Positive Writer
JUNE 1, 2021
Have you ever thought you may quit writing? Most writers have at one point or another, usually when facing some sort of difficulty. Maybe you’re struggling with writer’s block, you’re… The post 4 Questions to Ask When You’re Thinking of Quitting Writing first appeared on Positive Writer.
Kristi Hines
JUNE 30, 2021
Do you want to get the latest marketing news and sales trends? In this post, you’ll find over 25 of the best free podcasts on marketing and sales. How to Listen to Podcasts. To listen to the following top podcasts, simply click on your preferred listening platform – Apple Podcasts or Spotify! Ratings are provided by Apple Podcast listeners. The Best Free Podcasts. 5 Minute Marketing ( Apple , Spotify ) with Brian Moran – 4.6 out of 5 stars from 590 listeners Advanced Selling ( Apple
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Kayleigh Moore
JUNE 28, 2021
Today, I'm going to teach you an easy way to help your writing connect with readers. You know how sometimes you’ll read something and it comes across as stiff, overly formal, or stuffy? It happens a lot (especially in the business world.) The cure for this situation is to break down the walls between the writer and the reader so there’s a deeper feeling of connection, emotional resonance, and an overall more conversational tone.
Caroline Gibson
JUNE 27, 2021
Ever wondered where companies get their brand names from? By and large, new companies will turn to a naming agency or a copywriter to create a brand name that’s fresh, memorable and available as a dot something. But it’s not always the case. Here’s a look at the origins of some of the world’s best-known brand names – and the inside knowledge (from yours truly) on how one of them came to be.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Neil Patel
JUNE 28, 2021
Confused about Google’s core web vitals update? Not sure what it means for your SEO? Join my free live webinar on June 29th at 8 a.m. PST to learn more. I’ll cover what core web vitals are, why they matter, and what changes you need to make to your website. Sign up for the core web vitals webinar free here. When Google updates roll out, there are usually a few people who think that SEO is dead and the sky is falling.
Content Marketing Institute
JUNE 22, 2021
Lots of brands are guilty of doing content marketing the wrong way. Let’s take a journey to look at those pitfalls that can kill your brand and how you can walk your content marketing the other way. Continue reading → The post 4 Pitfalls That Can Kill Your Content Marketing (And How to Avoid Them) appeared first on Content Marketing Institute.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Kristi Hines
JUNE 29, 2021
Social media networks distinguish the accounts of public figures and brands with official verification checkmarks. Accounts with these badges not only attract larger audiences, but their posts and comments also gain more visibility in the newsfeed. In this post, you will find out what it takes to get verified profiles, pages, channels, and accounts on Instagram, TikTok, Twitter, Facebook, YouTube, Pinterest, Snapchat, Quora, and Twitch.
Kayleigh Moore
JUNE 24, 2021
Ever wondered what things a professional editor looks for when he/she sits down to edit? I know I do. I want to be able to know what to look for in my writing and turn a sharp editorial eye on the things I put together. That’s why I recently reached out to Jess Huckins , a professional editor and writer of 12+ years who has produced content for massive companies like Workhuman, Microsoft, and Tom Brady’s TB12—among others.
The Idea Logical Company
JUNE 20, 2021
The book business is in the early stages of its third great disruption in the past quarter century. The first two both changed the shape of the industry and created winners and losers across the entire value chain: touching every step from how authors got money to how readers got books. Significant institutional players were lost in both prior disruptions, and all the ones who remained had to change their models and practices significantly.
Neil Patel
JUNE 22, 2021
Link building sucks. It’s time consuming and hard. But as an SEO, you have no choice but to build links… assuming you want to rank on Google. So, today I am announcing a new Ubersuggest feature, that makes link building faster and easier. Here’s how…. What is the easiest way to get links? What if you could only focus your link building efforts on sites that are highly likely to link to you?
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Content Marketing Institute
JUNE 7, 2021
Even if you consider link building a tedious, painful, test of patience, you still need to do it. It’s necessary to compete in search engines and extend the content marketing reach of your brand. Continue reading → The post 30+ Link-Building Tips, Tools, and Examples for SEO and Website Traffic appeared first on Content Marketing Institute.
David Meerman Scott
JUNE 29, 2021
What’s the deal with so many companies sending surveys after you interact with them? In the past few days, I’ve been hit up for “my opinion” from Audi, Fidelity, Hilton, American Airlines, and UPS.
Kristi Hines
JUNE 27, 2021
Do you want to add some marketing education to your resume ? If you don’t have a degree in marketing , here are over 60 online courses and certificate programs that can help you impress potential clients and employers. Ahrefs. Learn how to use Ahrefs’ tools, data, and SEO metrics to improve SEO with the Ahrefs Certification. For Ahrefs users only. Association of National Advertisers.
Neal Schaffer
JUNE 22, 2021
Most people who run blogs will agree that knowing what to write about is often difficult. After all, making an editorial calendar requires you to think ahead. At the same time, most bloggers must worry about the competition they face from other bloggers and brands. Worse than the competition, however, is the customer’s reaction to your blog post format.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Moz
JUNE 15, 2021
A broken link building campaign will be effective if you approach it the right way. Otherwise, you’ll just be wasting time and resources. In this post, AbdulGaniy shows you the exact process you can use to get results with broken link building.
