Sat.Apr 29, 2023 - Fri.May 05, 2023

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The Power of Saying No to Your Clients

Nick Ursborne

Many freelancers find it hard to say no. When work comes their way, they say yes to every project. They say yes to working evenings and weekends when their clients have a looming deadline. And they say yes when clients and prospects ask for a reduction in fees. In isolation, and on rare occasions, there is nothing wrong with saying yes in any of these circumstances.

Freelance 185
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How To Reinvent Your Content Discovery Strategy in the Age of AI

Content Marketing Institute

What worked once to get your content discovered may no longer do the trick. AI tools are changing the way people search. Are you changing how your content gets discovered?

Content 132
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Interesting Ways Bloggers Use ChatGPT to Benefit Clients

Agency Content Writer

Blogging has become an increasingly popular way for businesses to engage with their customers and establish their brands. However, creating high-quality content for blogs and social media, which resonates with readers and adds value to their lives can be a daunting task. That’s where ChatGPT comes in. In this article, I explore ways bloggers use ChatGPT to Benefit Clients.

Blogger 130
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7 Inspiring Travel Blog Examples For 2023

Blogging Wizard

How many travel blogs can you name off the top of your head? If you can’t name any or can only name a few, you’re in the right place because.

Blog 169
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Get through Your First 6 to 12 Months of Blogging

Blogging From Paradise

(Updated 5-1-2023) Blogging feels promising and scary for beginners. New bloggers usually see potential freedom combined with a myriad of problems.

Blog 131
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The Fascinating Neuroscience of Scene

Jane Friedman

Today’s post is by regular contributor Susan DeFreitas ( @manzanitafire ), an award-winning author, editor, and book coach. Join us on May 11 for the online class Your Novel’s 4 Key Scenes. There are two fundamental modes in fictional storytelling: summary and scene. Summary is the storyteller’s voice —the one that leads us skillfully through the story, collapsing and condensing time as necessary in order leave out the irrelevant bits, and tell us what we need to know, in terms of backgr

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30+ Content Creation Tools to Streamline Your Workflow

Ahrefs

I’ve personally published thousands of articles across dozens of blogs, recorded hundreds of videos, and posted who even knows how many photos. Creating that much content takes a lot of time, but the right tools can speed up the process.

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How to Start a Blog the Right Way

Blogging From Paradise

(Updated 5-3-2023) Do you feel confused about how to start a blog? Blogging feels exciting but overwhelming in the beginning.

Blog 140
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Writer’s Block? Maybe You’re Writing in the Wrong Format

Jane Friedman

Today’s post is by author and writing coach April Dávila ( @aprildavila ). Earlier this year, I took a week-long writing retreat at the Dorland Mountain Arts Colony in Temecula, California. I had an idea for a new project and had written about 10,000 words, but I wanted some focused time to dive in and figure it out. The week started off well. I wrote 13,000 words in the first two days, exploring characters and drafting scenes that had been percolating in my head, but on the third day everything

Writing 112
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6 Tips for Writing a Successful Follow-Up Email

Grammarly

In the professional world , conversations frequently involve follow-up emails. You might need to revisit a meeting’s topic, remind a colleague about a project you’re working on, or reach out to a prospective client by engaging with them multiple times. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is a follow-up email?

Writing 113
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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7 Formulas for Writing Introductions That Convert Scanners Into Readers

Content Marketing Institute

Readers consume about 20% of the words on a web page. How can you change that? Take time to craft a powerful game-changer – the introduction. These seven methods can help.

Writing 112
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Toni’s Show

Agency Content Writer

The post Toni’s Show appeared first on Agency Content Writer.

Agency 130
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Do You Blog to Help People or to People Please?

Blogging From Paradise

Learning the skill of just helping people with content, getting out of the way, letting them choose and succeeding from a purely organic, peaceful […]

Blog 113
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Demonstrative Pronouns: Definition and Examples

Grammarly

What is that !? The word that is a demonstrative pronoun, just like this ! And these ! And those over there! Demonstrative pronouns are a type of pronoun used to represent something so you don’t have to repeat words. Because of this, they help make your communication more efficient. Demonstrative pronouns are very important in every language, including English.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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AI Content Tools Can’t Be Stupid or Smart, But Content Creators Can [Rose-Colored Glasses]

Content Marketing Institute

Stop buying into the trope, “AI won’t replace you, but someone using AI will.” Yes, humans are the differentiator but not like that (unless you have a misguided boss).

