyes, 260 hoursinside ChatGPT and Claude. Thats not even counting the time spent in AI tools baked into other software. Im talking flat-out hours creating bots, fine-tuning prompts, and engineering workflows.
Jane Friedman
JANUARY 9, 2025
Photo by Kindel Media Todays post is by author and book coach Janet S Fox. To most readers, picture books appear to be simple stories, easy to write and short in length. New writers often enter the world of writing for children by attempting to write picture books rather than longer form stories, only to discover that picture books are not easy to write at all.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Buffer
JANUARY 7, 2025
Artificial intelligence is transforming digital marketing by empowering us to do our best work. The right AI marketing tools will help you automate repetitive tasks, make data-driven decisions, and unblock your creativity. They ultimately let us get back to the work we find more meaningful, like strategy, creativity, innovation, and relationship-building.
BKA Content
JANUARY 14, 2025
How To Outrank Your Competitors Using Google Gemini for SEO What if you could get direct insights on improving your content from Google? Good newsyou can. By using Google Gemini for SEO purposes, theres a way to identify why your content isnt ranking and learn how to make it better than your competitors. With countless factors influencing Googles rankingsand limited transparency about their algorithmsits no surprise that content creators often find themselves frustrated.
Freelance Union
JANUARY 16, 2025
As a freelancer, you might have clients request services from you that you can’t deliver. However, plenty of other freelancers could offer that service. Enter cross-referrals and professional networks for freelancers , which allow you to refer clients to other freelancers with different skill sets. Partnering with others who have complementary skills allows you to offer broader services to clients and build lasting relationships that benefit everyone involved.
Ashleyn Writes
JANUARY 8, 2025
Whoosh! As we step into 2025, the world of digital marketing (much less sales copy, oh hello AI.) is evolving faster than ever. one are the days when we could rely on cookie-cutter approaches and generic messaging for copywriting best practices. Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.
Jane Friedman
JANUARY 30, 2025
Photo by Giulia May on Unsplash Todays post is by author Lara Lillibridge. Have you amassed a heap ofassorted essays, flash pieces, chapters, ideas, and you think you have enough to turn it into a book? Does it seem scattered and overwhelming and youre not sure what will fit where and it is all rather daunting? Never fearhere is a step-by-step guide to turn your hot mess into a hot dish. 1.
ContentWriters
JANUARY 30, 2025
Conducting research is one of the most essential parts of the content writing process. The internet is full of false claims, and consumers are acutely aware of this fact. According to a study by the Center for the Digital Future , only 25% of people trust the majority of the information on the internet, 51% of people trust about half of the information available online, and 24% of people believe that only a small portion of online information is accurate.
Grammarly
JANUARY 27, 2025
GPTs are an advanced AI technology that powers tools like ChatGPT and coding assistants. Known for their ability to understand and generate humanlike language, GPTs have become a cornerstone of modern AI applications, offering solutions in creativity, productivity, and data analysis. This article explores what a GPT is, how it works, its evolution, and its real-world uses, while also highlighting its advantages and limitations.
Enchanting Marketing
JANUARY 14, 2025
Does content marketing sometimes feel like a challenge? Like you’ve got to produce a never-ending stream of content? A blog. A newsletter. LinkedIn. YouTube. Insta. Wherever you’re marketing you business, it may never seem enough. Never enough content. Never enough time. Soooo … how do we stay sane? I’d like to offer a different perspective on marketing and writing for your biz.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Copywriter Collective
JANUARY 10, 2025
Whats the secret to copywriting in 2025? How to beat AI and short attention spans by writing with purpose and intent. Copywriting was never easywith scatter-brained know-it-all clientsbut lately it feels that things have gone up to 11. AI is cranking out copy faster than Hunter S. Thompson on methamphetamine, and human attention spans have shrunk to those of a gnat.
Freelance Union
JANUARY 27, 2025
Studies show that 58% of freelancers find it challenging to manage their time. I have personally experienced this challenge as a freelance writer. I sometimes struggle to maintain productivity and deliver high-quality work while meeting deadlines. My mind tends to become more scattered when I juggle multiple writing tasks or clients. However, I have been in the business for a long time.
Jane Friedman
JANUARY 15, 2025
Photo by Masood Aslami Todays post is by writer and creativity coach Anne Carley ( @amcarley.bsky.social ) who believes#becomingunstuck is an ongoing process. Were not alone. As creative people we want to be aloneand sometimes need to be. But underneath it all, were not alone. Were primates, which means were fundamentally social creatures. Its easy for me to forget this truth, and to my detriment.