Neil Patel
JUNE 22, 2021
With over 2.74 billion monthly active users , Facebook is the world’s most popular social media platform. From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. How do you capitalize on these opportunities? By devising a Facebook marketing strategy. For beginners, this can all seem a little daunting but don’t worry.
Content Marketing Institute
JUNE 15, 2021
People keep talking about how AI-generated content is coming for their content marketing jobs. That’s simply not the case. Learn how AI can be a teammate, not a rival when it comes to content creation. Continue reading → The post AI-Generated Content: Friend or Foe for Content Creators? appeared first on Content Marketing Institute.
David Meerman Scott
JUNE 9, 2021
If you are working in a so-called business-to-business marketing and sales environment, it’s essential that you always remember that you are not marketing or selling to IBM or a hospital or a restaurant chain. You are always marketing and selling to people.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
Kristi Hines
JUNE 25, 2021
Do you want a successful career in marketing? Will it take an MBA to land the job of your dreams? If you are trying to decide what degree to pursue, you’re not alone. In this post, you can browse through the degrees of 50 Chief Marketing Officers for well-known companies to find the best college degrees for your resume. 1. Ricky Engelberg, CMO at Vistaprint.
Grammar Underground
JUNE 28, 2021
A popular gripe among language pedants: It's nonsensical to say "the reason is because." Logically, it should be "the reason is that." Are they right? Yes and no, mostly no. The post The Reason Is Because? first appeared on Grammar Underground with June Casagrande.
Moz
JUNE 9, 2021
We're excited to welcome local SEO expert, Joy Hawkins, back to the MozCon Virtual stage! Ahead of the show, we talked with Joy about her research into Google Posts, what she loves most about her work in local SEO, and more.
Neil Patel
JUNE 7, 2021
Are you dreaming of getting 1,000 organic clicks a day to your website? How about 10,000, or perhaps even more? These numbers are possible, and plenty of websites achieve it (I’ve grown my site to x visitors per day using these techniques), but if you’re going to reach these numbers, then you’re going to have to rank your blog in Google’s top 10 search results.
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
Content Marketing Institute
JUNE 28, 2021
TikTok’s promising engagement rates make it attractive to brands. But if you don’t understand how TikTok’s algorithm works, you may get frustrated. Here are five things to know along with some inspiring examples to watch. Continue reading → The post 5 TikTok Tips to Get More Views appeared first on Content Marketing Institute.
David Meerman Scott
JUNE 1, 2021
The new publishing model on the web is not about hype and spin and messages. It is about delivering content when and where it is needed and, in the process, branding you or your organization as a leader. Sometimes I call this Brand Journalism.
Kristi Hines
JUNE 21, 2021
Do you want to network with other writers and authors on Twitter? If you want to get writing advice and tips, check out the following Twitter chats about writing. You’ll find them either active 24/7 or primarily active at the specified times. What is a Twitter chat? A Twitter chat is an organized public event on Twitter. To participate, you use the Twitter hashtag for the chat in your tweets.
ThemeIsle
JUNE 24, 2021
When you’re starting a business, you need to know what your possibilities of creating content are and how you can keep the visitors engaged. Saying “I’m going to create quality content” is a bit vague because there are numerous types of content marketing. So, it would be advisable to make a plan in advance on how you will grow your online presence. The post 12 Most Popular Types of Content Marketing to Get More Traffic in 2023 appeared first on Themeisle Blog.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
Moz
JUNE 25, 2021
Local SEO expert Joy Hawkins joins us for a special edition of Whiteboard Friday, giving you a sneak peek at her MozCon Virtual 2021 presentation: To Post or Not to Post: What We Learned From Analyzing Over 1,000 Google Posts.
Neil Patel
JUNE 15, 2021
Are you searching for new audiences to tap into to grow your base? If you answered yes—and, let’s face it, all marketers are looking for new audiences—then you’ve come to the right place. The platform offers marketers a unique opportunity to further brand recognition and grow their follower base in a somewhat unconventional form. Part blog-host, part social platform, Medium provides writers with a unique mode of connection with their audiences.
Content Marketing Institute
JUNE 21, 2021
The average organic reach of a Facebook post is about 5%. It’s time to let its advertising side work better for your content. Here’s how to do that to attract new audiences, retarget your content consumers, and install it in your funnel. Continue reading → The post 3 Facebook Ad Ideas to Get Your Content Seen by Your ‘Perfect’ Audience appeared first on Content Marketing Institute.
David Meerman Scott
JUNE 15, 2021
In the past 18 months, virtual selling has exploded as in-person sales became difficult because of the pandemic. Tools like Zoom and Teams are great, however most salespeople aren’t using them correctly, limiting the effectiveness of their sales messages. Specifically, salespeople must talk directly to the camera rather than staring at the person on the screen they are talking to virtually.
Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion
In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha
Expert insights. Personalized for you.
162 
Let's personalize your content