Sat.Jul 23, 2022 - Fri.Jul 29, 2022

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How to Spot a Freelance Client From Hell (and Run a Mile)

Freelance Magic

Your freelance business is only as good as your clients. If you have a shocker of a schedule that’s 99% freelance clients from hell, you’re going to have a bad time. On the flipside, if you have a dreamy mix of wonderful clients that might also secretly be unicorns, you’re really going to enjoy yourself. But sometimes a client can be a wolf in sheep’s clothing.

Freelance 130
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Want more website visits? Here’s a 3-Step SEO Content Strategy.

Agency Content Writer

If you’re looking for more leads, consider an SEO Content Strategy for your website. I will be the first to admit that for years my website was a sample of my writing and not a lead generator. The pandemic changed my mind. As the world moved to digital EVERYTHING, it became clear that my website could fuel my business. And it has. Once I saw this trend toward <more> digital marketing, I updated my SEO knowledge with Meg Casebolt’s Love at First Search Attract & Activate * program.

Website 130
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Compare The Best cPanel Web Hosting Plans

Quick Sprout

Want to jump straight to the answer? The best cPanel web hosting for most people is A2 Hosting or HostGator. While there are multiple control panels for interacting with your web hosting account, the cPanel has consistently proved to be a top choice for web admins. From the easy-to-use graphical user interface (GUI) to the extensive support documentation, it’s easy to see why the cPanel is so popular.

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By: ScrumMaster vs scrum master: What do you think? | Agile Learning Labs

Grammar Girl

[…] style guide appears to agree with my approach, as does Grammar Girl, who expresses some disdain for what she calls “pride capitals.” I’ll be curious to […].

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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What Do You Do When Inspiration for Your Content Marketing Wanes? [Rose-Colored Glasses]

Content Marketing Institute

While one author loses his inspiration for content marketing, Robert Rose uses his article to inspire this one. Take a breath and read on.

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Ultimate Guide to Hiring a Content Writer for Your Marketing Agency

Agency Content Writer

Hiring a content writer for your marketing agency is a risky endeavor but one that can pay off for you and your clients. Where do begin to hire a writer? How do you know what questions to ask? Does the writer’s process fit your firm’s process? What are the benefits of hiring a content writer? All of these and more will be answered in this guide. Where do you begin?

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7 Often Overlooked Steps to Be a Better Writer at Work

CopyBlogger

A writer at work who stands out from their coworkers can always confidently answer the question: What’s it like working. Continue Reading. The post 7 Often Overlooked Steps to Be a Better Writer at Work appeared first on Copyblogger.

Writer 108
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4 Metrics Not To Be Missed in Your Next Content Audit

Content Marketing Institute

Think beyond traffic when evaluating your site’s content. Here are four metrics that you should consider adding to your content audits.

Content 129
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By: How to Write a Great Research Paper - ulm

Grammar Girl

[…] Grammar Girl – Read blog posts about various aspects of writing or submit your own grammar questions. […].

Writing 100
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Compare The Best Invoice Factoring Companies

Quick Sprout

Want to jump straight to the answer? The best invoice factoring company for most people is Bluevine or Resolve. Unpaid invoices are part of running a business, no matter the size. But for small business owners, it’s an especially frustrating reality with potentially devastating consequences. If your business has unpaid invoices and you’re low on cash, invoice factoring can be a solid solution.

Finance 136
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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4 Strategies to Make Your Fintech Content More Engaging

Contently

Let’s face it: Financial content can be bone-dry. You have to convey facts, stats, numbers, and data to your audience. But if you’re not able to make the content engaging, you may be doing your brand a disservice. After all, not everyone who uses your products gets as giddy about a spreadsheet as you do. Fintech brands are smart to ask themselves whether their content could be improved.

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Is It Time for Content Marketers To Care About Web3? 20+ Experts Weigh In

Content Marketing Institute

Web3 is a new and unfamiliar world. We asked Content Marketing World 2022 speakers whether content marketers should dive in – or watch and wait. Here’s what they suggest.

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Bruce Springsteen and Ticketmaster Anger Fans with AI Dynamic Pricing Fiasco

David Meerman Scott

Last week, tickets for the first dates of Bruce Springsteen’s 2023 tour went on sale via Ticketmaster. Features built into the ticketing platform including “Verified Fan” and AI-powered dynamic algorithmic pricing of “Platinum Tickets” did what they are supposed to do, responding to huge initial demand by pricing tickets at many thousands of dollars, angering Bruce’s diehard fans.

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Compare The Best Time and Attendance Systems

Quick Sprout

Our recommendation for most people is Rippling because it’s a modern and affordable time and attendance system. Demo Rippling for free today. Time and attendance systems make tracking working hours and schedules hassle-free. From calculating actual hours worked, overtime, paid leave balances, and more, these systems ensure your employees get compensated appropriately for their time.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Breaking Down Google Analytics Data and What It Means

Spectrum Net Designs

Breaking Down Google Analytics Data and What It Means Google Analytics provides powerful insights about your website’s users. But understanding isn’t all that straight forward for beginners and that’s why we’re here! Let’s talk about what Google Analytics is, what it does, and what all wonderful reports that can tell you about your website visitors. […].

