June, 2019

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10 Top Content Writing Courses Online in 2019

Write Freelance

Finding the best content writing courses online can help you refine your writing skills and serve as a stepping stone for you to become a successful content writer. I have been writing online since college, which meant, I had enough experience to build a portfolio and I didn’t need a content writing certification to showcase my skills. But if you are new to freelancing and you have been looking for content writing jobs, then enrolling in a course can immensely help you.

Writing 130
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How to Make Email Work for You

Jeff Goins

Whether you want to write books, make art, or share your music with the world, having an email list of fans is a must. Email is the most effective way to communicate with your people. Social networks come and go. Marketing trends fade. But email is forever. Today, I want to share with you how to pull all of this together.

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Must-Have Checklist to Creating Valuable Content

Content Marketing Institute

Successful content marketing strategies take all the guesswork out of execution, letting the creative flourish. To help get the details straight, use this Creating Valuable Content™ checklist. Continue reading → The post Must-Have Checklist to Creating Valuable Content appeared first on Content Marketing Institute.

Content 111
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What Type of Links Does Google Really Prefer?

Neil Patel

We all know that links help rankings. And the more links you build the higher you’ll rank. But does it really work that way? Well, the short answer is links do help with rankings and I have the data to prove it. But, you already know that. The real question is what kind of links do you need to boost your rankings? Is it rich anchor text links? Is it sitewide links?

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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The History of Blogging: From 1997 Until Now (With Pictures)

ThemeIsle

Blogging may only be a little over 20 years old, but the nature of blogs has undergone incredible transformations during those years. In this article, we’ll explore the history of blogging, from the first recognized blog to the crowded blogosphere of 2020. The early history of blogging Most experts agree that the first blog was. The post The History of Blogging: From 1997 Until Now (With Pictures) appeared first on Themeisle Blog.

Blog 68
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How marketing can help consultative salespeople close more deals

Pronto Marketing

The sales game has changed. Nowadays, sales’ role is more than just to “close the deal” as fast as possible. It’s about nurturing and understanding what your prospects want and need in order to build a good relationship, provide value, and ultimately ensure a good fit over the long-run. The marketing game has also changed. No longer is generating leads your marketing team’s only responsibility to your sales team.

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5 Ways to Build a Powerful Email Newsletter List

Jeff Goins

It’s one thing to understand the importance of email marketing and quite another to actually build an email list that allows you to reach a large audience. One of the best things I ever did as a blogger was to build my own email list. It gave me the power to no longer beg for attention, but be able to communicate regularly with an audience of people who wanted to hear what I had to say.

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10 Tips From Best-Selling Authors That Will Polish Your Content

Content Marketing Institute

What can you learn from those best-selling fiction authors to make your content marketing shine? A lot. They know how to keep readers turning the page. Here are 10 tips from Stephen King, F. Scott Fitzgerald, George Orwell, and more. Continue reading → The post 10 Tips From Best-Selling Authors That Will Polish Your Content appeared first on Content Marketing Institute.

Content 111
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Ubersuggest 4.0: The Ultimate Content Marketing Tool

Neil Patel

Why do you do keyword research? It’s to find more lucrative keywords to rank for on Google, right? But once you find these keywords, you still have to figure out how to rank for them. For that reason, I decided to update Ubersuggest because I wanted to show you what kind of content to create and even how to promote it. That way you can start ranking for these newly found keywords.

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8 Tips to Write Catchy Blog Post Titles that Get More Clicks

ThemeIsle

If you want people to read your articles and click on your content in Google’s search results, learning how to write catchy blog post titles is key. However, it can be tricky to stand out from other headlines. Fortunately, you can apply several best practices ?? to your headline creation process to make the most. The post 8 Tips to Write Catchy Blog Post Titles that Get More Clicks appeared first on ThemeIsle Blog.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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8 Landing Page Elements You Should Be Testing

Adam Connell

Best practice makes every aspect of marketing easier, especially conversion rate optimization (CRO). But here’s the truth: It’s only a starting point. Nothing more. Want to really fire-up your conversions? You need to test your landing pages. Simply building landing pages is not enough. But, what exactly should you test? In this quick post, I’ll.

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How to Use Quotes in Your Blog Content Legally and Ethically

ProBlogger

The post How to Use Quotes in Your Blog Content Legally and Ethically appeared first on ProBlogger. This post is based on episode 173 of the ProBlogger podcast. Are you confident you’re using quotes legally and ethically on your blog? Quoting other people’s words, whether from books or blog posts, can be a great way to improve the content on your blog.

Content 36
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How to Write Better Email

Jeff Goins

Over the years, I’ve seen all kinds of marketing fads come and go. MySpace FriendFeed Xanga1 Google Plus Blogging Podcasting Some of these have come and gone and come back again. And some have stayed gone. But do you know what has always remained? Email. Email marketing is the best, most reliable way to grow and communicate with an audience online.

Writing 100
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38 Experts Share the Worst Content Marketing Advice

Content Marketing Institute

It’s the time of year when advice abounds. But let’s be honest, a lot of it is not worth following. Here’s what some of the Content Marketing World presenters say is the worst content marketing advice they’ve heard. Continue reading → The post 38 Experts Share the Worst Content Marketing Advice appeared first on Content Marketing Institute.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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How to Rank New Content Faster

Neil Patel

If I write a blog post on any topic, what do you think happens? It typically gets indexed by Google the same day I publish the content and within a week it tends to rank high on Google. Then again, I have a domain score of 94 and I have 633,791 backlinks. Just look at the image above. (If you are curious what your link count or domain score is, put in your URL here.).