Blogging Wizard
JANUARY 7, 2025
One of the best ways to gain more traction, especially as a new blog, is to cover trending topics and breaking news stories in your niche. Keywords for these stories.
Speaker: Jesse Simms, VP at Giant Partners
This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.
Grammarly
JANUARY 16, 2025
The first wave of AI adoption has been focused on efficiency and productivity. Businesses want to do more with less, and they want to do it faster. While volume and efficiency gains are quick wins when it comes to AI tools, these wins are short-lived as competitors follow suit. As we look to the future, the real differentiator will be how teams use AI to do things that have never been done beforehow we learn to operate and access categorically different levels of creativity.
BKA Content
JANUARY 17, 2025
The 5 Best AI Tools for Your Website’s SEO in 2025 A recent HubSpot study discovered that 68% of marketing leaders reported positive benefits from using artificial intelligence tools. With AI revolutionizing the way businesses approach SEO, its no surprise that many are eager to explore its potential. Are you ready to jump in and learn about the top AI tools for website SEO (search engine optimization)?
Copywriter Collective
JANUARY 17, 2025
POV: youre standing in front of a vending machine and your eyes scan over the array of snacks behind the glass. You know you shouldnt; you just ate lunch. But then you notice the tagline plastered on the machine: Fuel Your Greatness. Boom. Suddenly, that chocolate bar isnt just a snackits a ticket to your next big achievement. That is the power of copywriting.
Freelance Union
JANUARY 15, 2025
This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp: [link] There’s an increasing popularity in the freelance blogging profession these days. Many freelance bloggers earn an income by creating exemplary content or collaborating on social platforms, including Instagram, TikTok, and YouTube.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o
Jane Friedman
JANUARY 7, 2025
Photo by Leslie Duarte Castro Todays post is by freelance book designer Andrea Reider. Many independent authors design and format their own books to save money. Working with a professional book designer for your print book interior can cost between $2.00 and $3.50 per page, and theres no guarantee that a book will sell enough copies to earn back that fee.
Make a Living Writing
JANUARY 2, 2025
Wondering if there are online magazines that pay decent freelance writing rates in 2025? You’re not the only one. It’s a volatile time for almost everybody. But businesses, magazines, and digital publications still have freelance writing jobs they need to fill. In many niches, the demand for well-written articles and writers who know how to dig up solid research, interview sources, and hit tight deadlines is even greater than before the pandemic.
Grammarly
JANUARY 16, 2025
Boosting is a powerful ensemble learning technique in machine learning (ML) that improves model accuracy by reducing errors. By training sequential models to address prior shortcomings, boosting creates robust predictive systems. This guide covers how boosting works; its advantages, challenges, and applications; and how it compares to bagging. Table of contents What is boosting?
Blogging Wizard
JANUARY 21, 2025
Learning how to start a blog and get it online is difficult enough. How do you also come up with content ideas? There are numerous ways to come up with.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
AIIP
JANUARY 28, 2025
By Yvonne Davis Competitive intelligence is a process for evaluating your organization and its business position within a given industry. Before there is a collective throwing of hands in the air and saying we are not Procter & Gamble or Nvidia (big companies familiar with their competitors), lets take a look at some of Read More » The post Nonprofits & Competitive Intelligence: A Good Combination appeared first on AIIP Connections Blog.
Freelance Union
JANUARY 17, 2025
This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp: [link] What’s really important in the freelance writing world is developing a unique writing style and improving as a professional.
Jane Friedman
JANUARY 14, 2025
Photo by Google DeepMind Todays post is by author, filmmaker, and podcaster Elizabeth Rynecki. Through a quirk of fate, I avoided the dreaded first-book comedown that often follows the publication of a debut work. The feeling of having poured everything into a single personal project and then wondering, whats next? never quite hit me. Thats because after the release of Chasing Portraits: A Great-Granddaughters Quest for Her Lost Art Legacy (NAL/Penguin Random House), I pivoted to finishing my do
The Hoth
JANUARY 7, 2025
If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. Whats digital PR? Digital public relations (PR) is a marketing tactic that exclusively uses online channels to: Boost brand awareness Gain credibility with your target audience Acquire authoritative backlinks from relevant websites Build relationships with journalists, news sites, and media sites As a marketing practice, public relations has been around for a
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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