Sat.Jan 06, 2018 - Fri.Jan 12, 2018

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How Content Marketing Can Save Your Digital Marketing Strategy

Content Marketing Institute

In a television series, this would be the beginning of the episode where we bring you up to speed on early character development moments you may have missed. If you’ve tuned into the Content Marketing Institute for any length of time, you are no doubt familiar with the importance we place on the idea of developing a documented, strategic plan. Each year in our research, we find that a cohesive, documented strategy is one thing that separates successful vs. unsuccessful content marketers.

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The Ultimate Guide to Starting a Blog

ProBlogger

Is starting a new blog on your goals list for 2018? If so – you’ll want to check out our brand new (and completely free) course – the Ultimate Guide to Starting a Blog. Every year in January we notice a big spike people looking for information on how to start blogs, and while we have an article on how to start a blog that many use to walk through the technicalities of starting a WordPress blog, I’ve been aware since publishing it that there’s more to starting a succ

Blog 43
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The One Thing Killing Your Most Creative Content Ideas (and How to Stop It)

Content Marketing Institute

Creativity. We all want it. Unfortunately, we tend to give up on it over time. When we’re just starting our careers, we’re excited. We’re going to take the world by storm. We approach our boss every morning with a new, brilliant idea. Getting a “yes” on something truly different seems like just a matter of statistics: The more we swing, the greater the chance we’ll get a hit.

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6 Mistakes Ruining Your Charts and Infographics

Content Marketing Institute

Want some tips guaranteed to result in bad charts? Of course you don’t. Yet sometimes we learn best from things gone wrong. That’s why, in this article, I offer some of Content Marketing World speaker Scott Berinato’s advice flipped on its head. Scott shared great tips on how to get data visualization right in his talk, Data Visualization and Creating Good Charts.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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231: From Imposter Syndrome to Tech Influencer – One Tech Podcaster Shares His Story

ProBlogger

From Imposter Syndrome to Tech Influencer – A Tech Podcaster Tells His Story. Today’s episode continues our series where I hand the podcast over to you, the listeners, to tell your stories and tips of starting and growing your blogs. Today’s blogger is Neil Hughes from Technology Blog Writer. Neil shares how he started out writing articles on LinkedIn, and talks about some of his struggles, accomplishments, and goals.

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ShopRite: FREE Arm & Hammer Laundry Products Starting 1/7!

ProBlogger

ShopRite: FREE Arm & Hammer Laundry Products Starting 1/7! Starting 1/7, ShopRite has Arm & Hammer Laundry Products priced at only $1.77 each. In addition to this, we have a Arm & Hammer Laundry Products coupon insert to use on this deal. Stack it with a ShopRite ecoupon that will make your final price FREE! ShopRite […]. The post ShopRite: FREE Arm & Hammer Laundry Products Starting 1/7!

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3 Simple Tools for Hiring Great Content Creators in Less Time

Content Marketing Institute

Your team has developed audience personas and knows which topics and keywords resonate with your audience. The content promotion plan is done and the KPIs are set. You begin assigning the content marketing work. And then you hit a wall: You can’t find enough quality content creators to join the team. I hit that wall, then figured out a solution – a process to build content teams in a short time with relative ease.

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232: Collaborative Blogging – How One Blogger Started a Blog with Over 200 Collaborators

ProBlogger

Collaborative Blogging – One Blogger Shares How She Started a Blog with over 200 Collaborators. Today’s episode is the last in our series where I handed the podcast over to you, the listeners, to tell your stories and tips of starting and growing your blogs. It was all part of our Start a Blog course, which launches tomorrow. . Today’s episode features blogger Chrissann Nickel from Women Who Live on Rocks.