Kayleigh Moore
AUGUST 22, 2022
It’s a weird time…especially now that the big “R” word is floating around. ( Recession , that is.) Lately, I’m feeling the same way I did about two years ago when the world was shut down, and I was debating whether or not I should get a PPP loan. I find myself wondering: Will content budgets get slashed, leaving my services unneeded? Will companies move more writing work in-house, cutting freelance budgets?
Susan Greene
AUGUST 20, 2022
You’ve launched your coaching business. You’ve spent years perfecting your skills, learning your industry and developing a process that’s proven to work. But now you’ve come up against one of your biggest challenges yet – finding clients to purchase your coaching services. Your coaching talent won’t do anyone any good if you have no one to coach. You’ve been so focused on getting everything done for your business up until this point that you didn’t even consider how you’d get your coaching servi
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CopyBlogger
AUGUST 25, 2022
A blog launch is exciting, but it can also be awfully lonely for up to a year as you build. Continue Reading. The post A 3-Step Blueprint for a Brilliant Blog Launch appeared first on Copyblogger.
Content Marketing Institute
AUGUST 25, 2022
A budget increase doesn’t mean you can afford to make wasteful mistakes. Trim these costly errors and oversights out of your content marketing to maximize every dollar you get.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Quick Sprout
AUGUST 24, 2022
Want to jump straight to the answer? The best calendar apps for most people are Amie and Google Calendar , because they’re accessible, easy to use, and full of helpful integrations. . We could all benefit from being more organized, but most of us are using 10 different apps to keep our lives together. Calendar apps offer a clean solution to help you organize everything, from your work events and meetings to your to-do lists, contacts, and doctor’s appointments.
AIIP
AUGUST 23, 2022
By Elizabeth Hutchinson In my school librarian background, professional development was neither valued nor recognized, so it may be surprising that my career is now based on providing training for the very type of professional I used to be. If your place of employment doesn’t recognize or value your professional development, and your opportunity for… Read More » The post Online training: what I learned through lockdown appeared first on AIIP Connections Blog.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Content Marketing Institute
AUGUST 24, 2022
Discover what made these five Project of the Year finalists in the 2022 Content Marketing Awards impress the judges and more importantly, significantly impact their business.
Quick Sprout
AUGUST 23, 2022
Want to jump straight to the answer? The best web design agencies are Clay and Digital Silk. Having launched several high-profile websites, I’ve worked with countless web design agencies throughout my career. Some were great, some not so much. When you hire a good web design agency, you’re surrounded by experts who know responsive web design, can guide you through the entire process, and deliver an attractive and functional website that just… works.
Animalz
AUGUST 22, 2022
Most blogs still depend on tired old stock photography. But what if you could create unique, scroll-stopping visuals without any expense or real skill? What if you could create content marketing images that made the reader smarter—and made you a better writer? Every graphic on the Animalz blog was created using free tools (and without any design expertise).
Copyhackers
AUGUST 22, 2022
Copywriters are in demand. A quick search on LinkedIn revealed over 21,000 copywriter jobs in North America alone. Source. And over 5,000 of those were listed as entry-level copywriting jobs. Source. glassdoor had over 2,500 copywriter job listings. Indeed had 967 remote copywriting job listings. Set Indeed’s job filter to anywhere in the world, and you’ll see more than hundreds of copywriting jobs.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
Content Marketing Institute
AUGUST 23, 2022
Even if your brand could afford a Super Bowl ad, you may benefit more from a paid influencer marketing strategy. Learn the lessons from five brands that are doing it right.
Article Writing
AUGUST 22, 2022
You know those people who always seem to have the perfect thing to say? Who can write an email or a blog post without breaking a sweat? The ones whose grammar is always on point and who never make a typo? Yeah, we hate those people too. But the good news is that you can be someone other than one of those people to be a great writer. In fact, some of the best writers are the ones who break all the rules.
Write to Done
AUGUST 26, 2022
When the weather turns warmer and the days get longer, many of us start to daydream about the possibility of making serious progress on our writing projects. Whether you have some time away from work or study, or simply make use of the extra daylight to extend your writing time, there’s no denying the potential […].
Make a Living Writing
AUGUST 25, 2022
Love them or hate them, queries are one of the most important marketing tools for any freelancer who wants to write for magazines. And the skills you learn from writing a good query letter also help business writers and copywriters pitch their potential clients. If you've been sending queries off into space and never getting a reply, you may think it's impossible to break into new magazines.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Content Marketing Institute
AUGUST 22, 2022
Maximizing your content resources by adopting the COPE method – create once, publish everywhere – is a smart decision. Even smarter? COPE-M. It’s critical to ensure a great visual experience on every device.