IT 52
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Is an Unbranded Content Site Worth It? All Signs Point to Yes at SAP

Content Marketing Institute

Do unbranded content sites really produce business results? Most people who work in content marketing have gotten that question. The Future of Customer Engagement and Experience site offers a definitive answer. Here’s how it works for SAP and its audience.

IT 97
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15 Blog Writing Tips for Before, During, and After Writing Your Post

Neal Schaffer

No matter what kind of blog you write, there’s little question that the idea of writing a blog from one month to the next can seem tedious. After all, many personal blogs begin with a desire to share ideas and interact with other people. People can also blog to promote their products and services, become […] 15 Blog Writing Tips for Before, During, and After Writing Your Post appeared first on NealSchaffer.

Writing 52
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Compare The Best Email Autoresponders

Quick Sprout

Want to jump straight to the answer? The best email autoresponder for most people is GetResponse or Constant Contact. It’s nearly impossible to run successful email campaigns without an autoresponder. These tools send time-based messages to specific people on your email list. When set up correctly, you can use an email autoresponder to segment your contacts based on behavior and other categories.

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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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25 White Paper Examples To Inspire Your Strategy

CoSchedule

White papers are an ideal type of marketing collateral to build your authority and provide useful content to your customers. But, since they have such a unique format, it takes some knowledge of white papers to write one well. Let’s look at 25 examples of white papers with takeaways to help you create your own. Get Your White Paper Template. Plus, join our email list to stay up to date.

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Can You Keep the Human Touch When Using Marketing Automation?

Content Marketing Institute

Has Andrew Davis solved the marketer’s automation dilemma? Maybe. He and his team definitely seem to be on the right track.

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15 Blog Writing Tips for Before, During, and After Writing Your Post

Neal Schaffer

No matter what kind of blog you write, there’s little question that the idea of writing a blog from one month to the next can seem tedious. After all, many personal blogs begin with a desire to share ideas and interact with other people. People can also blog to promote their products and services, become an influencer, and even carry out affiliate marketing.

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Compare The Best Knowledge Base Software

Quick Sprout

Want to jump straight to the answer? The best knowledge base software for most people is Heroic KB or Helpjuice. Knowledge base software has become a must-have in the world of customer service. It eliminates the need to print and ship physical copies of instruction manuals for products and services. With self-help articles available 24/7, customers and employees can find solutions to problems without calling or chatting with a customer service representative.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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7 Successful Holiday Marketing Campaigns to Inspire You

Brafton

Looking to spread some cheer? Get inspired by these great examples of successful holiday marketing campaigns.

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How to Use Numbers Effectively in Your Blog Posts

ProBlogger

The post How to Use Numbers Effectively in Your Blog Posts appeared first on ProBlogger. Photo by Nick Hillier on Unsplash. You’re a blogger, so hopefully you feel confident working with words. But words alone aren’t enough. Even if you haven’t been blogging for long (or are yet to start), you’ve probably noticed numbers coming up a lot in other people’s posts.

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When to Use 'Anymore' and 'Any More'

Grammar Underground

Instinct goes a long way in helping you decide how to choose between these words. The post When to Use 'Anymore' and 'Any More' first appeared on Grammar Underground with June Casagrande.

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The Beginner’s Guide to the Best Strategies to Manage Your Online Reputation

Quick Sprout

Negative customer reviews are part of running a business. Stuff happens. The tricky part is that the bad press lingers long after you’ve solved the problem. You don’t have to accept negative publicity forever. Here’s how to take an active role in protecting and managing your online reputation. The Top-Rated Online Reputation Management Companies for Managing Online Reputation.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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How to Shorten Your Sentences: 6 Easy Tips

The Write Life

When it comes to writing, oftentimes less is better. Learning how to shorten your sentences can give your writing the flow it needs to hook readers. Even if your writing style is long, flowing sentences, you might want to challenge yourself to see if you can say the same thing but cut out all the unnecessary words. Hemingway was famous for a minimalistic-style of writing that focused on short sentences that got right to the point.

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How to Use Numbers Effectively in Your Blog Posts

ProBlogger

The post How to Use Numbers Effectively in Your Blog Posts appeared first on ProBlogger. Photo by Nick Hillier on Unsplash. You’re a blogger, so hopefully you feel confident working with words. But words alone aren’t enough. Even if you haven’t been blogging for long (or are yet to start), you’ve probably noticed numbers coming up a lot in other people’s posts.

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It's OK to use 'can' to mean 'may'

Grammar Underground

In the 1800s, using the word “can” to ask for permission was considered standard English. But in the century that followed, something happened. Grammar fussbudgets got it in their heads that “can” should refer to ability and “may” should refer to permission. So if you ask whether you can go to the bathroom, you’re not asking to be excused but instead asking about the state of your own digestive health.

IT 40
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Compare The Best Website Builders

Quick Sprout

Want to jump straight to the answer? The best website builder for most people is Zyro or Wix. Building a website from scratch used to be hard. Not anymore. In fact, the best website builders turn you into a web designer overnight. Even if you’ve never built one before. All you do is pick a stunning template and add your personality to it. See for yourself.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha