Sat.Nov 14, 2020 - Fri.Nov 20, 2020

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Book Giveaway on Goodreads (50 Copies!)

Positive Writer

I’m trying a new feature I discovered on Goodreads. It’s a giveaway program. Goodreads lists one of my books as a giveaway and I choose how many copies to giveaway.… The post Book Giveaway on Goodreads (50 Copies!) first appeared on Positive Writer.

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Ubersuggest 8.0: The Ultimate Competitor Analysis Tool

Neil Patel

You may have noticed some small changes to Ubersuggest recently, but now it is time for another major release. In the last few months, you have seen the application get faster, we are slowly (but surely) working on increasing data quality, and we have even made multiple updates to our Chrome Extension. But today, we are announcing a new feature that will make finding lucrative keywords even easier.

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How to Make the Google Algorithm Work for You

Content Marketing Institute

You don’t need to panic when Google messes around with its algorithm. Follow these approaches that bring deeper insights to help you create delightful content experiences that attract audiences. Continue reading → The post How to Make the Google Algorithm Work for You appeared first on Content Marketing Institute.

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Business as Unusual: How to Communicate Your New and Updated Services with Google My Business

Moz

Posted by ktaing Since the COVID-19 pandemic hit in early 2020, business owners have had to move quickly to make drastic changes in their services to meet searchers’ new needs in a continuously unpredictable landscape. While “Near me” searches saw a slight drop in early 2020, since then, have maintained a steady increase, further solidifying the need for brands and businesses of all sizes to be present and discoverable online.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Two simple writing habits that can make you happier

Contented

Thanksgiving is less than a week a way. It's my favourite American holiday, one that I would happily adopt in my home country, New Zealand. The First Thanksgiving (for those of you who live outside of the States) dates back to 1621 in Plymouth, Massachusetts, when remarkably, 90 Native Americans and 53 Pilgrims celebrated their first autumn harvest together with a three-day feast.

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How to Get Your Products in Walmart Marketplace

Neil Patel

As the most successful retailer in the world, it’s only natural for Walmart to have expanded into the e-commerce space. The Walmart Marketplace is among the fastest-growing e-commerce stores out there, so if you’re looking for an Amazon alternative, it’s a serious contender. But how do you make the most of Walmart Marketplace ? Well, let’s take a look, starting with how the platform operates.

More Trending

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How to Get Backlinks in 2021 [Series Part 2: Prospecting] — Whiteboard Friday

Moz

Posted by BritneyMuller As we head into 2021, the work of reclaiming lost links and building new ones remains crucial. In this week's brand new episode of Whiteboard Friday, SEO expert Britney Muller is back with the second installment in her link building series, this time walking us through some tips and tricks for an important part of your link building journey: link prospecting. ?

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5 Best WordPress Instagram Plugins (for Feeds and More)

ThemeIsle

Instagram is one of the fastest-growing social media platforms, so it makes sense to integrate it with your WordPress site. Doing so can help you increase your social media following and boost engagement on your website. However, with dozens of WordPress Instagram plugins out there, it can be hard to find the best solution. The post 5 Best WordPress Instagram Plugins (for Feeds and More) appeared first on Themeisle Blog.

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Free Video Editing Software For E-commerce Videos

Neil Patel

High-quality video content is a great way to showcase products professionally in an e-commerce store. AI Multiple, a digital B2B research firm, found that video content makes website visitors 64-85% more likely to buy a product , compared to static images. There are many ways to edit your videos for free. Free video editing software has become increasingly popular in recent years, and the perks of the programs are always evolving.

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How to Use Live Chat Data to Drive New Content Marketing Ideas

Content Marketing Institute

Live chat shouldn’t stay in the domain of customer service teams. You can use it to drive new, relevant content ideas and make your content marketing more effective. Let’s look at five opportunities. Continue reading → The post How to Use Live Chat Data to Drive New Content Marketing Ideas appeared first on Content Marketing Institute.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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The New Best Practices for Native Advertising on Editorial Sites

Moz

Posted by MeganRoseM Digital advertising is different nowadays. How and when we interact with ads online drastically changed in March when COVID-19 ushered in a new era of rolling global lockdowns, not to mention lifestyle changes that none of us could predict. And for native advertising in particular, ad performance has always relied on the nature of consumer behavior on the sites where they appear.

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8 Effective Ways to Wrap up Your Blog Posts

ProBlogger

The post 8 Effective Ways to Wrap up Your Blog Posts appeared first on ProBlogger. This post is based on episode 56 of the ProBlogger podcast. You’ve said everything you wanted to say in your post, and now it’s time to quickly wrap things up so you can hit ‘Publish’. Sound familiar? If it does, then you’re missing out on an opportunity to do even more for your readers—and yourself.

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How to Write PPC Ad Copy Using AI

Neil Patel

It’s no secret: the world of PPC advertising is not for the faint-hearted. If you don’t know what you’re doing, you could end up throwing money down the drain. How can you increase the chances of the right people clicking on your ads? You need to learn how to write ad copy that converts. Thankfully, technological advancements like artificial intelligence (AI) are here to save the day.

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Lackluster Blog? How This Tech Company Turned Theirs Into a Lead-Generation Engine

Content Marketing Institute

What do you call a blog with 70,000 monthly visitors that accounts for 50 product trials a month? A lot of wasted potential. This is a story about how one company changed that by building a content engine instead of only managing a blog. Continue reading → The post Lackluster Blog? How This Tech Company Turned Theirs Into a Lead-Generation Engine appeared first on Content Marketing Institute.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Ready to Use PHP Scripts and Directory

Contentwriting

Benefits of Ready to Use PHP Scripts and Directory PHP scripts are the most widely used, open-source, and ready to use scripts available. Over 20 million websites are using PHP scripting language. Website developers and professional PHP scriptwriters prefer it over other scripting languages. PHP scripts are run on web servers to generate the dynamic web page content.

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10 Best Books to Boost Your Writing and Creativity

Words Matter by Wix

Great writers have two things in common: They practice, always working to get better at it, and they read—a lot. Why not do both at the same time? These are some of the best books to read about writing. The advice, exercises and examples you’ll find will help you become better at your craft. The books listed below cover different aspects of writing, from creativity and inspiration, to advice from the experts, to , grammar and style : Writing Down the Bones , by Natalie Goldberg.

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The 11 Best Dropshipping Tools

Neil Patel

Dropshipping is a popular method for building an e-commerce empire. The challenge is, there are tons of people out there trying to do the same thing. So, how do you get a competitive edge? By using dropshipping tools to get the most out of your dropshipping business. This post covers the basics of dropshipping and the 11 best dropshipping tools to maximize this fulfillment method’s benefits while minimizing the drawbacks.

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Turkey and Green Beans Gone Viral (and a Virtual Visit to a Museum) [The Weekly Wrap]

Content Marketing Institute

It’s turkey and green bean casserole time in the United States. We talk turkey hotline (phone and AI versions), eat our veggies (a good-for-you lesson), and take a break from food with an enticing stay-at-home museum experience. Continue reading → The post Turkey and Green Beans Gone Viral (and a Virtual Visit to a Museum) [The Weekly Wrap] appeared first on Content Marketing Institute.

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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6 Ways to Build Brand Authority With Content Marketing

Moz

Posted by amandamilligan Becoming an authoritative brand is no easy feat, but the massive benefits are worth the effort. When you’ve built authority, potential customers and clients begin to count on you and trust you — and it’s hard to imagine that trust not leading to a sale (at some point). But how exactly can a brand begin to build, or build upon, their authority?

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Are Seasons Capitalized? The Definitive Answer

Words Matter by Wix

The seasons—winter, spring, summer, and fall (or autumn, , depending on your corner of the world )—make an appearance every year. Yet, every time one rolls around, the same question surfaces: Should seasons be capitalized? The short answer is no. In most cases, the seasons do not require capitalization. Let’s see why. In general, seasons are not capitalized.

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How to Create an E-Commerce Business Plan

Neil Patel

If you ever plan on finding investors, partners, or employees for your e-commerce startup, you’ll need to know how to create a business plan. A lot of people make this process out to be more complicated than it needs to be. When you do it right, creating a business plan doesn’t have to be so difficult. In this guide, I’m breaking down step-by-step everything you need to know about creating a powerful e-commerce business plan.

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What Are Google Ad Grants?

Neil Patel

Most of us have got a favorite non-profit, and usually with good reason. They might provide vital resources for your community or just be a cause close to your heart. Or they may have played an important role in your own life or that of a family member. Non-profits need to be visible in today’s digital age — but that takes time, money, and expertise.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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How to Become a Successful Vlogger

Neil Patel

If I told you that you could become a sucessful vlogger, would you believe me? Or do you think that there is too much competition? YouTube is saturated — 500 hours of video are uploaded to YouTube every minute. There are dozens of million-dollar YouTubers creating thousands of hours of video a year. How could you possibly break through the noise?

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Best Content Management Systems

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. A content management system—CMS for short—gives you the ability to publish content on the Internet. These systems make it possible for everyday users to build websites and post content without having to write code or learn programming languages.

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3 Key Reasons to Use Augmented Intelligence Tools in Digital Marketing

Neil Patel

Do terms like “AI” and “machine learning” make you think of robots and science fiction? These technologies are being used everywhere, and the age of AI is already in full swing. AI and technology offer a solution to inefficiency. Deloitte has shown that 83 percent of early adopters of AI and cognitive technologies achieved either “moderate” or “substantial” benefits.