Positive Writer
MAY 19, 2022
For the longest while, I thought I knew the answer to the question: How to stand out? I thought it meant being better than everyone else, more talented, and brilliant,… The post Your Ideas Matter: Here’s 3 Reasons Why first appeared on Positive Writer.
Ashleyn Writes
MAY 26, 2022
* This post contains affiliate links. I may receive a commission if you purchase this tool, but it will not cost you anything additional. Instagram has changed A LOT over the last few years — so much so that change is one of the only constants. The result? It gets difficult to navigate the app and figure out the best way to appeal to and connect with your target audience.
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Agency Content Writer
MAY 14, 2022
This is the most asked question on my initial calls with prospective clients. My process for working with agencies begins with a call where we discuss the needs of your agency, my process when working with agencies, and ideas for how we can work together. Whether I am writing for your agency website or your client’s website, here’s how the process works.
Rachelle Gardner
MAY 3, 2022
Happy book release to Kirsten Watson ! As a mom of seven kids, wife of a professional athlete and cohost of a popular podcast, Kirsten is often asked by other women, “How do you do it?” They see her with her hands full and wonder, What keeps her going—and smiling—with everything she’s juggling? Kirsten’s answer begins with a simple first step: take a breath.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Blogging Wizard
MAY 5, 2022
How do you reduce PDF size without degrading quality? You’ve probably compressed a few images and videos here and there as a way to save on space. What you may.
CopyBlogger
MAY 5, 2022
Want to use persuasive writing to convince your readers to do something or agree with your point of view? OK, Continue Reading. The post 10 Timeless Persuasive Writing Techniques appeared first on Copyblogger.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
David Meerman Scott
MAY 9, 2022
The most exciting aspect of my book The New Rules of Marketing & PR is I have the honor of showcasing some of the best examples of building successful marketing programs. There are more than 50 profiles throughout the book, many of them featuring the marketers’ own words from interviews with me.
Write Out Loud
MAY 10, 2022
By publishing my first hardcover journal Continue reading on Write Out Loud ».
AIIP
MAY 17, 2022
By Ulla de Stricker The 2022 AIIP awards were given out at our annual conference on April 27th by Awards Chair Arthur Weiss to deserving individuals who have helped strengthen AIIP. It was his special task to give himself one of the awards! Many thanks are due to those who took part in the nominating… Read More » The post 2022 Annual Conference: AIIP Awards Ceremony appeared first on AIIP Connections Blog.
Pronto Marketing
MAY 31, 2022
Your brand is the focus of your marketing efforts, but should it be the primary focus of your website? It’s important to ask this question because most businesses believe that their customers are interested in the company’s story. However, the reality is that businesses need to frame their marketing message around the customer’s needs because that’s why they ultimately turn to a business: to fulfill their needs.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
CopyBlogger
MAY 19, 2022
When you’re learning how to overcome writer’s block, it can be helpful to keep in mind that there are approximately. Continue Reading. The post How to Overcome Writer’s Block with Neuroscience appeared first on Copyblogger.
Content Marketing Institute
MAY 19, 2022
Thoughtful distribution gives your content its best chance of achieving success. But how do you know which channels and platforms to use? Follow this guide to ensure your choices align with your marketing goals and audience needs.
David Meerman Scott
MAY 3, 2022
I’m super excited! Fifteen years after the first edition of The New Rules of Marketing & PR released, the most comprehensive update yet is now available. The 8th edition is out today in print and ebook editions the USA and Canada and will soon be available in other countries. An audiobook version is coming by mid-Summer.
Write Out Loud
MAY 17, 2022
Especially for women and freelancers. Continue reading on Write Out Loud ».
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
411 Writers
MAY 31, 2022
When brands or clients hire you to create content for their website or social media, they expect you to deliver unique content that also performs well. It is important to note, however, that if you aren’t getting the expected results from the content, then you are creating for no other reason. You need to fix this or else the brand or client may stop using your services.