Content 111
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How to Start a Beauty Blog and Make Money: Your Step-by-Step Guide

ThemeIsle

If you have an interest in fashion and beauty, then creating your own beauty blog could be a great way to turn your passion into revenue. Beauty blogging is a busy niche. However, with the right type of website, hard work, and your unique spin on beauty tips and tricks, there is the potential to. The post How to Start a Beauty Blog and Make Money: Your Step-by-Step Guide appeared first on Themeisle Blog.

Blog 58
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Why You Need an Email List Now

Jeff Goins

You need an email list. It's just that simple. If you want to write a book that sells thousands of copies or more, you need people paying attention to your work. If you want your message to spread, you need people's permission to communicate with them. And if you want your words to change something, then you need an audience. The best way to do all that is by building an email list.

Copy 100
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220: How to Travel the World and Write About It: Lex Latkovski

Jeff Goins

Is it possible to live life on your own terms? Can you do what you want when it defies the expectations of others? Is the way you’re living right now a story that others would want to tell? And how do you do all this with bills to pay and responsibilities to manage? In this episode of The Portfolio Life, I talk with my friend Lex Latkovski (who also happens to be a member of my Tribe Writers Mastermind).

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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219: Your Best Creative Tool (Is You) with Paul Jarvis

Jeff Goins

As you may know, I’ve been traveling quite a bit this year. It’s been fun to meet many of you at the various events I’ve spoken at or attended. One question I keep hearing is: “What’s your favorite writing tool?” It’s always good to ask what’s working for someone, but this question represents a popular misconception about creative work.

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Why You Failed at That Last Goal You Set

Jeff Goins

You didn’t fail. The goal was to learn something, so if you learned, you succeeded. It’s only when the unexpected happens and we don’t learn from it that we really fail. The reason why you may not have achieved what you set out to achieve was that you were measuring (and therefore expecting) the wrong thing.

IT 100
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6 Instagram Mistakes That Keep Your Brand From Growing

Content Marketing Institute

More than 25 million business profiles exist on Instagram. It isn’t the easiest social media channel for brands to master and many make common mistakes that can be easily avoided. Here are six of them. Continue reading → The post 6 Instagram Mistakes That Keep Your Brand From Growing appeared first on Content Marketing Institute.

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Stop Thinking About Personalized Content as an Extra

Content Marketing Institute

Personalization is not a detail or an add-on when it comes to your content. It should be an integral part of your content marketing strategy so you can build the sort of audience loyalty we all dream of. Continue reading → The post Stop Thinking About Personalized Content as an Extra appeared first on Content Marketing Institute.

Content 111
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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Why Your Audience Needs Stories: It’s a Brain Thing

Content Marketing Institute

Ever wondered why one piece of content leaves you cold while another hooks you to the end? Joe Lazauskas explains how the right story taps deep into the brain in this article from the new all-digital CCO magazine. Continue reading → The post Why Your Audience Needs Stories: It’s a Brain Thing appeared first on Content Marketing Institute.

Audience 111
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Forget Inspiration: Try These 6 Strategies to Fill Your Editorial Calendar

Content Marketing Institute

Your editorial calendar has holes, and ideas seem just out of reach. You have two choices: Wait for inspiration or develop a system to find stellar ideas. This post is for those who choose not to hold out for a flash of creative lightning. Continue reading → The post Forget Inspiration: Try These 6 Strategies to Fill Your Editorial Calendar appeared first on Content Marketing Institute.

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3 Strategies to Connect With Your Audience (Hint: Start With Mutual Truths)

Content Marketing Institute

Liz High spent four minutes and 15 images introducing herself at her Content Marketing World presentation. Why? She had a point to make. Continue reading → The post 3 Strategies to Connect With Your Audience (Hint: Start With Mutual Truths) appeared first on Content Marketing Institute.

Audience 111
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Think Micro if You Want to Do Influencer Marketing Right

Content Marketing Institute

Stop dreaming big when it comes to your influencer marketing program. You don’t have to pay $1 million for Kylie Jenner to post or even $2,500 for Martha Stewart to do one. Design your campaigns around microinfluencers. Continue reading → The post Think Micro if You Want to Do Influencer Marketing Right appeared first on Content Marketing Institute.

Marketing 110
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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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24 Marketing Thought Leaders You May Have Missed

Content Marketing Institute

Many claim to be marketing thought leaders, yet few genuinely are. That’s what led to this list of 103 authentic thought leaders. Read on to learn about 24 of them who may not be as familiar to you (and get the other 79 names too). Continue reading → The post 24 Marketing Thought Leaders You May Have Missed appeared first on Content Marketing Institute.

Marketing 109
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How to Create a Successful Native Advertising Campaign for Your Content

Content Marketing Institute

Native advertising can be a valuable tool in a marketer's arsenal to help distribute your content, but only if you do it right. And a lot goes into that – all revolving around these six pillars. Continue reading → The post How to Create a Successful Native Advertising Campaign for Your Content appeared first on Content Marketing Institute.

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101+ Key Performance Indicators and Tips – Make the Best KPI Choices

Content Marketing Institute

A long list of key performance indicators (KPIs) can be overwhelming, but don’t let that stop you from reading. You don’t need to use them all. You just need to use them wisely. Continue reading → The post 101+ Key Performance Indicators and Tips – Make the Best KPI Choices appeared first on Content Marketing Institute.

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The 7 Core Roles of a 2020 Content Marketing Team

Content Marketing Institute

What does a content marketing team look like? You might be a team of one wearing multiple hats or a global, siloed, integrated team of hundreds. It doesn’t matter. You should address these seven dedicated roles. Continue reading → The post The 7 Core Roles of a 2020 Content Marketing Team appeared first on Content Marketing Institute.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha