Elna Cain
MAY 8, 2023
Picture this: You finally landed a freelance writing client, and you’re ecstatic. You go through the onboarding process with your new client, and they give you a content brief in the next few days. So you get to work. You write the content and source examples and use Grammarly to check for errors. You go the extra mile and get your friend to proofread it over and finalize your article.
Enchanting Marketing
MAY 9, 2023
It’s one of the most asked questions in my inbox … Why is writing so hard? And variations of that question: What should I do when the words don’t flow? How can I get my thoughts on paper? What are the routines that make writing easier? I always try to help people out. But my answers by email feel insufficient. Writing IS hard. Yet, there are ways to make writing more joyful.
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Kayleigh Moore
MAY 8, 2023
Think about the content you seek out in your free time. The newsletters you read. The podcasts you listen to. The YouTube channels you subscribe to. The influencer accounts you check in on even if you don’t follow the person because you don’t really need them in your feed, but you like to know what’s going on with them from time to time. (Wait…does anyone else do this?
Nick Ursborne
MAY 7, 2023
As a freelancer or other type of solo professional, you doubtless worry about how you can stand out among so many competitors. You write articles. You send Tweets. You keep in touch on Facebook and LinkedIn. But so does everyone else. So how can you separate yourself from the crowd? One way is to present yourself as being a little larger than life. A little out of the ordinary.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Jane Friedman
MAY 10, 2023
Today’s post is by author Catherine Baab-Muguira ( @CatBaabMuguira ). Years ago, I had a freelance article go viral, or at least modestly viral, racking up over 50,000 Facebook shares. I received my first-ever invitations to appear as a guest on podcasts and even NPR. I also received dozens of friendly and often deeply personal messages from readers, plus a handful of job offers, right out of the blue.
Content Marketing Institute
MAY 10, 2023
A new template in Google’s Looker Studio creates a dashboard to see how your awareness, engagement, and conversion metrics relate in real-time. That information can help you adapt your initiatives to better achieve the content’s goals.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Freelance Union
MAY 10, 2023
Policy change is in the air for US freelancers! Freelance Isn’t Free Law is already in effect in New York City , Seattle , and Minneapolis and continues to move across the country with recent legislative wins in Los Angeles and Columbus, Ohio. Now, New York has re-introduced the statewide bill and California, New Jersey, Illinois, Kansas, and Missouri also have similar proposals on the docket for this year.
Grammarly
MAY 11, 2023
In business, a lot of information is conveyed through lengthy, comprehensive documents like white papers, business plans, case studies, and research reports. A lot of money and other resource investments are on the line in most business decisions, so leaders and investors need to understand every factor and variable involved before making those decisions.
Content Marketing Institute
MAY 11, 2023
Over half of marketers say they need more budget to get better-than-average results from their video content. But that financial boost may not be necessary with these tips to shoot quality video from a mobile phone.
Ahrefs
MAY 10, 2023
But before you make any changes, it’s important to check certain things first. Google’s algorithm updates are among the most common ways your website’s rankings can be negatively impacted.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
ContentWriters
MAY 10, 2023
Spotify, arguably the most popular music streaming platform in the world, has been growing rapidly since its inception in 2008. The company’s success can be attributed in large part to its extensive and ever-evolving marketing strategy that incorporates various forms of advertising, partnerships, and promotions to increase its user base while retaining existing customers.
Grammarly
MAY 9, 2023
Understanding and using idioms is one of the easiest ways to sound like a native English speaker, especially when it comes to idioms about money. Money idioms can be heard at the bank or during budget negotiations, job interviews, and everyday conversations that may not even be about finances. While these cultural phrases are easily understood by native speakers, language learners may be tripped up by their meaning.
Content Marketing Institute
MAY 9, 2023
When did B2B marketing teams stop caring? Sure, they care about their jobs. But many don’t seem to care about the topic of their employer’s business. And that’s a problem.
Ahrefs
MAY 11, 2023
From blog posts to memes, learn the 25 different types of content you can use for your content marketing strategy. Blog posts are a great way to educate your audience and sell what you do in the process.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Smart Blogger
MAY 11, 2023
Are you wondering how to elevate your content writing game? You’ve landed at the right place. In the ever-evolving digital world, mastering the art of content writing is crucial — but how can you stand out? Here’s the deal. We’re about to take a deep dive and unveil its mysteries by sharing actionable tips that have worked wonders for industry experts.