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50+ Call to Action Examples That’ll Elevate Conversions (+ Tips)

Smart Blogger

Have you ever felt like your call to action was as enticing as watching paint dry? You’re not the only one, trust us. We understand the frustration — you’re pouring your heart and soul into your digital marketing campaigns, only to see your clicks and conversions stagnate. You can’t help but think, “There has to be a better way, right?

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Why You Can Blog with a One Page Website Even from Paradise

Blogging From Paradise

(The following is a guest post… ) Yes, you can blog with a one-page website, and if you have been listening to my good […]

Website 122
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How to Write a Leave of Absence Letter

Grammarly

Life doesn’t always go as planned. And when there’s a big disruption, it can become necessary to take time away from work. In this case, a leave of absence letter will be a key part of the process. It’s important to understand what the expectations are for this type of letter or email, so we’ll look at everything you need to know to handle this situation with as little stress as possible, including how to write a professional leave of absence letter.

Writing 104
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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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Content Creation 101: Tips for Working With Reluctant Subject Matter Experts

Contently

Matching subject matter experts with ghostwriters is supposed to be the golden ticket to content success. Sometimes, simply turning on the recorder (with permission) while they’re speaking in a meeting can reveal a host of exciting content topics. The challenge, however, is that many SMEs have day jobs that don’t involve content creation.

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How to Really Nail Your Brand Voice (With 6 Examples)

Jasper

Brand voice is the distinct personality and tone that companies use in their product messaging, social media posts, and customer service interactions.

Brand 105
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How to Stay Connected via Social Media eBook

Blogging From Paradise

(Updated 5-4-2023) Figuring out how to stay connected via social media seems challenging.

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Tips for First Time Extension Filers

Freelance Union

This article is posted with permission from our partner TaxAct. File your freelance taxes with confidence using easy-to-use tax software. Freelancers Union members get 25% off the cost of federal and state filing with our exclusive discount. Did you file a tax return extension for the first time this year? Here are a few things to consider before the Oct. 16, 2023, extension deadline. 1.

Banking 92
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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Copywriting vs. Content Writing: Differences & Similarities

Ahrefs

But there are two types of writers you can become (or hire): A content writer or a copywriter. What are the differences between these two crafts? Which should you learn to do or hire for your business?

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What Is a Glossary? Definition and Examples

Grammarly

A glossary is a section at the end of a written work that defines confusing, technical, or advanced words. You can think of a glossary as a mini-dictionary for words used in that work. Glossaries are commonly used in research papers and academic books to explain special words or jargon readers wouldn’t understand. In this guide, we explain the basics of glossaries, including when you need them and how to write them.

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9 Tools to Help You Come Up With More Blog Topics

ContentWriters

As a content developer, figuring out what to write about is a complex task. You have to know what people want to read about if you want to keep your SEO rank up and your site traffic high. There are several ways to do this, including being knowledgeable about what is going on in your industry, but it can be next to impossible to know exactly what will get readers’ attention without help.

Blog 90
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Martech Mania Brings International Celebration and Over 11,000 Solutions

Content Marketing Institute

It’s martech week in the news. Tuesday saw the second annual celebration of International Martech Day. And Scott Brinker released the 2023 edition of the Martech Landscape Map. How many solutions do companies really need?

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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How to Create a Blog Post Title: 10 Tips

Blogging From Paradise

(Updated 5-2-2023) Blog post titles serve as packaging for your content.

Blog Post 128
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Pleonasm: Definition and Examples

Grammarly

Pleonasm means using more words than are necessary. Pleonasm shows up in phrases like “I saw it with my own eyes” (who else’s eyes could have seen it for you?), “buy now for an added bonus” (a bonus is by definition additional), and “receive a free gift” (gifts are always free). Once you start to understand pleonasms, you will see them pop up everywhere.

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Affiliate Marketing for Bloggers: How to Earn Big

Ahrefs

I’ve been monetizing my blogs with affiliate marketing for over 10 years and even recently sold one of my affiliate-monetized blogs for multiple six figures. It can be a lucrative combination.

Blogger 79
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B2B Marketing: A Basic Guide (& Strategies) for Small Businesses

Smart Blogger

Does this B2B marketing scenario sound familiar? You’ve developed a great product or service to help other businesses optimize their operations. You’re proud of what you have accomplished. But now you’re faced with intimidating questions… How will you reach potential customers and show them your product is better than the competition? Who should you target with your business marketing?

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha