Credible Content

SEPTEMBER 12, 2022

The concept of slippery slide in copywriting. For the first time I read about the concept of slippery slide in copywriting on one of Copyblogger posts. Then I came across the reference in Joseph Sugarman’s book, The Adweek Copywriting Handbook. In the beginning pages of the book, he writes: “Your readers should be so compelled to read your copy that they cannot stop reading until they read all of it as if sliding down a slippery slide.” Some also call it “the slippery slo

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Concept Copywriter Copywriting Sales 130

The Idea Logical Company

SEPTEMBER 12, 2022

Open Road Integrated Media has been an active client for the past couple of years. I have been intrigued by their claim of having the only really automated ebook marketing system in existence. I can’t say I have the inside knowledge of every other big player’s operations to confirm that is true, but it certainly looks that way from the outside.

IT 100

IT Marketing Digital Marketing Publisher 100

Quick Sprout

SEPTEMBER 16, 2022

Webex and Microsoft Teams are two of the most popular video conferencing platforms on the market. Businesses of all sizes use them to stay connected with employees, customers, and partners. Each product has features like group chat, file sharing, and video conferencing that streamline communication between remote workers, office colleagues, and clients.

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Collaboration Education Brand Awareness Professional Services 122

CopyBlogger

SEPTEMBER 16, 2022

Blogging mistakes happen to all of us. Fired up by a great content idea, you sit down ready to crank. Continue Reading. The post Blogging Mistakes: 10 Signs Your Blog Post Is Going Horribly Wrong appeared first on Copyblogger.

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Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Credible Content

SEPTEMBER 11, 2022

Your content writing voice helps your business stand out. Do you know there are 600 million blogs on the Internet? 7.5 million blog posts are published every day. 500 hours of video is uploaded on YouTube every minute. With so many platforms like Instagram, Facebook, LinkedIn and Medium, hundreds of terabytes of data are being injected into the Internet every minute.

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Writing Copywriter Copywriting Content 130

Content Marketing Institute

SEPTEMBER 16, 2022

Teamwork makes the dream work. But how does your team do that? Ten experts share how to make your content marketing teams achieve your brand’s goals.

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Content Marketing Marketing Content 122

CopyBlogger

SEPTEMBER 13, 2022

Do you use a blog post checklist before you publish? While planning your content calendar is the first part of. Continue Reading. The post The Meticulous Writer’s 12-Step Blog Post Checklist appeared first on Copyblogger.

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Blog Post Post Blog Blogging 107

Copyhackers

SEPTEMBER 15, 2022

High converting landing pages are characterized by their ability to get the reader to take a desired action. Unlike general website pages, visitors usually ‘land’ on a landing page (hence the name) after clicking a paid ad, social media post, link in an email, or some other external source. Here are the 5 primary elements in place on all high-converting landing pages: Menu / Global navigation links are removed.

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Content Marketing Institute

SEPTEMBER 12, 2022

Should you create content for TikTok? Only your audience can tell you. But experts (mostly) agree on this: Don’t ignore the short-form video giant if you want to stay relevant. Try this advice and stop dancing around the TikTok question.

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Content Marketing IT Content Marketing 96

Quick Sprout

SEPTEMBER 14, 2022

Want to jump straight to the answer? The best SEO service for most people is Neil Patel Digital , thanks to its great range of features, in-depth analytics, and intuitive SEO research tools. Get a free consultation and custom quote today. Once upon a time, using the right keywords was enough to appear on the first page of Google. Now, you need a well-researched SEO strategy that includes link building, analytics, and alt-text.

SEO 101

SEO Consulting Digital Marketing Agency 101

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Jasper

SEPTEMBER 16, 2022

Content spinners have a bad reputation in the content industry, but there are ethical ways to use them. See our best tips and top article rewriter tools.

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Content 59

Copyhackers

SEPTEMBER 13, 2022

Takeaways. Our top recommendations: ConvertFlow, Unbounce, Canva, LeadPages and Swipe Pages (for mobile) The best landing page builders are user-friendly and offer plenty of optimization features, like mobile responsiveness, customizable visitor segments, contact profiles and integrations Landing page creation tools save you from trying to find, hire and keep working with a developer, who may be expensive.

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Landing Page Copy Copywriter Copywriting 59

Content Marketing Institute

SEPTEMBER 13, 2022

Even experts get the buzzword blues. How many of these industry clichés and overused terms will you hear at Content Marketing World or on #CMWorld this week? We don’t suggest calling anyone out – but we don’t mind if you keep score.

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Marketing Content Marketing Content 85

Quick Sprout

SEPTEMBER 11, 2022

Want to jump straight to the answer? The best CRM software for most people is HubSpot or Salesflare. Customer relationship management (CRM) software helps companies deliver a better product, service, and experience. It stores all customer information and interactions, so your employees are always up to date. CRMs ultimately help businesses large and small build better relationships with customers in every industry.

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Sales Management Landing Page Projects 98

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Jasper

SEPTEMBER 16, 2022

What local SEO tools and tactics should you be using to reach your marketing objectives? Check out our list of 12 powerful tools and 5 proven tactics!

SEO 59

SEO Marketing 59

Pronto Marketing

SEPTEMBER 15, 2022

You’re likely reading this blog post because you already know that blogging is essential to your website’s organic search traffic. And you’re here because you’re now stuck with the question: What do I write about? With more than 2.5 billion blogs being posted every year , it’s almost impossible to believe that any new blog post could have even the slightest chance of outranking the ones already existing.

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Editorial Content Blog Blogging 52

Content Marketing Institute

SEPTEMBER 16, 2022

Don’t throw everything into a zero-click SEO strategy. And don’t give up on earning higher rankings in search engine results. Reflect on these 10 ideas to operate in the modern Google search environment.

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Engineering SEO 80

Quick Sprout

SEPTEMBER 10, 2022

Starting a business is now more cost-effective and easier than ever before. With technology making it possible to work from anywhere, more people are venturing out on their own to be their own boss. Whether you want to travel, control your income, work on your own terms, or get up in the morning without setting an alarm, there are plenty of reasons to work for yourself.

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Contractor Consulting Freelance Finance 79

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

iWebContent

SEPTEMBER 14, 2022

It would be a doggone shame if you miss our light look at website content from our memes’ perspectives. The post Check Out Our New Video for Website Content Writing! first appeared on iWebContent.

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Website Writing Content Web Content 52

Fat Joe

SEPTEMBER 14, 2022

It’s tough to stand out in today’s hectic world. When it comes to catching the eye of prospective media interest, it has never been harder. Journalists are constantly bombarded by new stories and the latest buzz. In this landscape, it’s vitally important that you’re able to cut through the noise, and a well-written press release can do just that.

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Writing Education SEO Media 52

Content Marketing Institute

SEPTEMBER 14, 2022

No matter what you think about Web3, it will be part of the marketing conversation for a while. So take the time to reflect on these 10 thoughts.

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Content Marketing Marketing Content IT 86

Quick Sprout

SEPTEMBER 12, 2022

An LLC is one of the most popular business structures because it offers liability protection and tax benefits. And for solopreneurs, small business owners, and the growing number of freelancers and online business ventures, an LLC is an attractive business model. But what happens if you want to do business in another state or even country? Do you need to create a foreign LLC?

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Banking Government Finance Freelance 77

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

Engineering

The Subversive Copy Editor

SEPTEMBER 14, 2022

First-time novelists often struggle with dividing their work into chapters. A sample from my Facebook feed: “How long should a chapter be?” “Is it okay to have this one randomly short chapter?” “Is there a standard for how long a chapter should be?” “What is considered a reasonable maximum length of a chapter?” “Is it okay to throw a long chapter in between two shorter chapters?

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Writer Publisher Publishing Publishing 52

Article Writing

SEPTEMBER 12, 2022

Writing can be one of life’s greatest joys – or the bane of your existence. Finding the right topic or ideas to write about can still be hard. Never fear – we’re here to help! This blog post outlines 25 excellent writing topics for a company and a personal blog that will inspire you, no matter your interests. . Whether you’re a creative writer, essayist, poet or news journalist, there’ll definitely be something here to spark your imagination.

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Storytelling Manufacturing Content Writer Writer 52

Freelance Writing Jobs

SEPTEMBER 12, 2022

There are countless benefits to freelancing. It allows for more flexibility, a greater work-life balance, and the ability to be your own boss. As a writer, you can do something you love and follow your passion while turning it into a successful career. . However, when your livelihood is based solely on the work you do online, some risks come with the rewards. .

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Freelance Writer Banking Education 52

Skylark Virtual Services

SEPTEMBER 13, 2022

If you’re looking for an effective way to market your business online, you should be using Pinterest. Pinterest is a visual social media platform that is perfect for promoting digital content like videos. In this blog post, we will show you how to upload video to Pinterest so that you can start seeing results for. The post How to Upload Video to Pinterest for Digital Marketing appeared first on Skylark Virtual Services.

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Digital Marketing Marketing Social Media Promotion 52

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

Content

Express Writers

SEPTEMBER 13, 2022

Email marketing is a fantastic method for attracting and retaining customers for the long haul. Through email, you can even build a loyal community and create a strong relationship with those in your target audience. It sounds like a dream, but it can feel a little intimidating. If you’re not familiar with email marketing, you might not know where to begin.

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Copyhackers

SEPTEMBER 13, 2022

Start an email newsletter. Share a gated free guide. Share a gated discount code. Email-gate your free trial or free tier / product. Create a gated free report. Create a quiz, and email-gate results. Use social ads, with email capture built in. Create and promote an email-gated free course. When you’re stuck on how to grow your business – including getting client leads or MQLs – lead generation ideas can get you unstuck.

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Lead Generation Retail Landing Page Social Media 52

Freelance Writing Jobs

SEPTEMBER 12, 2022

There are countless benefits to freelancing. It allows for more flexibility, a greater work-life balance, and the ability to be your own boss. As a writer, you can do something you love and follow your passion while turning it into a successful career. . However, when your livelihood is based solely on the work you do online, some risks come with the rewards. .

Freelance 52

Freelance Writer Finance Education 52

Neal Schaffer

SEPTEMBER 12, 2022

In today’s world of content marketing, there are many options when it comes to editing and publishing platforms. WordPress has walked its way to the top of the list of these Content Management Systems. Right now, I want to guide you on how to start a WordPress blog from scratch and build it to a […] How to Start a WordPress Blog from Scratch TODAY!

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Content Management System Blog Blogging Content Management 52

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha

Entertainment