Grammarly
MAY 8, 2023
Have you ever accidentally offended someone over text message? It happens. Unlike in speech, tone can be hard to convey and detect in written communication. Once you hit send, it’s up to the recipient to interpret your tone. This is where tone indicators come into play. Tone indicators are simple symbols or letter combinations that show what sentiment a message is meant to express.
Content Marketing Institute
MAY 12, 2023
Content marketing should have a place in in-house marketing agencies. But what exactly should it be? Newly released research indicates what’s happening now, but we share an idea of what you should be doing.
Ahrefs
MAY 11, 2023
According to Statista, business spending on affiliate marketing hit $8.2 billion in the U.S in 2022 and Influencer Marketing Hub estimates that the industry willl continue to grow to $15.7 billion by 2024.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
The Write Life
MAY 8, 2023
Ever sat down to write a piece of text and found yourself stuck on whether to use effect or affect ? You’re not the only one! In fact, learning the difference between affect vs effect is one of the most common questions people have, which is understandable seeing as they can both be verbs and nouns, and their meanings can overlap—triple threat! Table of Contents Here’s how to remember affect vs effect Affect vs Effect in a Sentence Examples of When to Use Affect vs Effect Using Effect a
Content Hacker
MAY 11, 2023
Are you a writer, a freelancer, a marketer, or an agency? Are you leveraging AI yet in your business? If the answer is “no”… You should be. Artificial intelligence could be your ticket to insane profit margins. I know because I was once a writing agency owner. That agency ran on 100% human power, and it took us 7 years to reach 50% profit margins.
Grammarly
MAY 12, 2023
There are a lot of confusing words out there: homophones like affect and effect , different tenses of the same word like choose and chose , or the grammatically challenging who vs. whom. Another particularly puzzling pair of words is proceed and precede. These two words have similar pronunciations and similar meanings. Proceed refers to a forward motion, while precede refers to one thing coming before another.
Make a Living Writing
MAY 9, 2023
If you have been interested in becoming a copyeditor, you might have wondered if it is worth it to get any copyediting certificates. Afterall, certificates can be cheaper than going back to school to get your degree in writing. It can also give you enough confidence to start to apply to jobs or do some copy editing freelance work. However, you might be wondering if they actually matter when it comes to succeeding as a copyeditor or if you should take a different path.
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
Jasper
MAY 10, 2023
Google previewed its new generative AI search experience today at Google I/O 2023. What do the changes mean for SEOs and content marketers?
Freelance Union
MAY 10, 2023
Involving your freelance client at the earliest stage of strategy & idea development can really help to increase their engagement from the beginning and cultivate a shared sense of project ownership. It can also help you to gain a deeper understanding of your client’s key themes and challenges. By following a structure such as the Navigatebydesign outlines below, along with useful tools like immersion sessions, brainstorming sessions and virtual word clouds, you too can have the confi
Ahrefs
MAY 9, 2023
If you don’t have the experience to find high-quality link prospects or can’t spare hours doing outreach, now may be the time to hire a link building agency. A quality one can get the results you need without the headaches.
Blogging From Paradise
MAY 9, 2023
Twitter serves as a potential goldmine for bloggers. Using the platform effectively drives steady traffic to your blog.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
Jasper
MAY 9, 2023
On the heels of the release of Jasper Brand Voice, we are excited to announce a brand new partnership with Google Cloud that will enhance Jasper’s AI Engine.
Smart Blogger
MAY 6, 2023
Are you tired of feeling like you need a secret decoder ring just to understand jargon examples these days? Don’t worry, you’re not alone. As a writer, you know jargon is an important tool for clear communication. It quickly conveys complex ideas and concepts without long explanations. But it can be confusing. Well, whether you’re a technical writer , a copywriter , or a novelist, in this article you’re going to get examples of all kinds of jargon — the good, the bad, and
David Meerman Scott
MAY 8, 2023
Marketers know that staying up to date with the latest marketing techniques is essential to stay ahead of the competition. Those who understand modern marketing are in demand in today’s fast-moving world. So how do you convince your bosses to implement new technologies like AI even when they’re skeptical?
Blogging From Paradise
MAY 12, 2023
Getting people to comment on your blog not only accelerates your blogging success but also feels good.
Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion
In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha
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