Blogging Wizard

JANUARY 21, 2025

Learning how to start a blog and get it online is difficult enough. How do you also come up with content ideas? There are numerous ways to come up with.

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Nick Ursborne

JANUARY 20, 2025

As a writer, marketer and product creator, I find myself working with AI every day. I use it for research, ideation, outlining, proofreading and more. I can barely imagine getting my work done without AI. And yet Does working with AI make me more creative or less creative? Back when I started working as a trainee copywriter at an ad agency in 1979, I was just four years out of school.

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David Meerman Scott

JANUARY 20, 2025

The term Free Speech has been tossed around a great deal in the past few years. While I am one hundred percent all in for freedom of speech, the amplification of ideas on social networks like X and Facebook is quite different.

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Content Marketing Institute

JANUARY 21, 2025

Joy can be a successful marketing strategy only if you dont adopt a Pollyanna approach. Learn how to rebel with joy successfully with examples from Purina, Dramamine, Nike, and even an insurance company.

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Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

Marketing

Ahrefs

JANUARY 21, 2025

At Ahrefs, we have a team of extremely skilled (and very human) designers, but not everyone has that luxury.

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ContentWriters

JANUARY 23, 2025

As a new year kicks off, businesses prepare for digital transformations and adopt new technologies to stay competitive. These long-term investments can rewire entire operations, including its existing content marketing strategy, to improve workflows and achieve new annual goals. Digital transformation is more than just moving files to the cloud or updating legacy computer systems.

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Content Marketing Institute

JANUARY 23, 2025

Find the treasures in your marketing data with the help of Google Analytics 4 and AI tools. Input this data and ask these questions to gain highly valuable knowledge.

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The Creative Penn

JANUARY 20, 2025

How can you build a long-term author career with multiple streams of income? How can you use technology for the grunt work and not the fun part of writing? Kevin J Anderson gives his tips. In the intro, has TikTok gone dark? [ AP ]; BookVault is expanding printing to Australia ; GPSR, the EUs new General Product Safety Regulation [ Self-Publishing Advice ]; CreatedByHumans.ai launchesin partnership with The Authors Guild for AI data licensing [ Publishing Perspectives ]; Simon & Schuster lau

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Grammarly

JANUARY 21, 2025

I work in a fast-paced environment at a marketing agency, where efficiency is critical. In other words, my productivity decides my success. Thats why Grammarly is indispensable to my day-to-day. On this platform, catching typos and grammatical errors is only scratching the surface. Grammarlys AI features offer comprehensive editorial suggestions, ensuring crisp messaging and brand consistency.

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Make a Living Writing

JANUARY 19, 2025

But actually, do you believe you’re a writer? I received a moving email message from a longtime professional writer and single mom of two who had been laid off from a lucrative editing job. Now, looking out on today’s freelance world full of $15-an-article assignments , she doesn’t know how she will support her family. She’d have to work around the clock at content-mill rates to make ends meet, and doesn’t want to do that kind of work anyway. “I am just not ca

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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

Join this brand new webinar with Tim Buteyn to learn how you can master the art of remote onboarding! By the end of this session, you'll understand how to: Craft a Tailored Onboarding Checklist 📝 Develop a comprehensive, customized checklist that ensures every new hire has a smooth transition into your company, no matter where they are in the world.

Communication

Grammar Underground

JANUARY 20, 2025

Here are two weird words: wrong and right. And when I say theyre weird, I mean their adverb forms. Do it right. Dont do it wrong. In both those sentences, right and wrong are functioning adverbially. Theyre modifying the verb do. But neither ends with ly. Thats not weird in and of itself. There are lots of flat adverbs in English. For example, if you look up quick and slow in the dictionary, youll see they can be used as adverbs in place of quickly and slowly.

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Blogging From Paradise

JANUARY 20, 2025

I have been lost more than once during my blogging career. At times, things came together easily.

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Blog Blogging 89

The Daily Egg

JANUARY 24, 2025

Persuasion techniques are reliable communication strategies that motivate people to act, feel a certain way, or influence their decision. I understand how the idea of. The post 10 Persuasion Techniques That Dont Feel Fake appeared first on The Daily Egg.

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Freelance Union

JANUARY 24, 2025

This article is posted with permission from our partner MacPaw. MacPaw makes Mac + iOS apps that have been installed on over 30 million devices worldwide. Freelancers Union members receive 30 days of free unlimited access to CleanMyMacX and Setapp:  [link] In the context of freelance planning, time is a critical factor. Managing it well can make a real difference to your output and ensure you meet specific project deadlines.

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Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Writing

Shorthand Content Marketing

JANUARY 20, 2025

Heres the truth: HVAC marketing in 2025 is a confusing, expensive mess. Attracting new HVAC customers is confusing and frustrating if you don’t know which HVAC marketing tools and strategies to use. Unless you know what you are doing, it’s easy to waste money on Google ads, GLSA, SEO, social media, and print advertising. With private equity (PE) firms buying out local HVAC companies, it means that independent HVAC business owners are battling with corporations for the same locations

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Blogging From Paradise

JANUARY 23, 2025

I don’t care how fool proof you think your strategy is. If you do not trust it you will fail and quit.