Freelance Writing Jobs
AUGUST 24, 2022
There’s a reason you’re considering a freelance writing gig: You have a story to tell. You chose this path because you have a passion for putting words on the page. Perhaps you’ve always dreamed of one day writing your own novel (perhaps you’ve even entered some writing competitions ). You’re definitely not alone – in a survey of 2,000 Americans, 15% have started writing a book ….
Bramework
AUGUST 24, 2022
Looking for the best blogging tools that are perfect for beginners? I’m here to help! Building a blog is a lot like building a house. Blogging would not be possible without the tools needed to make it happen. And just like a house, those tools help us build an investment for our future. We’re lucky to live in an age where we have the resources at our fingertips to get a content marketing plan underway with just the touch of a button.
ThemeIsle
AUGUST 23, 2022
Increasing organic traffic is the most effective long-term strategy for growing a website or blog. Although it may take some time, search engine optimization (SEO) can provide much better returns than paid advertising, guest blogging, and almost any other online marketing tactic. The problem is, there are no shortcuts to learning how to increase organic traffic.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
Content Marketing Institute
AUGUST 26, 2022
Doing nothing when your content marketing isn’t broken nets nothing. Doing something new nets, at minimum, a new perspective on the possibilities.
Freelance Writing Jobs
AUGUST 24, 2022
There’s a reason you’re considering a freelance writing gig: You have a story to tell. You chose this path because you have a passion for putting words on the page. Perhaps you’ve always dreamed of one day writing your own novel (perhaps you’ve even entered some writing competitions ). You’re definitely not alone – in a survey of 2,000 Americans, 15% have started writing a book ….
Income Diary
AUGUST 22, 2022
Everything you need to know about copywriting for beginners. Well, almost everything. We’re told on the internet content is king. To put it another way, copy (aka content) is king. The legendary copywriter John Carlton once said, Nothing happens in business until the sales copy is written. And “Nothing happens online until the sales copy is written.”.
Jasper
AUGUST 24, 2022
Using brainstorming techniques is an effective way to arrive at new ideas, move projects forward, and uncover new opportunities. Here are 18 ways to do it.
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
Grammar Underground
AUGUST 22, 2022
"Wrong" is both an adjective and an adverb. So what's the point of "wrongly"? It usually comes before a participle, like "wrongly accused," often to describe an injustice. But there are no set rules on when to choose it. The post Wrong and Wrongly first appeared on Grammar Underground with June Casagrande.
Brafton
AUGUST 24, 2022
Learn how to uncover topics and create content that’s best suited as a white paper.
David Meerman Scott
AUGUST 24, 2022
As I’ve connected with hundreds of people from around the world about transitioning to modern marketing, many tell me they struggle with getting started. I created a free ( no registration required ) Web Marketing Strategy Planning Template to serve as a guide for how to implement strategies for reaching buyers directly.
Jasper
AUGUST 25, 2022
Responding to reviews is important for building a solid brand reputation. Learn how review generators like Jasper AI can help you create reviews at scale.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
Grammar Underground
AUGUST 22, 2022
Heading back to school? Here are some grammar basics to make the school year easier. Don’t write “it’s” in place of “its.” When you want to show possession, as in “The dog wagged its tail,” don’t use an apostrophe. Instead, use “it’s” only when you mean “it is” or “it has”: It’s raining. It’s been nice talking to you. Don’t write “your” in place of “you’re.
Quick Sprout
AUGUST 24, 2022
Our top recommendation for most people is Constant Contact because it is approachable and affordable. Test Contant Contact free for 60 days, no credit card required. Marketing automation makes it easier to generate leads, build customer relationships, and drive conversions at scale. It frees up time and resources from repetitive tasks that are essential to a successful campaign.
Copyhackers
AUGUST 26, 2022
TAKEAWAYS. #1 mistake when writing an About Us page: Thinking the About Us page isn’t important #2: Thinking the About Us page should focus on your company You can’t stand out in a crowded market by using the typical About page template Potential customers need to trust you. A reader-centric About page will help achieve trust with curious customers.
Jasper
AUGUST 26, 2022
Social media content can create brand awareness and drive sales when done right. Here are all the social media content types worth creating.
Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion
In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha
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