Copify
MAY 30, 2022
We all have to start somewhere, and your about page is still important even if you're a new company. The post How to write an about us for a new company appeared first on Copify Blog.
CopyBlogger
MAY 26, 2022
Need a refresher on how to use a comma? You’re not alone … A comma is the brave little toaster. Continue Reading. The post Quit Trashing Your Writing Voice with This Rookie Mistake appeared first on Copyblogger.
Content Marketing Institute
MAY 23, 2022
Most content marketers have unpublished content languishing on their servers. Though it didn’t get published when created, that doesn’t mean it might not be useful today. Learn how to take once “bad” content and turn it into good.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
David Meerman Scott
MAY 25, 2022
Successful sales and marketing no longer follow the playbooks that worked even just a few years ago. The rules have changed, yet most organizations and the sales and marketing professionals they employ haven't made the transition.
Content Powered
MAY 29, 2022
You're done! You've spent hours upon hours over the last few days creating a fantastic, top-tier blog post. You've got the writing optimized and packed with value. You've added in a dozen great, unique images. You've filled out all the meta fields and even implemented relevant Schema. There's just one thing left to do: hit publish. There's just one problem.
Uni Square Concepts
MAY 28, 2022
Students are only focused on listening and speaking English in academics. The idea behind this effort is the belief that English speaking and listening skills may help them communicate better in real life. This article will help you understand the importance of English writing. We have also shared a few practical tips that will help […].
Copify
MAY 27, 2022
Body copy doesn't mean filler text - every word should build and sustain an argument your reader can't refuse. The post The importance of body copy in advertising (and why it should be as compelling as possible) appeared first on Copify Blog.
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
CopyBlogger
MAY 12, 2022
If you find yourself asking, “What is writer’s block?” … you might consider yourself lucky. At the moment, your blog. Continue Reading. The post What Is Writer’s Block? appeared first on Copyblogger.
Content Marketing Institute
MAY 11, 2022
No one knows for sure what the future holds. But these educated guesses (from people on the front lines of content tech adoption) will help you keep up with and maybe even get ahead of audience preferences.
iWriter
MAY 24, 2022
Over 80% of marketers are actively investing in content marketing. In fact, 60% say content helps generate demand and leads. Over 80% view content as a core business strategy. If you’re struggling to create content for your own business, consider hiring a freelance writer this year. Their freelance services can help you generate unique, branded content.
411 Writers
MAY 20, 2022
Blog Content Writing Service: 5 Steps to Drive Organic Traffic. According to a study, organic search drives 51% of traffic for B2C and B2B websites. This indicates that you need to ensure that your blog SEO is powerful enough to draw a maximum number of visitors from the search engines like Google, Yahoo, or Bing. Let’s take a look at the five steps that will improve organic traffic for your blog: 1.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
ThemeIsle
MAY 19, 2022
Affiliate marketing is one of the most popular ways to make money online. Joining programs and partnering with brands is easy enough – the challenge is learning how to promote affiliate links without coming across as pushy. The post How to Promote Affiliate Links in Blog Posts (Ethically!) appeared first on Themeisle Blog.
Copify
MAY 23, 2022
From time to time brands go all out coming up with inventive ways to make consumers sit up and take note. So what are some of the best marketing gimmicks? The post 4 of the best marketing gimmicks of all time, and why they worked appeared first on Copify Blog.
Content Writing
MAY 19, 2022
Some college students may war with regard to understanding how to write an argumentative essay because it would seem too complicated and multilayered. We’re right here to help you, so don’t worry. Argumentative essays are commonly assigned to students on SAT, ACT, IELTS, and TOEFL tests. This form of paper also can be assigned as coursework. Learning how to write an argumentative essay and this style of writing is the start of your journey to getting the grades that you deserve.
Content Marketing Institute
MAY 4, 2022
While content marketers may recognize terms related to content measurement, it’s easy to confuse their distinctions. Read on for explanations of 23 common measurement terms and how they fit into your content’s performance strategy.
Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion
In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha
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