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Blog Blogging IT 85

The Daily Egg

JANUARY 24, 2025

Headlines are hands down the SINGLE most important component of any marketing campaign, full stop. They can make or break every piece of marketing media. The post What is a Headline? Answers From Copywriting Legends appeared first on The Daily Egg.

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BKA Content

JANUARY 20, 2025

The 7 Best Affordable Local SEO Services in 2025 Effective search engine optimization techniques can increase visibility and drive more customers to your doorstep. Studies show that 97% of people using online searches look for local businesses. This statistic emphasizes the importance of finding affordable local SEO services. Our guide can help you find a company to boost your online presence without breaking the bank.

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Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! Industry expert Jesse Simms, VP at Giant Partners, will share real-life case studies and best practices from client direct mail and digital campaigns where data modeling strategies pinpointed audience members, increasing their propensity to respond – and buy.

Utilities

Copywriter Collective

JANUARY 19, 2025

Introducing our copywriter of the week, Gary… I owe my career in advertising to Iron Maiden. Yes, that Iron Maiden: the long-haired, leather-clad rock band famed for The Number of the Beast and the scary animatronic mascot that graces their live shows. I wasnt there to rock. I was there to interview the band. You see, I was working as a reporter in Mexico, and for some time had been thinking I might prefer making things up than reporting things.

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Blogging From Paradise

JANUARY 22, 2025

Bloggers typically view blogging like a job. But does that make sense? Do you blog to tie yourself to a laptop and phone?

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The Daily Egg

JANUARY 22, 2025

Objections are good. If a prospect poses objections, it means theyre engaged. What theyre really looking for is reassurance you can meet their needs. The. The post Objection Handling: Go From Heck No to Hell Yes (Framework, Examples & Scripts) appeared first on The Daily Egg.

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BKA Content

JANUARY 18, 2025

The 7 Best SEO Packages To Help Your Business in 2025 The right SEO package can help the pages on a business website rank higher in search results, increase site traffic and drive conversions. Comparison shopping for the best SEO packages can pose a challenge, as many companies advertise these services. Learn more about the features and costs of the leading SEO services to help you select the best package for optimizing the online presence of your business this year.

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Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm o

Marketing

Publishing Trends

JANUARY 24, 2025

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. AAP StatShot Novembers Are In: US Book Industry Up 10% ‘Fourth Wing” Frenzy as 3rd Title Hits Shelves This Week Bloomsbury’s Secures Last Hour Distribution Deal with Amazon Will Americans Still Read Without TikTok?

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Blogging From Paradise

JANUARY 22, 2025

I snap thousands of travel photos. Everything seems to come together for a few of them.

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Grammarly

JANUARY 23, 2025

Sometimes, expressing how you feel to someone you care for is hard. When it comes to a Valentines Day message , it might be a good idea to let someone elses words do the talking for you. Weve collected some of the best Valentines Day quotes from famous writers and thinkers. Youll be sure to find the exact sentiment you need. Heres a tip: If you need help crafting your own message of love, Grammarly can help.

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BKA Content

JANUARY 21, 2025

The 5 Best Dental SEO Companies: 2025 Guide Most small businesses, including dental practices, rely on a solid digital presence to reach potential clients even locally. According to Google , almost half of all mobile searches relate to location. Your dental clinic must rank high in local search results for patients to find you. Fortunately, getting online marketing help from one of the best Dental SEO companies can get you there.

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Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Jane Friedman

JANUARY 23, 2025

Photo by Nur Demirba Todays post is by editor Tiffany Yates Martin. Join her on Wednesday, Jan. 29, for the online class The Art of Foreshadowing. Imagine Vermeers Girl with a Pearl Earring in a brightly illuminated studio, or anything Goya ever painted rendered in blazing strokes of Thomas Kinkaid-style light. In story as in art, whats hinted at in the shadows can add intriguing layers of depth and interest.

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Blogging From Paradise

JANUARY 23, 2025

I struggled for various stretches as a blogger. I identified one culprit as being less than detailed blogging work. Or thin work.

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Backlinko

JANUARY 23, 2025

Pay-per-click (PPC) advertising is one of the most effective paid channels helping businesses increase visibility and build awareness. If youd like to learn about the state of PPC in 2025, find the latest data on PPC usage, most used ad platforms, and PPC benchmarks, weve curated a list of 24 essential PPC statistics to help you answer these questions.

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Grammarly

JANUARY 22, 2025

Agentic AI, like generative AI at the end of 2022, opens up an exciting new frontier for business leaders to explore, experiment with, and put to work. Its potential and reach, however, can make it tricky to fully grasp agentic AIs immediate applications or long-term impact. But with the right perspective, leaders and their teams can start using AI agents to tackle meaningful tasks right away and draw insights from these efforts to guide larger business transformations.

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Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing